Sarovar Portico Kolkata Rajarhat has officially opened its doors, marking a new chapter in Kolkata's hospitality landscape. Strategically located near the airport, the IT hub, and the International Convention Centre, the hotel is designed to cater to both business and leisure travelers.

This state-of-the-art property represents a significant collaboration between the Jain Group, a prominent name in real estate, and Sarovar Hotels, a leader in the mid-market hospitality sector. The grand opening on December 11, 2024, was graced by industry stalwarts Ajay K Bakaya, Chairman - Sarovar Hotels & Director – Louvre Hotels India; Shrayans Jain, Vice Chairman, Jain Group; and Rishi Jain, Managing Director, Jain Group.

Speaking at the launch, Shrayans Jain shared, “At Jain Group, we are committed to expanding our footprint in the hospitality sector. Sarovar Portico Kolkata Rajarhat embodies our vision of providing world-class amenities and impeccable service. Following the success of Holiday Inn Kolkata Airport, this is our second venture in New Town, driving us closer to our Vision 2030 of establishing 1,000 rooms across upscale and mid-market segments in West Bengal.”

Ajay K Bakaya added, “We are excited to bring the Sarovar Portico brand to Kolkata in partnership with Jain Group. This collaboration reflects our shared commitment to delivering exceptional hospitality experiences. We are confident that Sarovar Portico Kolkata Rajarhat will become a preferred choice for travelers seeking quality and affordability.”

Rishi Jain highlighted the group's ambitious plans, stating, “This partnership with Sarovar Hotels marks a significant milestone in our journey. By 2030, we plan to invest INR 500 crore in the hospitality sector, strengthening our portfolio and creating memorable experiences for our guests.”

The hotel boasts 128 elegantly designed rooms across four categories: Suites, Premium, Deluxe, and Standard, ensuring a variety of options to suit diverse guest preferences.

Founded in the 1970s, the Jain Group has earned a reputation for its innovative approach across infrastructure, finance, real estate, and hospitality sectors. With successful ventures such as the Holiday Inn Kolkata Airport, the group continues to build on its legacy with the launch of Sarovar Portico Kolkata Rajarhat.

This new property is set to redefine hospitality in Kolkata, blending luxury, comfort, and convenience to deliver an exceptional stay experience.

Sheraton New Delhi has unveiled a truly unique tribute to India's cultural heritage with The Ethos Tree, a 13-ft sustainable Christmas tree crafted entirely from bamboo. This festive centerpiece celebrates India’s rich and diverse tribal arts, weaving together a message of cultural preservation, sustainability, and unity.
Adorned with vibrant patterns and intricate motifs, the tree showcases the artistry of India’s indigenous communities, including Manjusha Art from Bihar, Cherial Scrolls from Telangana, Kurumba Paintings of Tamil Nadu, and Paitkar from Jharkhand. Other featured styles include Bhil Art of Madhya Pradesh, Mandala from Sikkim, Chittara from Karnataka, and Kavad Painting from Rajasthan, among others.

Amit Kumar, Area Manager Welcomhotels North & General Manager Sheraton New Delhi, emphasized the deeper significance of this initiative:
 "For Sheraton New Delhi, this tree is a symbol of unity and resilience—a reminder that the beauty of the holiday season lies not just in celebration but in reflection. It invites everyone to marvel at the beauty of diversity, the power of sustainability, and the traditions that bring us all together. With this installation, we aim to bring attention to the beauty and importance of preserving these age-old art forms." 

The tree’s foundation of bamboo highlights Sheraton’s commitment to sustainability, reflecting an eco-conscious approach while honoring the versatility of Indian craftsmanship. Each detail of the tree has been thoughtfully designed to fuse heritage with modernity, offering a breathtaking symbol of cultural celebration.
The Ethos Tree stands tall in the heart of Sheraton New Delhi, inviting guests to immerse themselves in the holiday spirit while reflecting on the importance of sustainability, diversity, and shared traditions.

About ITC Hotels Group:
 With 140+ hotels and 13,000+ keys across 90 destinations, ITC Hotels Group is synonymous with sustainability and luxury. As the world’s largest chain with 23 LEED Platinum certified hotels, ITC Hotels leads the way in responsible hospitality, offering a blend of India’s rich cultural ethos and globally benchmarked services.

This festive season, Crowne Plaza New Delhi Mayur Vihar has brought a unique blend of tradition and modernity with the unveiling of Charkha: The Tree of Tomorrow. Standing tall at 10 feet, this sustainable Christmas tree is a powerful symbol of holiday joy, community empowerment, and environmental consciousness.

Crafted in collaboration with Vikara, a project under the Khadi India initiative, the tree’s fabric was created by five skilled artisans from Dehradun using traditional Khadi weaving techniques. The intricate design incorporates natural dyes, each representing a deeper connection to nature—Madder red for empowerment, Marigold yellow for hope, Turmeric gold for vitality, Onion Peel brown for nature’s nurturing touch, and Cutch for resilience.

Charkha: The Tree of Tomorrow is more than a decoration; it embodies the Swadeshi movement's timeless spirit and aligns with IHG’s Journey to Tomorrow program, promoting sustainability and thoughtful choices. This eco-friendly masterpiece is adorned with upcycled decorations, making it a beacon of sustainable living and a celebration of India’s rich craftsmanship.

Accompanying the unveiling were festive activities that added to the joy. Families enjoyed a magical Santa Meet & Greet, a heartwarming Christmas Choir by children from Seth M.R. Jaipuria School, Noida Extension, and a Gingerbread House showcase crafted by Crowne Plaza’s talented chefs.

Pankaj Gupta, Area General Manager, IHG Southwest Asia, shared:
"This season, we’re not just celebrating; we’re inspiring change. Our tree, crafted by local artisans, reflects sustainability, community, and responsible living. It’s more than a festive symbol—it’s a call to action, urging everyone to embrace the shared responsibility of creating a better future. Sustainability is woven into every decision we make, and this tree stands as a testament to our unwavering commitment to doing business the right way."

Mansi Ranghar, Founder of Vikara, added:
"Through Khadi weaving and natural dyes, we’ve created a tree that celebrates heritage and pushes for sustainability. Each thread tells a story of conscious choices, blending tradition with a vision for a greener tomorrow."

This unique initiative by Crowne Plaza Mayur Vihar celebrates the holidays while inspiring thoughtful and impactful actions for a brighter, more sustainable future.