You have Successfully logged In !
Already have an account? Login
By clicking Register you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Don't have an account?Register
Enter your E-mail address below, We will send the verification code
Please enter the code send to
Didn't receive the email?Click to resend
Your password has been successfully reset!.
Please login again to access your account.
An OTP has been sent to
Enter the 4-digit code
By Manu Vardhan Kannan
Published on April 21, 2026
Ironhill India and SMOOR have come together for a unique collaboration that brings craft beer and artisanal chocolate into one experience. The partnership introduces a curated range of pairings designed to offer a more refined and immersive way to enjoy two well-loved indulgences.
At the centre of this collaboration is the idea of balancing flavours, where the depth of craft beer meets the richness of chocolate. By combining the two, the brands aim to create a tasting experience that moves between bitterness and sweetness, while adding layers of flavour with every sip and bite. Both beer and chocolate share a similar foundation, from fermentation-led processes to complex flavour profiles, making this pairing feel both natural and elevated.
The special menu is being introduced across Ironhill breweries and SMOOR outlets, featuring combinations that are carefully designed to complement each other. From dark chocolate paired with the roasted notes of a stout to milk chocolate enhancing the citrus tones of a wheat beer, each pairing brings out distinct characteristics. The experience also includes a range of indulgent chocolate bars, adding more variety to the offering.
The limited-edition menu has been developed through a structured approach, focusing on balance, contrast, and depth. Elements such as roasted malts, hops, and fermentation notes are matched with the nuances of single-origin cocoa and handcrafted pralines. The result is a tasting journey that feels both indulgent and thoughtfully put together.
Commenting on the collaboration, Vimal Sharma, Founder – SMOOR said, “Chocolate, much like craft beer, is deeply nuanced. It is about origin, process, and the subtle layering of flavours. Together, we’ve created pairings that go beyond indulgence where they invite consumers to slow down, explore, and truly experience flavour in a new way. It’s a meeting of two crafts, brought together with intention and creativity.”
Beyond the menu, the collaboration reflects a larger shift in the hospitality and alcobev space, where diners are increasingly looking for experience-led formats. Concepts that bring together storytelling, craftsmanship, and sensory engagement are becoming more popular across urban markets.
“At Ironhill, we are constantly looking at ways to evolve the craft beer experience beyond the glass. This collaboration with SMOOR was initiated with the idea of introducing a new dimension to how our consumers engage with flavour. Chocolate pairing allows us to spotlight the depth and complexity of our brews in a way that feels both indulgent and educational. As a brand, we see this as an opportunity to redefine the role of craft beer within the larger lifestyle and dining ecosystem,” said Vidhatha Annamaneni, Co-Founder - Ironhill India.
The collaboration also highlights Ironhill’s focus on creating large-format, experience-led spaces, while for SMOOR, it marks a step towards presenting chocolate in a more layered and interactive format. Together, the brands bring craftsmanship and creativity into one platform, offering a fresh perspective on how food and beverage pairings can be experienced.
Available across all Ironhill outlets, the menu features offerings such as the Ironhill Smoor Cocoa Stout, a rich brew with deep cocoa notes, along with chocolate-forward cocktails like The Silk Route, Salted Cacao, and Tropical Ganache. The dessert selection includes Chocolate Marquise, Blondie, and more, all designed to complement the beer pairings.
At SMOOR outlets, the collaboration introduces the SMOOR x Ironhill Orange Hops 70% Dark, adding a distinct flavour to the chocolate range. The experience is open to both seasoned enthusiasts and new-age consumers looking to explore something different.
Lume & Lime Brings European Inspired Flavours and Contempora...
Sanjh Restaurant & Bar Unveils New Menu Blending Indian Trad...
Novotel Goa Appoints Kumar Rathod as Director of Finance
Fairfield by Marriott Mumbai Andheri West Appoints Chef Soha...
Published on September 9, 2026
By Hariharan U
Stay up-to-date with the latest Hospitality news and trends in the Hospitality industry!
Subscribe to Hospitality news e-magazine for free and never miss an issue.
By clicking subscribe for free you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Advertise With Us
We have various options to advertise with us including Events, Advertorials, Banners, Mailers, etc.
A platform dedicated to showcase the skills and creativity of hospitality professionals. Share your articles, videos and other content related to the industry and get recognized for your unique perspective and expertise. By posting your content and gaining likes from your own community, we'll categorize your talents and expose them to the hospitality world. Join our community of passionate hospitality professionals and let your talent shine!.
Already have an account?Login
By clicking you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Subscribe for ₹2,000 and receive our monthly magazine for one year (12 months) from the coming month and save 2 months cost.