IHG Hotels & Resorts has announced the signing of its first Garner-branded hotel in Türkiye. The project comes under a franchise agreement with FRT Turizm, with support from AB Consulting led by Ahmet Bilgin. Set to open in 2025, the hotel will feature 126 guest rooms spread across four separate buildings and will be located near the International Istanbul Airport, one of the world’s busiest airports.

This franchise agreement comes just a month after IHG introduced the Garner brand to the Turkish market during its Turkish Investor Day. Garner, a midscale conversion brand, focuses on offering comfortable, relaxed stays at affordable prices while providing guests with essential amenities in convenient locations.

Garner has quickly gained popularity with hotel owners worldwide due to its flexible design standards, which accommodate different footprints, and its ability to minimize pre-opening costs. The brand allows investors to move swiftly from conversion to operational status, making it a highly attractive option in the midscale space. To date, Garner has seen 79 signings and four hotel openings globally.

Each Garner property benefits from IHG’s extensive support, including digital services, a global sales organization, award-winning distribution systems, and the IHG One Rewards loyalty program, which has over 130 million members. These resources help investors maximize returns and ensure operational efficiency throughout the hotel’s lifecycle.

Willemijn Geels, Vice President of Development for Europe at IHG Hotels & Resorts, expressed optimism about the brand’s expansion, stating, “With the first Garner hotel being signed just a month after we introduced the brand to our Turkish investors, it is promising to see the continued confidence our owners have in IHG’s brands. This remarkable achievement would not have been possible without our trusting relationship with FRT Turizm and the support of Ahmet Bilgin and his company AB Consulting.”

The new Garner hotel will be an ideal location for transient travelers, thanks to its proximity to the new Istanbul International Airport, which welcomes over 64 million passengers annually. The brand’s promise of “easy-going stays that get you on your way” aligns perfectly with the needs of travelers in such a busy area.

FRT Turizm board members Fırat Çelebi and Vedat Çelebi added, “Hearing about the Garner brand during IHG’s Investor Day, we knew it would seamlessly fit into our location in Arnavutkoy. We look forward to welcoming travelers to the first Garner in Türkiye once we open our doors next year and becoming the first choice for all transit guests looking for a quick, convenient stay before heading to the airport.”

Türkiye continues to be an important market for IHG, where it currently operates 31 hotels across five brands, including Six Senses, InterContinental, Crowne Plaza, and the Holiday Inn brand family. The company also has a robust development pipeline, with 12 more properties expected to open in the coming years.