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By Nithyakala Neelakandan
Published on July 2, 2024
Hilton has once again been named the world’s most valuable hotel brand by Brand Finance, retaining the top spot in the Hotels 50 ranking with a brand value of $11.6 billion. This marks the ninth consecutive year that Hilton has held this prestigious title.
Hilton’s dominance is reflected in the inclusion of nine of its brands in the annual Hotels 50 report:
Hilton Hotels & Resorts (No. 1)
Hampton Inn by Hilton (No. 3)
DoubleTree by Hilton (No. 6)
Embassy Suites by Hilton (No. 8)
Home2 Suites by Hilton (No. 17)
Homewood Suites by Hilton (No. 26)
Conrad Hotels & Resorts (No. 30)
Curio Collection by Hilton (No. 40)
Waldorf Astoria Hotels & Resorts (No. 47)
Hilton has expanded its portfolio to 24 world-class brands with recent launches such as Spark by Hilton and LivSmart Studios by Hilton. The acquisition of Graduate Hotels and NoMad brands further strengthened its market presence. As of 2024, Hilton operates over 7,600 properties in 126 countries and territories, serving nearly 190 million Hilton Honors members and welcoming over 213 million guests in 2023.
Sustainability is a key focus for Hilton. The company has received the highest Sustainability Perceptions Value of any hotel brand in the 2024 Brand Finance Sustainability Perceptions Index. Hilton’s global environmental, social, and governance (ESG) strategy, "Travel with Purpose," aims to reduce emissions, create opportunities in communities, and preserve destinations. Notable achievements include a 45.1% reduction in carbon emissions intensity and a 26.5% reduction in water use intensity since 2008.
Hilton’s range of brands caters to diverse traveler needs, from luxury and lifestyle experiences at Conrad Hotels & Resorts and Curio Collection by Hilton to extended stay options at Homewood Suites by Hilton and Home2 Suites by Hilton. This adaptability ensures Hilton delivers exceptional value for both guests and property owners.
Through initiatives like the Hilton Global Foundation, the company has created over 860,000 learning and career growth opportunities and contributed more than 377,000 volunteer hours in communities worldwide. This commitment to social impact is a cornerstone of Hilton’s operations, reinforcing its leadership in the hospitality industry.
Hilton’s consistent recognition as the most valuable hotel brand underscores its leadership in the hospitality sector. With ongoing expansions, a strong focus on sustainability, and a commitment to exceptional guest experiences, Hilton continues to set the standard for luxury and value in the global hotel industry. For more information, visit Hilton's website and follow their latest updates on social media.
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By Nishang Narayan
Published on July 20, 2025
LaRiSa Hotels and Resorts has signed a hotel management agreement for a new resort in Palampur, Himachal Pradesh. Scheduled to open in early 2026, this will be LaRiSa’s fifth property in the state and marks a significant step in the brand’s regional growth strategy.
Developed in collaboration with Grassmere Resorts, the upcoming resort spans 2.5 acres in the scenic Kangra Valley. It will feature 20 rooms and suites, each offering private balconies with views of either Palampur city or the majestic Dhauladhar range. Room sizes will range between 400 and 850 sq. ft.
The property will be equipped with an infinity pool overlooking the Himalayas, a spa with therapy rooms and steam facilities, and curated farm-to-table culinary experiences. Landscaped gardens, a fruit and herb garden, and a peaceful fish pond will further enhance the tranquil vibe of the retreat.
“Palampur in Kangra Valley is witnessing a notable surge in tourism,” said Priya Thakur, Director, LaRiSa Hotels and Resorts. “With the signing of LaRiSa Resort, Palampur, we are strengthening our offering in Himachal Pradesh through this collaboration with the Sandhu family.”
Achint Kaur Sandhu, Partner at Grassmere Resorts, added, “With this partnership we hope to cater to travellers seeking a premium stay experience that has been lacking in this destination.”
Strategically located, the resort will offer easy access to popular attractions such as Neugal Khad, Andretta Artist Village, Saurabh Van Vihar, and Tashi Jong Monastery. It is situated 9 km from Palampur Railway Station and 45 km from Kangra Airport, ensuring good connectivity for visitors.
Wyndham Hotels & Resorts has announced the signing of a new upscale property in Ayodhya—Ramada Plaza by Wyndham Ayodhya Masodha, in partnership with M/s Anuprit Solutions Private Limited. This greenfield project, featuring 120 guest rooms, is expected to open its doors by 2028.
The upcoming hotel will offer a full suite of premium amenities including an all-day dining restaurant, expansive banquet and meeting spaces, a spa, swimming pool, and other upscale facilities to cater to both domestic and international guests. Currently in the advanced planning phase, the development signals Wyndham’s growing confidence in India’s Tier-2 markets.
Aqeel Ahmed, Director of M/s Anuprit Solutions Pvt. Ltd., stated,
“It is a privilege to bring the globally respected Ramada Plaza brand to Ayodhya in partnership with Wyndham Hotels & Resorts. With Ayodhya evolving into a major religious and cultural destination, we aim to provide world-class accommodation and service that reflects both the city's deep heritage and its modern growth story.”
Rahool Macarius, Market Managing Director – Eurasia, Wyndham Hotels & Resorts, added,
“With Ayodhya emerging as a sought-after pilgrimage and cultural hub, this new signing represents our continued investment in high-potential markets. This marks our second hotel signing in the city – a reflection of our belief in Ayodhya’s growth trajectory and our intent to deliver exceptional stays where tradition and hospitality meet.”
This project reinforces Wyndham’s commitment to strengthening its presence in India, particularly in emerging religious tourism and leisure markets. With Ayodhya experiencing a surge in infrastructural and spiritual tourism investment, the Ramada Plaza is set to elevate the hospitality experience for visitors from around the world.
By Manu Vardhan Kannan
Published on July 19, 2025
Hyatt has launched its much-anticipated Member Day offer for the Indian and Southwest Asian markets, bringing exclusive savings and added benefits to World of Hyatt loyalty program members. This special initiative reinforces Hyatt’s commitment to rewarding its loyal customers with meaningful and memorable travel experiences.
Starting July 18, 2025, and continuing through December 18, 2025, World of Hyatt members can unlock 18% off on bookings made on the 18th of each month. This offer is valid at participating Hyatt hotels across India and Southwest Asia, for stays completed within 30 days of booking.
In addition to the savings, members will also enjoy double Bonus Points and complimentary breakfast for two, making the offer even more valuable for both business and leisure travellers.
“Everything we do is rooted in caring for our members. This exclusive offer allows members to save on trips while enjoying unforgettable stays and enriching experiences at our properties across India and Southwest Asia,” said Kadmbini Mittal, RVP – Commercial, India & Southwest Asia at Hyatt Hotels Corporation.
The Member Day offer reflects Hyatt’s continued efforts to deliver flexibility, value, and personalized service to its growing community of loyalty members. To redeem the offer, members can book their stay via hyatt.com/swamembersday or through the World of Hyatt app.
New guests can also join the World of Hyatt program for free to become eligible for this exclusive benefit and start enjoying a more rewarding way to travel.
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