ITC Hotels Embarks on its First Overseas Venture in Colombo

ITC Hotels Embarks on its First Overseas Venture in Colombo

By Nithyakala Neelakandan

Published on April 28, 2024

In a landmark move, ITC Hotels, a major player in the Indian hospitality sector, has made its debut in the international market with the inauguration of ITC Ratnadipa in Colombo, Sri Lanka. This luxurious property, situated on prime sea-facing land, boasts 352 guest rooms, suites, and service apartments, marking a significant milestone for the conglomerate.

The inauguration ceremony, graced by Sri Lankan President Ranil Wickremesinghe, underscored the symbolic significance of this venture. With futuristic twin towers connected by a sky bridge, the ultra-modern architecture of ITC Ratnadipa reflects the nation's transition from its colonial past to a modern era of development. The presence of this iconic property alongside other international, Indian, and Sri Lankan hospitality brands on Galle Face redefines Colombo's skyline, reminiscent of bustling nightlife scenes akin to those in Macau.

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Built at a cost exceeding $500 million, ITC Ratnadipa is strategically positioned under WelcomHotels Lanka, a subsidiary of ITC, marking one of the company's most significant investments. Sanjiv Puri, Chairman and MD of ITC, emphasized Colombo's appeal as the first international location for the conglomerate, citing the region's burgeoning tourism industry. The property is set to cater largely to the Meetings, Incentives, Conferences, and Exhibitions (MICE) segment, offering state-of-the-art conferencing and banqueting facilities.

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The hotel's architectural marvel, featuring a triangular design offering breathtaking ocean views, underscores ITC's commitment to luxury and innovation. The property comprises two towers, with the smaller tower housing the hotel and the larger tower accommodating the 132 Sapphire Residences. This trend of residences within hotels, a post-pandemic phenomenon, reflects evolving consumer preferences.

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Connecting the two towers is the Ahasa One sky bridge, an engineering feat standing 100 meters above ground, making it the first of its kind in South Asia. Notably, the project received strategic investment status from the Sri Lankan government, along with tax breaks and exemptions from foreign exchange regulations.

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ITC's foray into the international market aligns with its broader expansion strategy, aiming to reach 200 properties within the next five years. With 22 properties opened in the past two years and 25 more in the pipeline, the company emphasizes growth through management contracts. The recent approval of the demerger of its hotels vertical signifies a significant milestone, with a listing expected within 15 months.

In addition to ITC Ratnadipa, several other hospitality projects have recently emerged in Sri Lanka, indicating the region's growing prominence in the global tourism landscape. With renowned brands such as Hilton, Sheraton, and Marriott making significant investments, Sri Lanka is poised to become a coveted destination for luxury hospitality experiences.


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