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By Nithyakala Neelakandan
Published on August 15, 2024
Hilton has announced a new collaboration with Bollywood actor Sidharth Malhotra as part of its ongoing efforts to expand its presence in the Indian market. This partnership is an extension of Hilton's global marketing initiative, "Hilton. For The Stay," which aims to highlight the importance of the overall stay experience in travel.
Sidharth Malhotra, who resonates with the modern Indian traveler, is enthusiastic about this collaboration. He stated, "Travelling the world, both for work and leisure, has taught me that it’s not just about where you stay but the entire experience of how it makes you feel. I am always on the lookout for places that offer comfort, elegance, and a sense of home no matter where you are. That’s why I'm excited to be a part of the ‘It Matters Where You Stay’ campaign and share what makes a Hilton stay different."
As Hilton continues to grow in India, the company is set to triple its portfolio over the next few years. New hotels are planned for key destinations, including the introduction of Curio Collection by Hilton and Waldorf Astoria Hotels & Resorts in Bangalore and Jaipur by 2025 and 2027, respectively. These expansions are aimed at meeting the rising demand for travel and offering new, branded experiences tailored to the needs of today’s travelers.
Ben George, Senior Vice President and Commercial Director for APAC at Hilton, emphasized the importance of these initiatives, saying, "Our latest activations are a natural extension of our ‘Hilton. For The Stay’ platform in India. Our guests in India crave personalized, authentic experiences, and the stories we will tell together, with renowned names like Sidharth Malhotra will inspire guests to dream, book and experience their very own Hilton Stays, exactly the way they want. With more people in India travelling than ever before, we now have even more ways to highlight how a Hilton Stay – driven by our signature hospitality – just feels different.”
Hilton's focus on personalized guest experiences is central to this campaign. In the coming months, the company plans to collaborate with other prominent personalities to further reinforce the message that where you stay matters. Additionally, Hilton is expanding its offerings in the wedding and event segments, as part of its strategy to enhance its market presence in India. These initiatives are designed to attract the growing number of affluent travelers in the region, ensuring that Hilton remains a top choice for those seeking exceptional service and memorable stays.
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By Manu Vardhan Kannan
Published on May 27, 2026
Radisson Bengaluru City Center recently hosted the 5th edition of GReaT Conversations in partnership with the Karnataka Event Management Association (KEMA), bringing together experts from the events, weddings, airline, and media sectors for an engaging round table discussion.
Held around the theme of Green Meetings, the session focused on how sustainability is increasingly shaping the future of MICE, corporate events, and social celebrations. As businesses and consumers continue looking for more responsible and meaningful experiences, discussions centred on ways hotels and event partners can work together to create gatherings that are impactful while remaining environmentally conscious.
The event also highlighted Bengaluru’s growing position as one of South India’s key markets for MICE, weddings, and lifestyle-focused hospitality experiences. Industry leaders shared thoughts on stronger collaboration between hotels and planners to ensure events are managed responsibly while continuing to deliver enhanced guest experiences.
The discussion was moderated by Jit Bose, Vice President - Commercial, and attended by Puneet Dutta COO and Anu Shinoj from GRT Hotels & Resorts. Karnataka Event Management Association was represented by Tony Stephen President and Srikant Kanoi Executive Vice President, along with key members of the Executive Committee, showcasing the growing partnership between the hospitality and events industries.
The evening itself reflected the event’s sustainability focus. Through GRT Hotels & Resorts’ GReaT Green Meetings initiative, the experience featured environmentally responsible event arrangements, locally sourced culinary offerings, and mindful operational practices. Guests later attended a networking dinner at the hotel’s terrace venue overlooking Ulsoor Lake, offering panoramic views of Bengaluru’s skyline.
Speaking on the initiative, Vikram Cotah, CEO, GRT Hotels & Resorts, said:
"We thank the Executive Committee of the Karnataka Event Management Association for collaborating with us on another edition of GReaT Conversations and bringing together industry thought leaders to discuss the trends and future of sustainable events. As the MICE and wedding segments continue to grow, it is important for hotels and event partners to create experiences that are not only memorable, but also mindful of the environment and the communities we serve."
Conducted as an interactive round table discussion, the event encouraged an open exchange of ideas among senior stakeholders from the events and wedding industry, airlines, and media sectors. Conversations covered emerging MICE trends, changing wedding expectations, experiential hospitality, sustainability practices, and the future of responsible events in India.
Published on May 26, 2026
The Serai Resorts is reinforcing its commitment to conservation-focused safari tourism across its wildlife destinations in Bandipur and Kabini. As travellers increasingly seek more meaningful and responsible wildlife experiences, the hospitality brand is placing sustainability, ecological balance, and community involvement at the centre of its safari offerings.
Located within Karnataka’s ecologically important regions of Bandipur Tiger Reserve and Nagarahole National Park, The Serai Resorts has designed its safari experiences around regulated tourism practices, local expertise, and long-term coexistence with nature. Rather than encouraging high-volume tourism or staged wildlife encounters, the focus remains on creating experiences that respect natural habitats and follow established conservation protocols.
The safari model at The Serai Bandipur and The Serai Kabini places emphasis on smaller and quieter experiences that allow guests to better understand the ecosystem. All safari bookings are conducted through authorised government systems and follow Forest Department regulations related to visitor capacity, timings, and approved movement routes within reserve zones.
Guests are accompanied by experienced naturalists and authorised guides who provide deeper insights into wildlife behaviour, birdlife, habitats, and forest ecology. This approach shifts the experience from simply seeking animal sightings to understanding the larger rhythm of the natural environment. The resort also encourages guests to book safaris in advance to help manage visitor movement responsibly during peak seasons.
The Serai Resorts has also maintained a clear stance on ethical wildlife practices. In line with Forest Department regulations, the brand does not support night safaris in protected areas such as Bandipur National Park and Nagarahole National Park, recognising the need to avoid disturbing wildlife during crucial nocturnal activity periods. Instead of promoting guaranteed sightings, guests are introduced to the realities of nature and encouraged to appreciate wildlife responsibly.
Naturalists regularly guide visitors on safari etiquette, including maintaining silence, avoiding sudden movement, and respecting wildlife boundaries to ensure minimal disturbance to the ecosystem.
Community involvement remains a key part of the brand’s conservation philosophy. A large portion of the teams working at Bandipur and Kabini come from nearby regions and bring strong local knowledge of forest landscapes, biodiversity, and wildlife movement patterns. Several naturalists also contribute through their field expertise and close association with Forest Department initiatives and wildlife observation efforts.
Beyond employment opportunities, the company also supports community wellbeing through education assistance for employees' children, medical insurance support, and healthcare access where needed. The same philosophy of coexistence extends to wildlife movement near resort spaces, where a non-interventionist approach is followed, allowing animals to move naturally without disruption.
The brand is also expanding nature engagement beyond traditional jeep safaris. Guests can participate in guided nature walks and seasonal boat safaris, creating opportunities to experience wildlife and biodiversity from different perspectives. At The Serai Kabini, boat safaris across the Kabini backwaters provide changing wildlife and birdwatching experiences throughout the year, while nature walks offer a slower and more immersive connection with the environment.
As part of its wider conservation efforts, The Serai Resorts also documents wildlife and bird sightings during safari experiences and shares relevant observations with forest authorities as supporting ecosystem inputs. Through its blend of regulated safari experiences, local participation, and conservation-focused practices, the brand continues to promote a more sustainable future for wildlife tourism in India.
By Author
Published on May 25, 2026
NILE Hospitality has announced the upcoming opening of Park Inn & Suites by Radisson Rajkot, marking a significant milestone in Rajkot’s hospitality landscape as the city’s first internationally branded hotel.
The launch further strengthens NILE Hospitality’s growing portfolio of internationally managed properties while reinforcing its long-term strategic collaboration with Radisson Hotel Group. The upcoming property represents the seventh operational partnership between the two organisations and is expected to be the first among several Park Inn & Suites developments planned across emerging Indian markets.
Located in one of Gujarat’s fastest-growing commercial hubs, the hotel will feature 55 contemporary rooms, an all-day dining restaurant, and modern banquet facilities spread across approximately 2,500 sq. ft., catering to business meetings, social gatherings, and events.
The property will operate as an exclusively vegetarian hotel, reflecting regional culinary preferences and evolving traveller expectations in the Gujarat market.
The opening is expected to significantly elevate Rajkot’s hospitality ecosystem by introducing globally benchmarked service standards to a city witnessing strong industrial, commercial, and infrastructure-driven growth. Rajkot continues to emerge as a key business centre in Gujarat with thriving engineering, automobile, manufacturing, and SME sectors, creating increasing demand for professionally managed branded hospitality offerings.
Speaking on the development, Vikram Singh Chauhan said, “The hospitality landscape in Rajkot continues to undergo significance in line with the long-term development of its diverse economy and potential. Introducing Rajkot’s first international branded hotel, along with NILE’s long-established presence in Gujarat and Radisson’s world-class distribution network, will put us in a great position to contribute to the ongoing growth and diversification of the city’s hospitality sector.”
He further added that the collaboration with Devdwarika LLP as promoters reinforces the company’s commitment towards offering premium accommodation experiences for both leisure and business travellers seeking globally recognised hospitality standards.
The project highlights the growing importance of emerging urban markets within India’s hospitality expansion story, with branded hotel operators increasingly targeting high-growth commercial cities beyond major metros.
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