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By Nishang Narayan
Published on June 12, 2024
Ishtaa, the renowned premium vegetarian dining brand from Hyderabad, has launched its first outlet in Bengaluru. Located in Jayanagar, this new restaurant continues Ishtaa's tradition of serving authentic Telugu recipes that have been passed down through generations.
The Hyderabad-based culinary experience, part of Teja Chekuri's portfolio, is rooted in tradition and aims to redefine vegetarian food for its patrons. Situated on Temple Road, Jayanagar, the restaurant is tucked away in a quiet, green corner, providing a serene atmosphere for diners.
Ishtaa offers a diverse menu featuring traditional dishes typically found in Telugu households. The menu changes for breakfast, lunch, and dinner, and includes an array of delectable traditional sweets. With four successful outlets in Hyderabad, Ishtaa's Bengaluru location spans 10,000 square feet in a charming bungalow, offering an intimate and rustic ambiance that evokes the nostalgia of dining in a quintessential Indian home.
Teja Chekuri, the seasoned entrepreneur behind Ishtaa, expressed his vision for the brand: "At Ishtaa, we aim to revive, redefine, and bring back the delicate and nuanced flavors of our traditional recipes that have been passed on through generations. We are dedicated to creating an immersive dining experience for our patrons, grounded in the timeless principles of Indian hospitality that are integral to our culture and traditions."
Each Ishtaa location is spacious and tastefully decorated with minimalist traditional elements, bringing the essence of the concept to life. The Bengaluru outlet embraces Vastu Shastra and features distinct dining pockets, merging tall ceilings with fine brick perforations and glazing to bring the outdoors indoors.
Teja Chekuri, a global entrepreneur in the Food & Beverages space, has successfully established several brand concepts across various cuisines. His ventures include United Telugu Kitchens (UTK), Godavari, Ironhill India, Prost, Madras Dosa Co, Khiladi, 1947 Truly Indian, Vaanga, Passage to India, Boston, Don't Tell Aunty, and Rosebud in the US and Canada. UTK and Ishtaa are his main Indian ventures in the food industry.
Chekuri's past endeavors in Bengaluru, including United Telugu Cuisine and Ironhill Bengaluru, have significantly influenced the city's culinary culture. With Ishtaa's success in Hyderabad, he aims to add another vegetarian gem to Bengaluru.
Must-Try Dishes:
Ice cream dosa
Panasapottu biryani
Munakayya karivepaku soup
Potlam Parotta
Idli fries
Palak millet kichidi
Rayalaseema yerra karam dosa
5 ft dosa
Idly 65
Chitti muthyalu mushroom biryani
Location: Ishtaa, No 60-157-30, 6th C Main Road, 30th Cross, Sri Viniyaka Devalaya, Jayanagar 4th Block, Bengaluru, Bengaluru Urban, Karnataka, 560011
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