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By Manu Vardhan Kannan
Published on February 3, 2026
As Union Budget 2026 introduces a wide range of tourism-focused announcements, leaders from India’s hospitality and travel industry have shared optimistic views on the government’s vision to strengthen the sector through connectivity, skilling, sustainability and destination development.
Rahool Macarius, Market Managing Director, Eurasia, Wyndham Hotels & Resorts, welcomed the Budget’s emphasis on cultural and regional tourism. He said,
"We appreciate the government's focus in the Union Budget 2026, which reinforces India's commitment to strengthening the hospitality and tourism sector. By reimagining heritage sites, supporting Buddhist circuits, and enhancing connectivity through initiatives such as the Green High-Speed Rail Network, the Budget will increase tourism demand and attract more visitors to culturally, historically, and spiritually significant cities. This, in turn, will strengthen tourism in Tier-II and Tier-III regions, providing a strong platform for hospitality brands to expand alongside India's growth trajectory. Initiatives such as world-class hospitality talent hubs, professional guides, and structured skilling programs are expected to elevate visitor experiences, extend stays, and support local economies. Coupled with digital destination initiatives and sustainable eco-trails, these measures will enhance service standards, create dignified livelihood opportunities for young talent, and give a meaningful boost to the overall growth and competitiveness of India's hospitality sector."
Richa Adhia, Managing Director, Eight Continents Hotels & Resorts, highlighted the Budget’s focus on workforce development and sustainable tourism. She stated that the government’s efforts to create dignified livelihoods, develop hospitality talent hubs and invest in professional guides will significantly raise service standards while strengthening local employment. She also noted that initiatives around heritage revitalisation, eco-trails, digital destinations, adventure and medical tourism are expected to attract global travellers and enhance visitor engagement.
Sharing a detailed industry perspective, Mr. Sarbendra Sarkar, Managing Director & Founder, Cygnett Hotels & Resorts, said Budget 2026 presents a future-ready roadmap for tourism and hospitality. He emphasised that talent development, digital destination platforms, creator-led promotion and improved connectivity through green high-speed rail corridors will boost visibility, travel affordability and inter-city mobility. He added that initiatives covering eco-friendly mountain trails, Buddhist circuits, heritage revitalisation, medical tourism and Purvodaya-led development will diversify tourism beyond traditional markets and support balanced, sustainable growth.
Mr. Sumit Mitruka, Founder & CEO, Summit Hotels & Resorts, pointed to the transformative impact of high-speed rail connectivity to Siliguri and the Northeast. He noted that faster and more reliable access would reduce travel fatigue, encourage longer stays and support off-beat destinations. He also highlighted that the development of structured trekking routes could unlock experiential tourism while preserving ecological integrity and generating livelihoods for local communities.
Mr Ritwik Khare, Founder and CEO of ELIVAAS, described Budget 2026 as a growth-driven vision that aligns infrastructure, mobility and affordability. He said the announcement of seven high-speed rail corridors will change travel behaviour by enabling shorter and more frequent trips, while the reduction in overseas tour package TCS will improve overall travel sentiment. According to him, these measures support the growing demand for private villas and flexible stay formats across regions.
Offering a regional perspective, Mr. Bhavik Sheth, Chief Operating Officer, Evoke Experiences, welcomed the focus on upgrading Indus Valley Civilisation sites such as Dholavira and Lothal. He said that structured investment in interpretation centres and visitor infrastructure can position Gujarat as a global heritage destination and open opportunities for immersive, experience-led tourism rooted in history and local communities.
Vikram Lalvani, Managing Director & CEO, Sterling Holiday Resorts, observed that Union Budget 2026 reflects a shift from destination-led tourism to purpose-driven journeys. He highlighted the emphasis on wellness, spiritual circuits, nature-led travel, adventure tourism and regional connectivity. He added that investments in hospitality education, guide skilling and digital knowledge platforms will raise service standards and support responsible, community-led tourism growth.
Overall, industry leaders agree that Budget 2026 creates a strong foundation for long-term growth in India’s hospitality and tourism sector, driven by connectivity, capability building and sustainable development.
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Published on April 6, 2026
ITC Hotels Limited has announced the opening of Storii Jawai in Rajasthan, adding the 11th property to its Storii portfolio. The boutique retreat is designed as a nature-led destination, reflecting the growing interest in experiential and eco-sensitive travel across India.
Located in the Jawai region, the property is surrounded by landscapes known for leopard sightings, granite hills, and the Jawai River ecosystem. The area is also home to a variety of flora and fauna, including migratory birds, making it a unique destination for travellers looking to connect with nature and wildlife.
Developed in partnership with 1st Gate Luxe Pvt. Ltd., the property highlights ITC Hotels’ focus on expanding through collaborations while building immersive travel experiences.
The retreat features 15 keys, designed to blend safari-style elements with modern comfort. Guests are welcomed through a tented reception that leads to a colonial-style bungalow serving as the central lounge and bar. The accommodation is spread across villas set within a preserved natural setting, with features such as private courtyards, plunge pools, and tented structures. The design ensures minimal impact on the environment while offering a stay that reflects the region’s character.
Facilities include an infinity pool set on a hillock overlooking a natural lake, along with spaces for wellness and outdoor activities. The experience is further enhanced with wildlife exploration programmes and curated dining, catering to travellers seeking more meaningful and destination-led stays.
Commenting on the launch, Anil Chadha, Managing Director, ITC Hotels Limited, said, “We are delighted to open the 11th Storii in Jawai. An intimate 15 key boutique retreat that distils the essence of quiet comforts in the wild, Jawai stands as a testament to the harmonious coexistence of modern innovation and timeless tradition. Storii Jawai is our tribute to the beauty and resilience of this region”.
Bharat Kumar Singh, Promoter, 1st Gate Luxe Pvt. Ltd., added, “As people from the soil, Storii Jawai reflects our belief in Rajasthani culture and traditions. It has been a humbling experience for us to be able to build a space for fellow travellers to come and immerse in our hinterland. We are grateful to associate with ITC Hotels Limited who reflect our values and vision, and have been with us shoulder to shoulder to make it happen”.
The launch also reflects rising demand for destinations that combine ecological sensitivity with cultural depth, especially in regions like Jawai that are closely connected to local communities such as the Rabari community.
Published on April 5, 2026
Indian Hotels Company Limited has unveiled Eternity, Kanpur – IHCL SeleQtions, marking the debut of the SeleQtions brand in Kanpur, one of Uttar Pradesh’s key commercial and industrial centres.
Highlighting the significance of the launch, Ms. Deepika Rao, Executive Vice President – New Businesses & Hotel Openings, IHCL, said, “Kanpur, a vital commercial and industrial centre is witnessing rapid growth with its evolving infrastructure and increasing connectivity. The opening of Eternity, Kanpur, IHCL SeleQtions addresses the growing demand from corporate, MICE and social segments.”
Strategically located on NH-91, away from the city’s bustle, the hotel features 104 neo-classical rooms offering views of the cityscape. The property is designed to cater to both business and leisure travellers with a mix of comfort, connectivity, and modern amenities.
Dining options include Célesté, an all-day dining restaurant; Thea, a bar serving European-inspired cocktails along with an exclusive cigar lounge; and Aurumn the Lounge. Guests can also enjoy wellness facilities such as a spa, swimming pool, and a fully equipped gym.
For events and gatherings, the hotel offers expansive banquet and meeting spaces. The largest banquet hall spans over 11,000 sq. ft., making it suitable for conferences, conventions, and social celebrations.
Mr. Jalpreet Sodhi, General Manager, Eternity, Kanpur – IHCL SeleQtions, said, “We look forward to welcoming guests to Eternity - IHCL SeleQtions and offering a memorable experience in the culturally rich city of Kanpur.”
Located along the banks of the Ganga, Kanpur is known for its strong industrial legacy in leather, textiles, and manufacturing, making it an important commercial hub in North India. With this launch, IHCL continues to strengthen its presence in growing urban markets across the country.
After weeks of deadlines, financial closures, and the usual rush that comes with March, the Good Friday long weekend arrives at just the right time. Sitting right at the end of the financial year, it offers a chance to step away from routine, take a breather, and begin April with a clearer mind. Whether it’s the calm of a coffee estate, the stillness of backwaters, or the fresh air of the mountains, a short getaway can make all the difference.
At Evolve Back Coorg, the surroundings naturally slow things down. Set amid coffee plantations and rainforest landscapes, the experience here is all about quiet moments. Mornings begin with misty walks, followed by relaxed breakfasts, spa time, and peaceful hours by a private pool, making it easy to switch off from work mode.
For those who prefer a deeper disconnect, The Tamara Coorg offers forest-lined cottages and sweeping hill views. The calm setting encourages slower mornings and evenings without screens, allowing travellers to gently ease out of the stress of work and return feeling lighter.
If a slower pace by the water sounds more appealing, Coconut Lagoon provides a refreshing change. Surrounded by the backwaters of Kumarakom, the experience is simple and unhurried, with boat rides, sunset views, and traditional wellness therapies creating a sense of balance without the need for a packed schedule.
For a more complete wellness reset, Ananda in the Himalayas stands out as a destination focused on mental and physical well-being. With meditation, personalised wellness programmes, and the calming influence of the mountains, even a short stay here helps restore focus and energy.
Similarly, Six Senses Vana offers a more guided approach to relaxation. Instead of a typical holiday, it focuses on mindful routines and holistic wellness, helping guests return feeling calmer, more balanced, and ready for the weeks ahead.
Not every break needs to be long to make an impact. Sometimes, a few days in the right environment is enough to reset both mind and body. With peaceful surroundings and thoughtful hospitality, these retreats offer a simple yet meaningful way to step into April with renewed energy.
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