Hyatt is setting a new standard in luxury travel with their ambitious plan to open more than 35 luxury hotels and resorts worldwide by 2025. This expansion is not just about numbers; it's about enhancing the travel experience in some of the most desired destinations across the globe.

Hyatt is bringing its renowned hospitality to new corners of the world with brands like Park Hyatt, Thompson Hotels, Alila, Andaz, Grand Hyatt, Miraval, The Unbound Collection by Hyatt, Zoëtry Wellness & Spa Resorts, and Dreams Resorts & Spas. This expansion caters to the evolving needs of travellers who seek not just a place to stay, but an experience to remember.

In just five years, Hyatt has impressively doubled the number of its luxury rooms and quadrupled its lifestyle rooms. Currently, 70% of Hyatt’s rooms are in the luxury and upper upscale categories, a strategic move to meet the increasing demand for high-end accommodations. This surge in luxury offerings comes with a promise of consistent quality, personalised experiences, and bespoke service.

With the travel and tourism sector expected to contribute significantly to the global economy in the coming years, Hyatt is strategically positioning itself in new international markets. This includes the debut of Park Hyatt in the UK, Mexico, and Malaysia, Thompson Hotels' expansion in Europe, and Andaz's first venture in the Caribbean. Also, The Unbound Collection by Hyatt is making strides in the Nordics and India, with additional growth in Portugal.

Hyatt's expansion isn’t just about geography; it's about responding to the changing travel dynamics. Mark Vondrasek, Hyatt’s Chief Commercial Officer, highlights the brand's dedication to evolving travel needs, focusing on immersive well-being programs, adventure experiences, privatisation options, and specialised spas. This approach aligns with recent trends emphasising the importance of wellness and unique experiences in travel.

Hyatt's recent initiative, the Wellbeing Collective, is set to enhance the experiences for meetings and events travellers. Moreover, the acquisition of Mr & Mrs Smith broadens Hyatt's horizons, offering members direct booking access to a wider range of boutique and luxury hotels, even in countries where Hyatt has yet to establish a presence.