This Father’s Day, ITC Limited’s Sunfeast Baked Creations is celebrating fathers with an emotional campaign titled ‘A Briefcase of Love’, highlighting the often-unspoken ways in which fathers express their love through responsibility, dedication, and constant support.

At the heart of the campaign is the briefcase, a familiar object that symbolises much more than work. According to the brand, it represents the responsibilities, dreams, sacrifices, and unwavering commitment that fathers carry throughout their lives for the well-being of their families.

Bringing this concept to life is the Father’s Day Couverture Chocolate Briefcase Cake, a handcrafted creation designed in the shape of a chocolate briefcase. The dessert features layers of rich chocolate sponge, caramel diplomat cream, and a crunchy texture, creating a meaningful tribute to fatherhood while offering an indulgent culinary experience.

The special Father’s Day collection also includes Dad’s Favourite Pistachio Chocolate Pastry, featuring chocolate sponge layered with pistachio mousse and finished with an edible moustache, along with the Belgian Chocolate Brownie (No Added Sugar), crafted for those seeking a more mindful dessert option without compromising on flavour.

Extending beyond its product offerings, the campaign is supported by a digital film and social media storytelling that explore the emotional significance of a father’s briefcase, not merely as an accessory, but as a symbol of cherished memories, values, and countless acts of love that often go unnoticed.

With ‘A Briefcase of Love’, Sunfeast Baked Creations encourages people to look beyond everyday objects and recognise the quiet sacrifices that define fatherhood. The Father’s Day collection is currently available across Bengaluru, Mumbai, Pune, Chennai, and Hyderabad through leading food delivery platforms.