Hilton Introduces Curio Collection to Vietnam with La Festa Phu Quoc Resort

Hilton Introduces Curio Collection to Vietnam with La Festa Phu Quoc Resort

By Author

Published on March 4, 2024

Hilton's esteemed Curio Collection has officially marked its debut in Vietnam with the opening of La Festa Phu Quoc, a picturesque 197-room resort nestled on the idyllic island of Phu Quoc. This significant launch not only amplifies Hilton's footprint in the Asia Pacific but also introduces a unique blend of cultural fusion to the luxury hospitality market.

Drawing architectural and aesthetic inspiration from the famed Amalfi Coast in Italy, La Festa Phu Quoc offers guests an unparalleled experience that marries the vibrant spirit of Italian coastal design with the rich heritage of Vietnamese culture. Located conveniently near the island's prime tourist spots, including the Hon Thom Cable Car, the resort promises easy access to both the serene beachfront and the bustling heart of the island.

The resort boasts a host of amenities aimed at providing a luxurious and comfortable stay. From an expansive outdoor pool and a spa featuring treatments inspired by both the Amalfi Coast and Phu Quoc's indigenous beauty, to a dedicated kids' club adorned with motifs of the iconic Amalfi lemons, guests of all ages are catered to.

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Culinary enthusiasts will delight in the diverse dining options available. MARE, the resort's flagship restaurant, serves up Italian cuisine infused with Mediterranean flavours. Meanwhile, Il Salone, a palazzo-inspired lobby bar, offers traditional Italian coffee and pastries. For those seeking variety, The Merchant provides all-day dining with a focus on seasonal ingredients. The soon-to-open La Capri Beach Club is set to be a beachfront haven for guests looking to unwind and socialise.

This venture is a collaboration between Hilton and Sun Group, aimed at offering discerning travellers a distinctive escape to one of Asia Pacific's burgeoning travel destinations. Hilton Honors members stand to gain exclusive benefits, including discounts and complimentary Wi-Fi when booking directly through Hilton channels.

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Alan Watts, President of Asia Pacific at Hilton, expressed his enthusiasm about the partnership, stating, “We are thrilled to be partnering with Sun Group as we debut our Curio Collection by Hilton brand in Vietnam, and in the desirable island resort of Phu Quoc. This milestone market entry showcases our strong growth momentum and the broad appeal of Hilton’s brands across Asia Pacific, positioning us well to capture the burgeoning travel demand in this dynamic region.”

La Festa Phu Quoc not only signifies a pivotal expansion for Hilton but also introduces a fresh hospitality concept to Phu Quoc Island, appealing to guests eager for a sophisticated blend of Italian design and Vietnamese cultural immersion.


Lemon Tree Hotels Expands in Bihar with New Gaya Property

Lemon Tree Hotels Expands in Bihar with New Gaya Property

By Hariharan U

Published on September 18, 2025

Lemon Tree Hotels has announced the signing of its latest property Lemon Tree Hotel, Gaya, Bihar. The upcoming hotel will feature 56 well-appointed rooms, a restaurant, banquet and meeting facilities, along with a swimming pool, fitness centre, spa, and other public spaces. The property will be managed by Carnation Hotels Private Limited, the management arm and wholly-owned subsidiary of Lemon Tree Hotels Limited.

Strategically located, the hotel offers easy access to both Bodhgaya Airport (14 km) and Gaya Railway Station (6 km), while being well-connected by road for public and private transport.

Commenting on the signing, Kapil Sharma, Executive Vice President, Finance & Chief Financial Officer, Lemon Tree Hotels, said, “With this signing, we further enhance and strengthen our footprint in Bihar, where we operate one hotel and have one more upcoming. This aligns with our strategy of expanding our brand across the country to delight our guests with comfortable options.”

Lemon Tree Hotels has steadily grown since its first 49-room property in 2004. Today, the group welcomes over 1.5 million guests annually across 110+ operational hotels in 75+ cities in India and overseas, with a pipeline of 110+ upcoming properties. Its network spans metro hubs such as Delhi-NCR, Mumbai, Bengaluru, and Hyderabad, along with tier II and III cities like Jaipur, Udaipur, Kochi, and Indore. Internationally, Lemon Tree Hotels is present in Dubai, Bhutan, and Nepal.

With the new signing in Gaya, Lemon Tree continues to build on its reputation for comfort, consistency, and refreshing hospitality — serving both business and leisure travellers alike.


ALIVAA Hotels & Resorts Hits 20-Property Milestone with The Hoften Lotus Court, Greater Noida

ALIVAA Hotels & Resorts Hits 20-Property Milestone with The Hoften Lotus Court, Greater Noida

By Hariharan U

Published on September 16, 2025

ALIVAA Hotels & Resorts has reached a new milestone with the addition of The Hoften Lotus Court in Greater Noida West, Uttar Pradesh, marking the 20th property in its growing portfolio. The launch strengthens ALIVAA’s footprint in a key market and aligns with its ambitious expansion strategy.

Operating under The Hoften brand, the hotel is designed for modern travellers seeking smart, efficient service combined with comfort and convenience.

Akash Bhatia, CEO of ALIVAA Hotels & Resorts (Managed & Franchise Business), said, "We are absolutely thrilled to welcome Hotel Lotus Court into The Hoften family and the wider ALIVAA Hotels & Resorts collection. Greater Noida is a dynamic destination, and this partnership enables us to offer our guests an even broader range of exceptional experiences. Hotel The Hoften Lotus Court perfectly embodies the unique charm and high standards of our brand, and we're confident it will be a valuable asset to our expanding portfolio."

Vikramjit Singh, Founder of ALIVAA Hotels & Resorts, highlighted the strategic significance of Greater Noida, "As we strive to become a leading national player, Greater Noida holds a critical position in our roadmap. This signing establishes our foothold in the country's growing corporate hub. The upcoming Jewar Airport will be a game-changer, boosting business and leisure travel and creating immense opportunities for us."

Arjun Singh, owner of The Hoften Lotus Court, shared his excitement, "Joining forces with ALIVAA Hotels & Resorts and bringing Hotel Lotus Court under The Hoften brand is a momentous occasion for us. Their deep expertise and commitment to guest satisfaction perfectly complement our vision. This is our second property with the same brand, reflecting our confidence and commitment. We look forward to delivering memorable experiences to our guests."

This milestone reinforces ALIVAA Hotels & Resorts’ dedication to expanding its portfolio, delivering exceptional stays, and creating unforgettable experiences across India’s key travel destinations.

About ALIVAA Hotels & Resorts:
ALIVAA Hotels & Resorts is a dynamic hospitality group focused on creating exceptional guest experiences. Operating under the ALIVAA and The Hoften brands, the company emphasizes quality, innovation, and guest delight, offering memorable stays across established and emerging destinations.


Treat Hotels & Resorts Expands to Rajasthan and Maharashtra with Two New Properties

Treat Hotels & Resorts Expands to Rajasthan and Maharashtra with Two New Properties

By Hariharan U

Published on September 13, 2025

Treat Hotels & Resorts is expanding its presence in North India with the addition of two new premium properties in culturally and historically significant destinations, Kumbhalgarh in Rajasthan and Chhatrapati Sambhajinagar in Maharashtra.

The first, Treat Aranya Resort, Kumbhalgarh, marks the brand’s debut in Rajasthan. Set against the backdrop of the Aravalli Hills and close to the UNESCO World Heritage Site of Kumbhalgarh Fort, the resort offers a tranquil escape where heritage and modern comfort come together. Guests can expect spacious rooms, landscaped lawns, panoramic views, and a setting ideal for those seeking both relaxation and cultural exploration.

The second property, Treat Imperial, Chhatrapati Sambhajinagar, is positioned at the city’s heart and designed as an upscale venue for weddings, corporate retreats, and family getaways. With regal architecture, expansive banquet spaces, gourmet dining, and premium hospitality services, it caters especially to large-scale weddings and events while reflecting the cultural spirit of Sambhajinagar.

These launches mark a new chapter in our journey,” said Mr. Alok Mundra, Managing Director, Treat Hotels & Resorts. “We’re not just building properties; we’re creating destinations that celebrate India’s diversity in architecture, cuisine, and celebrations, without compromising on luxury.”

Adding to this, Devendra Singh, General Manager, Development & Acquisitions, noted, “These developments are a testament to our vision of expanding thoughtfully into destinations that hold cultural, historical, and economic significance.”

With these upcoming launches, Treat Hotels & Resorts strengthens its position as one of India’s fastest-growing hospitality brands. Both properties uphold the brand’s philosophy of offering meaningful celebrations, memorable escapes, and enriching experiences — all while preserving India’s timeless heritage.

For inquiries and partnerships, visit www.treatresorts.com.

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