Indian Hotels Company Limited (IHCL), India's largest hospitality company, has reached a significant milestone, with its Taj InnerCircle loyalty program, integrated into Tata Neu’s NeuPass, surpassing 10 million members. This achievement reflects IHCL’s strong digital transformation, leveraging the One Tata ecosystem to enhance customer engagement.

Parveen Chander Kumar, Executive Vice President – Commercial, IHCL, emphasized the program's impact, stating, "The rapid growth of our loyalty member base with NeuPass is a testament to the power of the One Tata ecosystem. Today, loyalty-driven revenue contributes over 40% of IHCL’s total enterprise revenue. We are committed to enhancing lifetime customer value and leveraging technology to enrich guest experiences across our diverse portfolio, from mid-scale to luxury hospitality."

5X Growth in Loyalty Members & Digital Expansion

IHCL’s loyalty program has grown fivefold, culminating in this 10-million-member milestone. The integration with Tata Neu, spanning travel, hospitality, shopping, and financial services, has provided IHCL with a competitive edge in attracting and retaining members. The combination of enhanced rewards, seamless booking experiences, and exclusive privileges has significantly strengthened customer loyalty and engagement.

About IHCL

With a legacy dating back to 1903, IHCL is a leader in Indian hospitality, known for brands such as:

• Taj – Ranked World’s Strongest Hotel Brand 2024 & India’s Strongest Brand 2024 by Brand Finance
• SeleQtions – A curated collection of hotels
• Tree of Life – Private escapes in tranquil settings
• Vivanta – Sophisticated upscale hotels
• Gateway – Full-service hotels
• Ginger – Pioneering the lean luxe segment

IHCL operates 368 hotels, with 128 under development across 4 continents, 14 countries, and 150+ locations, making it India’s largest hospitality company by market capitalization.

For more information, visit: [IHCL Website]