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By Hariharan U
Published on March 17, 2026
In a significant development for India's casual dining landscape, Hard Rock International has formally terminated its agreements with JSM Corporation Pvt Ltd and related entities. The termination covers the rights to operate all Hard Rock Cafes and Rock Shops across India, affecting ten locations in some of the country's biggest cities.
The outlets impacted by this decision include Hard Rock Cafe Bengaluru, Bengaluru International Airport, Bengaluru Whitefield, Chandigarh, Chennai, Hyderabad, Hyderabad Hitech City, Kolkata, New Delhi, and Pune. These locations, which have been operated by JSM Corporation under a licensing arrangement with Hard Rock International, will no longer function under the Hard Rock brand following the termination.
One important clarification has been made alongside this announcement. The Hard Rock Hotel in Goa remains open and is entirely unconnected to this operator or the termination. Guests at that property are unaffected by this development.
Hard Rock International and JSM Corporation have not publicly detailed the reasons behind the termination, and no timeline has been shared regarding the future of the affected locations.
For diners across India who have been regulars at these outlets, the news marks the end of what has been a long-running presence of the Hard Rock Cafe brand in the country. JSM Corporation had operated Hard Rock Cafes in India for a significant period, building a loyal customer base across its multi-city portfolio.
This is a developing story and further details are expected as both parties address the transition.
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