Hilton Accelerates Growth in India with NILE Hospitality Partnership

Hilton Accelerates Growth in India with NILE Hospitality Partnership

By Nishang Narayan

Published on February 21, 2025

Hilton has taken a major step towards expanding its footprint in India, signing a strategic licensing agreement (SLA) with NILE Hospitality to launch 75 Hampton by Hilton hotels across the country. This move aligns with Hilton’s vision to capture the rising demand from India’s growing middle class and strengthen its mid-market presence.

Scaling Up in a High-Growth Market

The new partnership follows Hilton’s 2024 agreement with Olive by Embassy to introduce 150 Spark by Hilton hotels in India. Hilton’s Asia Pacific President, Alan Watts, described this as a pivotal moment in the company’s India expansion.

“This marks our mid-market moment in India, as significant macroeconomic growth, a rapidly rising middle class, and vast infrastructure development fuel demand for our brands and drive strong trading performance in the country,” said Watts.

Under the agreement, the first Hampton by Hilton hotels will debut in Gujarat, Rajasthan, Punjab, and Bihar, setting the stage for the brand’s expansion across India.

Why Hampton by Hilton?

Hampton by Hilton sits in the upper-midscale segment, complementing Hilton’s existing brands, including Hilton Garden Inn and the upcoming Spark by Hilton. The brand is known for its efficient design, consistent service, and premium performance, making it a popular choice for value-conscious travelers.

“Hampton by Hilton is a customer favorite around the world, and this agreement demonstrates the immense value of the brand to guests and owners,” said Kevin Jacobs, CFO & President, Global Development, Hilton.

Hampton by Hilton is also recognized as the world’s top lodging franchise for 16 consecutive years by Entrepreneur® magazine.

A Milestone for NILE Hospitality

For NILE Hospitality, this partnership represents a game-changing opportunity to redefine India’s midscale accommodation sector.

“With this landmark signing, we are delighted to join hands with Hilton, bringing this celebrated brand to the region,” said Vikram Singh Chauhan, Founder & CEO, NILE Hospitality.
“This collaboration aligns with India’s unprecedented development and domestic travel momentum, allowing us to offer high-quality service and a consistent brand experience in emerging markets.”

Global Growth and Future Prospects

Hampton by Hilton has been adapted to the Asia Pacific market and has already seen rapid success in China. With this new expansion into India, Hilton is cementing its presence in the region and capitalizing on the surge in domestic travel.

This strategic move reinforces Hilton’s commitment to India’s booming hospitality sector, offering travelers a trusted mid-market accommodation option while unlocking new opportunities for business and tourism growth.


ELIVAAS and Aranayam Unveil Amayah – Goa’s First Sustainable Luxury Villa Community

ELIVAAS and Aranayam Unveil Amayah – Goa’s First Sustainable Luxury Villa Community

By Nishang Narayan

Published on August 1, 2025

In a major step toward redefining eco-conscious living in India’s favourite holiday state, ELIVAAS, a leading curator of premium vacation experiences, has joined hands with luxury villa developer Aranayam to launch Amayah—Goa’s first sustainable luxury villa community. Located in the lush neighbourhood of Assagao, Amayah blends the charm of Indo-Portuguese architecture with cutting-edge green technologies and timeless comforts.

Spread across 25,700 sq. ft., Amayah consists of nine meticulously crafted villas, including eight 3 BHKs and one 4 BHK, each thoughtfully designed with handcrafted teakwood finishes, natural lime plaster walls, and elegant balconies. These elements not only exude old-world charm but also ensure energy efficiency and climate adaptability.

At the heart of the project lies a commitment to sustainability. Amayah is one of the first villa communities in Goa to be GRIHA-certified—a prestigious green rating that ensures environmentally responsible construction and operations. The project is designed around sustainable development practices such as rainwater harvesting, solar energy systems, efficient water treatment and reuse, and eco-friendly materials.

But Amayah doesn’t just stop at responsible construction—it elevates the concept of luxury living. Each villa comes with private swimming pools, spa and sauna rooms, open-to-sky showers, private landscaped gardens, and state-of-the-art kitchens fitted with premium appliances. A mix of Portuguese tiles, terrazzo flooring, and authentic local craftsmanship create a serene, rooted aesthetic that mirrors Goa’s relaxed yet sophisticated lifestyle.

“At ELIVAAS, we’ve always believed that luxury doesn’t have to come at the cost of the planet,” says Ritwik Khare, Founder and CEO of ELIVAAS. “With Amayah, we’re creating a product that is beautiful, culturally grounded, and environmentally future-ready. We’re not just building villas; we’re curating soulful living experiences.”

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Aranayam, known for its commitment to thoughtful architecture and context-aware design, brings its deep understanding of local building styles and sustainability to this project. Varun Maheshwari, Founder of Aranayam, shares, “We believe that our homes should reflect harmony with their surroundings. Amayah is designed to be timeless—rooted in Goan heritage, but forward-thinking in function and sustainability. This collaboration with ELIVAAS has allowed us to create something truly special.”

Amayah's location in Assagao, one of Goa’s most sought-after residential areas, adds to its charm. Known for its greenery, peaceful vibe, and proximity to beaches like Vagator and Anjuna, Assagao is rapidly becoming the preferred address for those seeking both serenity and sophistication.

In an era where real estate is often viewed through the lens of returns and convenience, Amayah is a refreshing example of “luxury with purpose.” The project stands as a benchmark for regenerative tourism and sustainable living in Goa, setting a precedent for future developments in the region.

Whether as a private residence, vacation home, or investment, Amayah by ELIVAAS and Aranayam offers a chance to own a piece of Goa that not only promises elegance but also leaves a lighter footprint on the planet.


Myst by Machan Signs Resort Near UNESCO Heritage Ellora

Myst by Machan Signs Resort Near UNESCO Heritage Ellora

By Hariharan U

Published on July 31, 2025

Machan Resorts LLP, known for redefining sustainable luxury in India, is all set to open its next eco-wellness retreat under the Myst by Machan brand in Chhatrapati Sambhaji Nagar (formerly Aurangabad). With this signing, the group added its third property in Maharashtra, after Lonavala and Karjat.

The upcoming resort will span around 15 acres of forested land, offering elevated forest rooms, waterfront cottages, and luxury villas—each designed to blend in with nature while offering modern comfort. The space will also feature a wellness centre, farm-to-table dining, and versatile event venues fit for intimate weddings, offsite corporate events, and cultural gatherings.

Perfectly Located for Culture & Calm

 Just a scenic drive away via the Samruddhi Mahamarg, this location places guests at the heart of heritage and nature—close to the UNESCO-listed Ellora Caves, and within reach of other iconic sites like Shirdi, Ajanta, and Verul.

Chhatrapati Sambhaji Nagar is an ideal setting for our Myst by Machan concept. It lets us bring together eco-living and local heritage in a meaningful way”, said Rakshit Sharma, COO, Machan Resorts LLP.

Opening in 2028

 The resort is expected to open its doors in 2028, continuing the brand’s vision of building experiences that are both responsible and rejuvenating.

About Machan Resorts

 With a reputation rooted in eco-conscious hospitality, Machan Resorts LLP is best known for its treehouse retreats in Lonavala. Their Legacy Mandawa property in Rajasthan offers royal stays in a beautifully restored haveli. The group is currently expanding into Karjat, Mulshi, Pawana, Jaisalmer, and Udaipur, building a network of thoughtfully designed retreats across India.

To know more, visit www.themachan.com or follow @machanresorts on Instagram.


Goa’s Cosy Monsoon Festival You Don’t Want to Miss

Goa’s Cosy Monsoon Festival You Don’t Want to Miss

By Hariharan U

Published on July 30, 2025

 At Elements by Rosetta, Varca in South Goa, the monsoon isn’t just a backdrop, it’s the star of the show. Their Moody Monsoon Festival wraps the season in warmth, flavour, and thoughtful hospitality, creating an experience that turns every downpour into a reason to unwind.

Sip on the Season

The beverage selection feels like a hug in a cup. Think hot toddy minus the alcohol, spiced with cloves and cinnamon, or a refreshing herbal blend of lemongrass and Kaffir lime. If you're craving something richer, there’s traditional kahwa and five kinds of hot chocolate with custom toppings. And for those who prefer something chilled, a beer bucket with five brews is up for grabs at ₹700++.

Comfort, Reinvented

 Food takes a nostalgic turn with a monsoon twist. Breakfast features dishes like dal puri, parippu vada, and almi xacuti. The hi-tea spread brings in rainy day favourites like vada pav, cocktail samosas, bhajiyas, and oven-fresh treats. Each bite is crafted to evoke comfort and connection.

A Warm Wellness Touch

 The wellness side of the festival shines with immunity-boosting khichdi variations and soothing soups. The roast menu dives deep into hearty cravings, Kerala mutton pepper roast, nalli nihari, and prawn ghee roast round off the soul food offerings.

Comfort in the Details

 Thoughtful touches elevate the stay like warm towels, complimentary steam room use, drying services for your clothes, and indulgent bathtub setups in select rooms. VIPs even enjoy brandy miniatures paired with pepper-spiced chocolates, bringing an extra layer of warmth to their stay.

Why This Monsoon Feels Different

Instead of treating the monsoon as a dampener, Elements by Rosetta embraces it as a time for comfort and connection. From the flavourful menus to wellness boosts and cosy in-room touches, it’s a reminder that luxury can feel like home—especially when it rains.

Whether you're a fan of quiet indulgence or just want to sip something warm while the rain taps on the windows, the Moody Monsoon Festival has something special waiting for you.

Festival Details:

  • Dates: Ongoing till August 31st, 2025 

  • Location: Elements by Rosetta, Varca, Goa

  • Price: Stay packages available on request

Book your monsoon escape at: www.rosettahospitality.com/elements

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