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By Nithyakala Neelakandan
Published on August 15, 2024
Hilton has announced a new collaboration with Bollywood actor Sidharth Malhotra as part of its ongoing efforts to expand its presence in the Indian market. This partnership is an extension of Hilton's global marketing initiative, "Hilton. For The Stay," which aims to highlight the importance of the overall stay experience in travel.
Sidharth Malhotra, who resonates with the modern Indian traveler, is enthusiastic about this collaboration. He stated, "Travelling the world, both for work and leisure, has taught me that it’s not just about where you stay but the entire experience of how it makes you feel. I am always on the lookout for places that offer comfort, elegance, and a sense of home no matter where you are. That’s why I'm excited to be a part of the ‘It Matters Where You Stay’ campaign and share what makes a Hilton stay different."
As Hilton continues to grow in India, the company is set to triple its portfolio over the next few years. New hotels are planned for key destinations, including the introduction of Curio Collection by Hilton and Waldorf Astoria Hotels & Resorts in Bangalore and Jaipur by 2025 and 2027, respectively. These expansions are aimed at meeting the rising demand for travel and offering new, branded experiences tailored to the needs of today’s travelers.
Ben George, Senior Vice President and Commercial Director for APAC at Hilton, emphasized the importance of these initiatives, saying, "Our latest activations are a natural extension of our ‘Hilton. For The Stay’ platform in India. Our guests in India crave personalized, authentic experiences, and the stories we will tell together, with renowned names like Sidharth Malhotra will inspire guests to dream, book and experience their very own Hilton Stays, exactly the way they want. With more people in India travelling than ever before, we now have even more ways to highlight how a Hilton Stay – driven by our signature hospitality – just feels different.”
Hilton's focus on personalized guest experiences is central to this campaign. In the coming months, the company plans to collaborate with other prominent personalities to further reinforce the message that where you stay matters. Additionally, Hilton is expanding its offerings in the wedding and event segments, as part of its strategy to enhance its market presence in India. These initiatives are designed to attract the growing number of affluent travelers in the region, ensuring that Hilton remains a top choice for those seeking exceptional service and memorable stays.
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By Hariharan U
Published on February 15, 2026
Royal Orchid Hotels Ltd. (ROHL) has announced the launch of its newest property, Regenta Ranjit Avenue, Amritsar, further strengthening its footprint in Punjab. With this opening, the group now operates five properties in the city, reinforcing its focus on high-growth urban and religious tourism destinations.
Strategically located at SCO 47-50, Ranjit Avenue, the hotel offers convenient access to Amritsar’s key landmarks. It is situated just 7 km (around 10 minutes) from the iconic Golden Temple and Jallianwala Bagh. The property is also 15 km from Shri Guru Ram Dass Ji International Airport and 5.5 km from the Amritsar Railway Station, making it accessible for both domestic and international travellers.
The hotel features 37 thoughtfully designed rooms that blend contemporary comfort with regal elegance, offering guests a serene stay experience.
Dining at the property includes three distinct venues. Pinxx Kitchen & Lounge serves as the signature all-day dining restaurant, where global flavours meet the authentic tastes of Amritsar. Mix Bar offers a chic setting with a curated selection of expertly crafted beverages, while Kitty Lounge provides an exclusive space for private gatherings and intimate social events.
For meetings and celebrations, the hotel boasts expansive banquet venues with regal detailing. A highlight is “Celebration – The Party Hall,” a 4,500 square feet space with 16-foot ceilings, ideal for grand events and corporate functions. Guests can also unwind at the rooftop swimming pool, adding a leisure edge to the property’s offerings.
Commenting on the launch, Chander K. Baljee, Chairman & Managing Director, Royal Orchid Hotels Ltd., said, “The opening of Regenta Ranjit Avenue marks a significant milestone in our strategy to strengthen our presence in India’s most iconic cultural and spiritual hubs. As our fifth property in Amritsar, this launch reinforces our commitment to the region and our ‘Vision 2030’ expansion roadmap. We aim to provide a sanctuary of 'Regal Hospitality and Eternal Serenity' that reflects the city's rich heritage while offering the modern, high-quality service our guests expect.”
With this addition, Royal Orchid Hotels continues to deepen its presence in key Indian markets, aligning growth with destinations that attract both leisure and pilgrimage travellers.
In a move set to reshape India’s highway and city travel experience, Vikram Kamats Hospitality Limited has announced a strategic partnership with Hindustan Petroleum Corporation Limited (HPCL) to build an integrated food and fuel ecosystem across the country.
Under the agreement, Vikram Kamats Hospitality Limited will establish South Indian restaurants and takeaway outlets at select HPCL fuel stations. The initiative aims to provide travellers with access to clean, hygienic, and familiar food options while on the move.
The collaboration seeks to transform fuel stations into dependable rest and refresh points, where customers can refuel their vehicles, access well-maintained washrooms, and enjoy quality meals, all at a single stop. The rollout will begin with Maharashtra as the pilot state, followed by a phased expansion across highways, cities, and urban hubs nationwide.
The partnership was formally signed by Murali Krishna V. Vadrevu, Executive Director at HPCL, and Pankaj Deokar, Vice President – Operations at Vikram Kamats Hospitality Limited, underlining the shared intent to scale the model in a structured and sustainable manner.
With HPCL’s extensive network of fuel stations across India, the initiative is positioned to cater to a broad segment of highway travellers, daily commuters, families, fleet operators, and business travellers. Kamats restaurants will introduce travel-friendly food solutions, including specialised packaging for quick, hygienic grab-and-go dining, tailored to the needs of Indian road travel.
Commenting on the development, Vikram Kamat, Founder of Vikram Kamats Hospitality Limited, said, “For decades, Indian travellers have associated fuel stops with necessity alongside comfort. This partnership allows us to change that narrative. Through coming together with HPCL, we are creating spaces where people can pause, eat well, and travel better. Our focus has always been on food that is honest, hygienic, and familiar, and this collaboration allows us to take that experience to where India travels every day, on its highways and city roads.”
The companies have emphasised a step-by-step, scalable growth model, prioritising consistent food quality, service standards, and operational discipline over rapid expansion. The focus remains on building a dependable, long-term customer experience.
With this partnership, Vikram Kamats Hospitality Limited and HPCL aim to set a new benchmark for India’s travel infrastructure, turning fuel stations into well-rounded destinations that serve the everyday needs of modern Indian travellers.
Published on February 11, 2026
This Valentine’s season, JW Marriott Mumbai Sahar brings together its expansive culinary and wellness portfolio to create a celebration that goes beyond a single evening, positioning the hotel as a complete destination for romance, indulgence and meaningful connection.
Across venues including EL, Romano’s, BarQat, JW Café, AUTM – JW Lounge and the Spa by JW, guests can explore a thoughtfully curated mix of experiences ranging from craft-led cocktails and indulgent buffets to classic Italian dinners and restorative couple wellness rituals. At the rooftop lounge EL, modern mixology takes centre stage against a sunset-lit skyline, complemented by live violin performances, a limited-edition cocktail menu and interactive moments with the bar team, along with an inclusive handwritten note exchange that allows guests to leave messages of love or kindness for fellow patrons.
JW Café adds to the spirit with a specially designed Valentine’s dinner buffet, a Love Wall for personal wishes and Zodiac-inspired cocktails, while Romano’s offers couples a refined Italian dining experience rooted in warmth, elegance and lingering conversations. BarQat approaches the celebration through a poetic lens, pairing a curated set menu and emotion-inspired cocktails with interactive elements like the Tree of Love, where handwritten notes gradually form a living tribute to shared sentiments.
AUTM – JW Lounge rounds off the week with comforting signature hot chocolate styles, while the Spa by JW introduces exclusive couple therapies, including a 90-minute personalised massage or a 120-minute ritual combining massage, scrub and couple bath. Together, these experiences transform JW Marriott Mumbai Sahar into a seamless Valentine’s retreat centred on togetherness, indulgence and lasting memories
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