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By Author
Published on August 24, 2023
Even as hotels are set to offer more wages, flexibility in work hours, and other perks, the struggle to find and fill vacancies for various positions still persists post-pandemic. Such unprecedented shortages even after offering benefits have been leading the industry to turn to AI to overcome their staff shortcomings.
The industry also faces restrictions regarding the hiring of competent staff, which include education, immigration laws, increasing staff housing needs, and even a lack of trained professionals. This is where the all-knowing AI can come to help out.
While human interaction can not be completely wiped out in such an industry, the comfortable pairing of both AI and humans can lead to efficient and cross-functional departments and services. According to IHG Hotels & Resorts CEO Keith Barr, "AI can enable our colleagues to have more time to provide better services to customers”. AI can be used to provide and simplify many processes in hotels, such as hiring, synthesizing consumer feedback, revenue management and tabulation, inventory and even advertising.
AI-enhanced smart room technology can provide visitors a more convenient and pleasant stay. Additionally, AI can be used to improve pricing and inventory decisions, estimate demand and make changes in room availability accordingly, monitor and predict maintenance requirements in hotel rooms, enhance energy efficiency, and overall help in lowering the expenses associated with managing and maintaining the hotel.These are only a few of the vast capabilities of AI in the industry.
AI can help in solving two of the most significant problems of the industry; finding out what the consumer wants and understanding how to better consumer experience. With the availability of big data, it has become possible for hotel management to understand what is missing in their approach toward their consumers and change their strategy accordingly. AI can also allow hotel employees to offer detailed and customized itineraries to travellers, something that requires veteran staff who are very familiar with the place. Keeping all these points in mind, AI can help in understanding and better serving the target consumer more effectively.
It is important to understand that human staff can not be completely substituted with AI, no matter how advanced it becomes. There are some things that AI simply can not do, as human interaction is the foundation stone of the industry. Many guests still prefer to be greeted by human faces.
Hotels that invest in AI and use it successfully will be able to see significant changes and benefits, including increased consumer happiness, increased productivity among staff, and staying one step ahead of their competitors.
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By Hariharan U
Published on July 16, 2026
Tata Consultancy Services (TCS) has been appointed as the strategic technology and innovation partner for The New Terminal One at John F. Kennedy International Airport (JFK), supporting the development of a next-generation digital ecosystem designed to transform the airport experience for passengers, airlines, and operations teams.
As part of the partnership, TCS will build the digital foundation for the terminal by deploying advanced technologies across passenger processing, artificial intelligence-driven IT operations, infrastructure management, and cybersecurity. The collaboration aims to create a seamless, connected, and efficient airport environment powered by real-time data and intelligent automation.
The New Terminal One at JFK is part of The Port Authority of New York and New Jersey’s $19 billion transformation programme for JFK Airport, one of the largest airport redevelopment initiatives in the United States. The project is envisioned as a world-class aviation hub focused on enhancing passenger experience through modern infrastructure and innovative technology.
Through the partnership, TCS will leverage its digital solutions, including Cognix and ignio platforms, to enable end-to-end visibility across critical airport operations such as passenger processing, baggage management, terminal security, and IT infrastructure.
The deployment of AI-powered systems will help improve operational efficiency, enhance predictive capabilities, and support faster decision-making across multiple airport functions. The technology foundation is expected to enable a more reliable and personalised travel experience for passengers while helping airport teams manage complex operations more effectively.
Commenting on the partnership, Jennifer Daniel Aument, CEO, The New Terminal One at JFK, said that TCS will play an important role in helping the terminal achieve its vision of becoming one of the world’s leading airport experiences, delivering enhanced services for partner airlines and travellers.
Amit Bajaj, President, North America, TCS, highlighted the role of artificial intelligence in shaping the future of aviation experiences. He noted that AI will support a seamless and dependable passenger journey while helping transform The New Terminal One into a technology-led experiential destination.
With airports worldwide increasingly adopting digital transformation strategies, the partnership reflects the growing role of technology in improving passenger journeys, operational resilience, and security. From automated processes and predictive analytics to intelligent infrastructure management, digital platforms are becoming central to the future of global aviation.
The collaboration between TCS and The New Terminal One at JFK represents a significant step towards creating a smart airport ecosystem where technology, innovation, and hospitality converge to deliver a more efficient and engaging travel experience
Published on July 5, 2026
Radisson Hotel Group has launched a new AI-powered real-time price matching technology, aimed at transforming the way guests book directly through hotel websites and strengthening transparency in hotel pricing.
The system automatically identifies lower publicly available rates for Radisson properties listed on third-party platforms such as OTAs and search engines, and instantly matches those prices on RadissonHotels.com. This removes the need for manual claims, screenshots, or approval processes that are typically required under traditional best rate guarantee programs.
Unlike conventional models, the new system operates in real time. When a lower rate is detected on platforms including Booking.com, Expedia, Agoda, Trip.com, and others, the AI engine verifies the pricing difference and automatically applies the matched rate, redirecting users directly to the hotel’s booking platform.
According to Gianni Di Fede, Global Chief Commercial Officer at Radisson Hotel Group, modern travellers expect speed, simplicity, and confidence when booking. He noted that the new feature ensures guests always receive the best available price when booking directly with Radisson.
For guests, the system eliminates uncertainty around pricing and simplifies the booking journey. For hotel teams, it reduces administrative workload associated with manual price match requests and allows staff to focus more on guest service and operational efficiency. The tool also provides better visibility into pricing trends and booking behaviour.
The AI-powered price matching feature is now live across all Radisson Hotel Group properties worldwide, marking a significant step in the company’s digital transformation strategy.
The initiative forms part of Radisson’s broader push toward automation and AI-driven solutions aimed at improving direct bookings, enhancing transparency, and creating a more seamless digital experience for travellers. By replacing traditional reactive pricing guarantees with a fully automated system, Radisson is positioning itself at the forefront of hospitality technology innovation.
By Manu Vardhan Kannan
Published on July 4, 2026
Radisson Hotel Group (RHG) has introduced App-Only Rates across its portfolio of hotels in India, giving travellers access to exclusive savings when they book through the Radisson Hotels mobile application. The new initiative is designed to make direct bookings more rewarding while offering guests a smoother and more personalised booking experience.
With the launch of App-Only Rates, guests booking through the mobile app can enjoy up to 10% additional savings over existing public rates. The move is part of RHG's strategy to encourage direct bookings while enhancing the overall guest journey through digital innovation.
Members of Radisson Rewards can unlock even more benefits, including member-only discounts, personalised offers, and exclusive promotions. By combining App-Only Rates with membership benefits, eligible guests can enjoy savings of up to 23%, along with tailored offers and exclusive experiences.
The Radisson Hotels mobile app allows travellers to browse hotels, book stays, manage reservations, explore hotel facilities, and access member benefits from a single platform. Whether travelling for business, a family holiday, or a weekend getaway, guests can enjoy a convenient booking experience from reservation to check-out.
Commenting on the launch, Nikhil Sharma, MD & COO, South Asia, Radisson Hotel Group, said, "At Radisson Hotel Group, we are constantly looking for ways to create greater value for our guests. The introduction of App-Only Rates in India reflects our aim to enhance the guest experience through digital innovation, rewarding loyalty, and offering exclusive benefits that make every stay even more rewarding. We remain focused on delivering a seamless and personalized experience for travelers at every touchpoint."
The introduction of App-Only Rates forms part of the group's broader digital strategy to strengthen customer engagement, increase direct bookings, and provide greater value through its own platforms. The offers are now available across participating Radisson Hotel Group properties in India through the Radisson Hotels mobile application.
Radisson Hotel Group currently has more than 200 hotels in operation and development across India, making it one of the country's largest international hotel operators. The group also maintains the largest presence among international hotel brands in Delhi NCR, while more than half of its portfolio is spread across tier-2 and tier-3 cities.
Its portfolio in India includes brands such as Radisson Collection, Radisson Blu, Radisson, Radisson RED, Park Inn by Radisson, Park Plaza, Radisson Individuals, and Radisson Individuals Retreats, catering to a wide range of business and leisure travellers.
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