Hilton Grand Vacations (HGV), a leading company in vacation ownership and travel experiences, has formed a strategic partnership with Great Wolf Lodge, a premier provider of family-friendly resort experiences in North America. This new alliance aims to expand and diversify travel options for families, providing exciting new destinations and activities.

Great Wolf Lodge operates the largest collection of indoor water park resorts in North America, offering a variety of attractions including water slides, rope courses, mini-golf, family bowling, and arcades. With 19 locations from California to New England and plans for three additional resorts by mid-2025, Great Wolf Lodge is a favorite destination for family getaways.

Through this partnership, members of Hilton Grand Vacations can now use their club points to book stays at any Great Wolf Lodge location across the United States. This integration provides HGV members with access to a broad range of family-centric activities and accommodations.

Mark Wang, CEO of Hilton Grand Vacations, expressed enthusiasm about the collaboration, stating, "We’re thrilled to partner with Great Wolf Lodge and to work together to bring new benefits, adventures, and reasons to love travel to our members." This partnership reflects HGV's ongoing commitment to enhancing its offerings in experiential travel and catering to families with young children.

This move comes on the heels of HGV's recent acquisition of Bluegreen Vacations for $1.5 billion in January 2024, which significantly expanded HGV’s resort portfolio to 200 properties, including new markets and states within the U.S. The partnership with Great Wolf Lodge further strengthens HGV’s position in the family travel market and underscores its strategy to engage new customers and provide value to its existing member base.