Indian Weddings 2024: 46% Couples Opt for Wedding Planners Amid Evolving Trends

Indian Weddings 2024: 46% Couples Opt for Wedding Planners Amid Evolving Trends

By Nishang Narayan

Published on December 28, 2024

Indian weddings are often a grand celebration of tradition, emotions, and family values, but planning them can be a herculean task. A recent survey conducted by The Wedding Company, an innovative wedding planning platform, sheds light on how Indian couples are navigating the complex journey of organizing their Big Day in 2024.

The survey reveals that 57% of couples find wedding planning extremely stressful, with an additional 20% labeling it moderately so. Balancing personal preferences with family traditions, while keeping the budget in check, adds to the challenge, making it one of the most demanding milestones in their lives.

The Growing Role of Wedding Planners

Interestingly, 46% of Indian couples now choose to hire wedding planners, recognizing the value of professional assistance in managing multiple aspects like venue selection, decor, and vendor coordination. However, a majority—54%—still prefer to manage everything on their own, emphasizing their personal involvement and attachment to the process.

Tech-Driven Wedding Planning

In this digital age, technology is transforming how weddings are planned. The survey reveals that 25% of couples are using wedding planning apps to connect with vendors and streamline the process, while a significant 60% stick to traditional methods, and 15% blend both approaches.

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Key Challenges in Wedding Planning

The survey highlights that venue selection is the most time-consuming and challenging task for 39% of couples, followed by choosing outfits (29%) and finding a wedding planner (22%). Surprisingly, only 10% of respondents consider decor as a major hurdle in planning their wedding.

Insights from The Wedding Company

Speaking about the survey findings, Mr. Pawan Gupta, CEO & Co-Founder of The Wedding Company, stated, "The findings of the survey exhibit a dynamic shift in how Indian couples approach planning for their Big Day. At The Wedding Company, we focus on offering innovative, customized wedding proposals within an hour, aligning with our customers' preferences. By integrating technology with exceptional customer service, we aim to simplify and enhance the wedding planning experience."

Blending Tradition with Modernity

The survey emphasizes that while Indian weddings remain deeply rooted in tradition, couples are finding ways to blend modern trends with family expectations. From leveraging technology to embracing wedding planners, the planning process is evolving into a more practical and personalized journey.

The Wedding Company’s report not only highlights the challenges but also underscores the dynamic shifts shaping Indian weddings in 2024. Whether it’s stress, traditions, or technology, Indian couples are charting a new course for their Big Day with creativity and precision.

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Karanveer Singh and Pawan Mudgal of Amritara Hotels & Resorts Win Outstanding Leadership Awards 2025

Karanveer Singh and Pawan Mudgal of Amritara Hotels & Resorts Win Outstanding Leadership Awards 2025

By Manu Vardhan Kannan

Published on August 22, 2025

Amritara Hotels & Resorts’ leaders, Mr. Karanveer Singh and Mr. Pawan Mudgal, have been honored with the Outstanding Leadership Awards 2025 by MakeMyTrip. The event, hosted by MakeMyTrip in Gurgaon on 7th August 2025, recognized individuals who have demonstrated exceptional leadership and an unwavering commitment to excellence in the hospitality industry.

The award celebrates visionary leadership, innovation, and commitment to excellence in the hospitality industry. Both leaders have played pivotal roles in driving Amritara Hotels & Resorts to new heights in customer satisfaction, revenue growth, and brand positioning.

Mr. Karanveer Singh, with his expertise in revenue management and strategic planning, has been instrumental in elevating the performance of Amritara properties, consistently ensuring top rankings in competitive markets. His innovative approach towards pricing, distribution, and customer engagement has set new benchmarks for the brand.

Mr. Pawan Mudgal, with his extensive leadership experience and sharp business acumen, has been a driving force in strengthening Amritara’s market presence. His ability to align teams with the brand’s vision and his relentless pursuit of operational excellence have contributed immensely to the group’s success.

Speaking on the recognition, the awardees expressed their gratitude to MakeMyTrip and dedicated the honor to the hard work and dedication of the Amritara Hotels & Resorts team.

"This award is not just a personal achievement, but a reflection of the collective efforts of our incredible team at Amritara Hotels & Resorts. Together, we are committed to redefining hospitality with innovation, authenticity, and exceptional guest experiences," said Mr. Singh and Mr. Mudgal in a joint statement.

The Outstanding Leadership Award 2025 reinforces Amritara Hotels & Resorts’ commitment to excellence and further strengthens its position as one of India’s leading hospitality brands.


Akasa Secures ₹1,200 Crore Investment to Fuel Global Expansion Plans

Akasa Secures ₹1,200 Crore Investment to Fuel Global Expansion Plans

By Manu Vardhan Kannan

Published on August 22, 2025

Akasa, India’s youngest airline, has successfully completed a fresh investment transaction of about ₹1,200 crore, welcoming new investors such as Premji Invest, 360 ONE Asset, and the investment office of Ranjan Pai. The Jhunjhunwala family, an existing investor, also infused additional capital into the airline.

The airline, which began operations three years ago, announced that the closure of this funding round followed the receipt of all requisite regulatory approvals. Despite facing losses like most startup airlines, Akasa has ambitious plans for expansion, with a fleet of 30 aircraft currently in service and 190 Boeing 737s on order.

Akasa termed this investment a “significant milestone” in its growth journey and shared its aspiration to be among the top 30 airlines in the world by the end of this decade. The funds will be directed toward expanding operations, enhancing customer experience, and investing in safety, reliability, and advanced technology.

Vinay Dube, founder and CEO of Akasa, expressed gratitude to both new and existing investors, saying, “We warmly welcome our new investors to the Akasian family and deeply appreciate their confidence in our team. Their support affirms our vision and strengthens our ability to scale sustainably while keeping customers and employees at the heart of our operations. We remain especially grateful to the Jhunjhunwala family for not just helping us take flight but for their continued belief in our dream to redefine air travel in India.”

Manoj Jaiswal of Premji Invest highlighted the growth potential of Indian aviation, stating, “We are excited to partner with Akasa, India's fastest growing airline, in its next phase of growth. We believe Indian aviation industry has strong growth potential, domestically and beyond. Team Akasa is brilliantly positioned to execute on this opportunity.”

Umesh Agrawal, fund manager of 360 ONE Asset, added, “We are elated to partner with Akasa Air at a time when India’s aviation sector is poised for tremendous growth. This investment will support Akasa Air’s mission to build a customer centric airline.”

Shyam Powar, chief investment officer at Claypond Capital, also expressed confidence, saying, “What excites us is not just the scale of the opportunity, but the passion and purpose with which the team is building this airline. We are proud to back Akasa and look forward to supporting them in their journey to build a world class airline from India.”

Currently, Akasa serves 23 domestic and six international cities, and has flown over two crore passengers since its inception.


Nouveau Design Group Revives 700-Year-Old Fort Barwara into Six Senses Resort

Nouveau Design Group Revives 700-Year-Old Fort Barwara into Six Senses Resort

By Hariharan U

Published on August 22, 2025

Against the backdrop of the Aravalli hills, the 700-year-old Fort Barwara has found a new life as Six Senses Fort Barwara, thanks to an extraordinary restoration by Nouveau Design Group and Panika. Spearheaded by Principal Architect Manish Mehta, the project stands as a remarkable example of adaptive reuse, honouring the spirit of Rajasthan’s royal past while reimagining it for today’s world of sustainable luxury.

Originally built in the 14th century, the fort had weathered centuries of battles and time. For Mehta and his team, the mission was clear, to revive its essence, not just its structure. “The fort represented not just stone and mortar but the soul of Rajasthan’s architecture. Our responsibility was to revive its spirit”, says Mehta.

Staying true to the fort’s original character, the design preserves battlements, domes, arched walkways, and courtyards, weaving them into a modern hospitality experience. The Zanana Mahal (ladies’ quarters) now houses a serene Six Senses spa, while the Mardana Mahal (men’s quarters) has been reimagined as the lobby and bar. Across 48 suites, temples, and dining areas, guests encounter Mughal-style courtyards, jharokhas, and jalis that echo the fort’s architectural soul.

Every detail reflects authenticity, stone sourced from nearby quarries, Rajasthani marble, lime-washed walls, handmade carpets, and antique-finished fittings, all crafted to blend seamlessly with the fort’s heritage.

Sustainability anchors the project. Thick stone walls and passive cooling reduce energy needs, while rainwater harvesting, solar panels, and organic gardens align with Six Senses’ eco-conscious ethos. The resort is fully plastic-free, complemented by discreetly integrated modern comforts like fibre-optic connectivity and smart water systems.

Lighting design adds to the fort’s majesty, using warm tones to highlight its sculptural elements, while the central Mughal-style courtyard doubles as a stage for reflection and cultural performances.

“This fort was built to endure war and climate”, notes Mehta. “Our sustainability measures honour that resilience through future-ready design”.

Today, guests arrive not as conquerors but as participants in the fort’s ongoing story, a space where Rajput strength meets modern elegance. With its sensitive yet forward-thinking transformation, Six Senses Fort Barwara sets a benchmark in heritage conservation and sustainable luxury.

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