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By Manu Vardhan Kannan
Published on April 5, 2025
India’s biggest celebration of furry companions, the Paw Pageant, recently concluded with a spectacular grand finale! A collaboration between Bark Out Loud, Solitario, and Supertails, the contest received an overwhelming response—1,000+ entries, 8 million+ impressions, and 3 lakh+ interactions from pet parents across the country.
With such enthusiastic participation, the jury faced the tough challenge of selecting 12 outstanding finalists. Their videos were then put to a public vote on social media, igniting a wave of excitement among pet lovers nationwide. The response was phenomenal, with over 2.5 lakh votes pouring in, making this campaign a roaring success!
Among the incredible entries, one stole the show - @thara_taau_ramphal charmed audiences with an adorable and hilarious video, winning hearts across the internet. Garnering 5,400+ likes, 32,000+ shares, and 1,30,000+ impressions, they were crowned the ultimate winner of the Paw Pageant.
The grand prize? A dazzling diamond-studded crown worth ₹7.8 lakh, designed by Solitario—a brand renowned for its sustainable and ethical lab-grown diamonds.
But the celebration didn’t end there! Additional winners included:
@casperthefluffycloud – Named the new Face of Bark Out Loud, set to feature in upcoming campaigns with an exclusive professional photoshoot.
@pixiethelhasaprincess – The lucky recipient of a year-long supply of Bark Boxes, brimming with exciting goodies from Bark Out Loud and delivered by Supertails.
A huge shoutout to the campaign’s powerhouse brands:
Bark Out Loud – A premium pet brand dedicated to enhancing the joy and well-being of furry companions.
Supertails – India’s leading digital pet-care platform, offering everything from pet food and supplies to veterinary consultations.
Solitario – Experts in lab-grown diamonds, redefining sustainable and ethical jewelry choices.
The Paw Pageant was more than just a competition—it was a celebration of the love and companionship that pets bring into our lives. With such an incredible response, an even bigger and better edition awaits next year. Stay tuned for another paw-some experience!
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