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By Nishang Narayan
Published on October 10, 2024
After captivating taste buds worldwide with over 850 locations across 36 states in the US and countries like Australia, Singapore, The Philippines, Taiwan, South Korea, Thailand, and Indonesia, Jamba, the American quick-service restaurant known for its Whirl'd-famous smoothies, is about to open its first outlet in India later this year. This significant expansion for the brand brings its freshly blended smoothies to a new market. Located in Bandra West, Mumbai, Jamba is designed for people who are always on the move, offering a convenient and enjoyable experience with both in-store dining options and grab-and-go service.
A Journey Rooted in Health
Jamba began its journey in 1990 with a simple yet powerful mission: to serve customers delicious products that support a healthier lifestyle. From its humble beginnings as a single store 30 years ago, Jamba has grown into a worldwide beloved brand, renowned for its premium handcrafted beverages and snacks, while remaining committed to its wholesome purpose.
Exciting Expansion Plans
"As we expand into the Indian market, we're thrilled to bring our unique offering of made-to-order smoothies, juices, and snacks to a region with such a vibrant food culture," said Steven Yang, Senior Vice President, APAC at GoTo Foods International. "The demand for innovative and customizable flavour options is growing rapidly here, and we see incredible potential for our portfolio of brands to connect with consumers. This is more than just a business opportunity; it's a chance to become a part of the daily routines and lifestyles of this community."
Jamba has ambitious plans to expand its footprint across India, with the initial phase seeing the opening of stores in major metropolitan cities, including Mumbai, Delhi, Bengaluru, and Hyderabad. This strategic approach will allow Jamba to establish a strong presence in key markets and reach a wide range of consumers. As Jamba continues to grow, it will focus on providing a personalized experience for Indian customers. The menu will feature a wide selection, including smoothies, juices, and bowls, crafted from authentic ingredients. Additionally, Jamba will offer a range of iced and hot coffees and wholesome versions of local dishes and snacks designed to cater to the Indian palate. With both in-store dining and delivery options, you can enjoy your favourite Jamba creations wherever you are.
A Vision for Growth
Haritha Ghattamaneni, Director at Vihaga Ventures, shared, "We're thrilled to finally bring Jamba to this dynamic market. I see a lot of potential for Jamba's growth in India as we currently lack an authentic smoothie brand. We plan to open at least 10 locations by the end of next year. Our commitment to offering delicious, fulfilling, and convenient food and beverages aligns perfectly with the increasing health consciousness among Indian consumers, and we're excited to become a beloved part of the Indian food scene."
Jamba's entry into India is a testament to the brand's confidence in the country's growth potential, and it is poised to become a popular choice among Indian consumers. We cannot wait to get our hands on the famous classic Mango-a-Go-Go Smoothie, the Açai Primo Bowl, and the new Avocado Coffee Smoothie!
About Jamba®
Jamba is the global lifestyle brand leader serving on-the-go freshly blended fruit and vegetable smoothies, made-to-order bowls, juices, shots, boosts, and bites. As of June 30, 2024, Jamba had more than 800 locations operating in 35 U.S. states, as well as South Korea, the Philippines, Taiwan, Singapore, Australia, Guatemala, and Saudi Arabia. For more information and to stay connected, follow @JambaJuice on Twitter and Instagram or visit jamba.com.
About Jamba India
Jamba India is a leading lifestyle brand that offers a wide range of fresh, healthy, and delicious fruit-based beverages and snacks. Committed to using high-quality ingredients and providing exceptional customer service, Jamba India is a destination for those seeking nutritious and delicious options. From classic favourites to innovative creations, the menu caters to diverse tastes and preferences. Join the Jamba India community and experience the joy of healthy living, one sip at a time.
Meet Haritha Ghattamaneni
As a key figure in the hospitality industry, Haritha Ghattamaneni has been instrumental in the success of several notable ventures. She is part of Buffalo Wild Wings, India, a popular American casual dining chain, and the mastermind behind The Deccan Biryani, a renowned Indian QSR restaurant chain. In addition to these culinary accomplishments, she is the driving force behind Mantis Club, Dubai, with three more exciting properties slated to open in Dubai this November.
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By Hariharan U
Published on August 26, 2026
Banaraswala – Ghat Se Ghar Tak has expanded its presence into New Delhi with the opening of two new QSR outlets in Rohini, bringing the authentic flavours and culinary traditions of Banaras to the capital.
The bootstrapped food brand, which began its journey with its first outlet in Varanasi, has expanded beyond its home city with the aim of making traditional Banarasi food more accessible to urban diners.
The two new outlets are located at Amba Tower, DC Chowk, Rohini Sector 9, and Pocket B4, Pocket 4, Sector 7B, Rohini. The outlets combine the convenience of a quick-service restaurant with recipes and flavours inspired by the food culture of Varanasi.
The menu features several popular Banarasi specialities, including Tamatar Chaat, Bedmi Puri Sabzi, Dahi Bhalla, Launglatta and Banarasiya Lassi. The offering also includes other traditional North Indian preparations, giving diners an opportunity to explore regional flavours in a contemporary QSR format.
Banaraswala's concept is built around preserving the character of traditional Banarasi cuisine rather than significantly altering classic recipes. The brand draws inspiration from the food found across the ghats and streets of Banaras, translating familiar regional dishes into a format suited to modern urban lifestyles.
The expansion comes amid growing interest in regional Indian cuisines, with consumers increasingly seeking food experiences rooted in local traditions and culinary heritage. Banaraswala aims to address this demand by combining authentic recipes with the accessibility and convenience of a QSR format.
The brand's journey has been entirely bootstrapped, growing from a single outlet in Varanasi into a multi-city food business. According to the company, customer response and loyalty in its home market played a key role in giving it the confidence to enter Delhi.
Commenting on the expansion, Vibhanshu Mishra, Founder & CEO, Banaraswala – Ghat Se Ghar Tak, said, "Banaras is unique in terms of its cuisine in the entire country. Each dish is associated with history, culture, and emotions that people have grown up with."
He added that the brand was created to take authentic Banarasi dishes beyond the ghats and introduce them to diners who may not have experienced the cuisine in its original setting.
With its Delhi expansion, Banaraswala aims to build an emotional connection with diners through the flavours of Banaras while developing a scalable regional food brand rooted in authenticity and culinary heritage.
Outlet 1: Shop No. 29, Amba Tower, DC Chowk, Rohini Sector 9, New DelhiOutlet 2: Pocket B4, Pocket 4, Sector 7B, Rohini, Delhi – 110085Cuisine: Banarasi & North IndianFormat: QSR
Eating Love has entered a new chapter with the launch of Eatinn' Love Trattoria in Jayanagar, Bengaluru, bringing its sourdough-led approach to a broader Italian dining experience inspired by the warmth and simplicity of traditional Roman trattorias.
The newly renovated restaurant moves beyond the brand's identity as a pizza destination, creating a more complete neighbourhood dining experience built around fresh ingredients, scratch-made preparations and an emphasis on thoughtful cooking.
Designed to evoke the character of a lived-in corner of Rome, Eatinn' Love Trattoria features a warm and understated setting intended to feel welcoming and familiar. The concept reflects the brand's philosophy of slowing down the dining experience and placing greater emphasis on craftsmanship, quality and authenticity.
A key highlight of the new restaurant is the introduction of Pala Romana pizza, a Roman-style pizza known for its light, airy texture and distinctive rectangular format. The category remains relatively underrepresented in India, and Eatinn' Love Trattoria aims to introduce it to Bengaluru diners through a focused approach rooted in traditional Italian techniques.
The Pala Romana offering has been developed to provide a different experience from conventional pizza, with an emphasis on balance, texture and flavour. The restaurant has adapted the style carefully while retaining its connection to authentic Italian culinary techniques.
The launch also introduces a more focused menu designed around depth rather than variety, allowing individual dishes to receive greater attention in terms of ingredients, preparation and presentation. Sourdough continues to remain central to the brand's culinary philosophy.
Reflecting its commitment to inclusive dining, Eatinn' Love Trattoria offers vegetarian, vegan and gluten-free pizzas, providing options for a wider range of diners.
The restaurant's identity is expressed through an understated logo featuring two angled hearts, representing the care and intention behind the food and hospitality experience.
With its focus on patient cooking, fresh preparations and Roman-inspired dining, Eatinn' Love Trattoria positions itself as a neighbourhood destination for diners looking for a more relaxed and authentic Italian experience in Jayanagar.
Venue: Eatinn' Love Trattoria, Jayanagar, BengaluruTimings: 11:30 AM – 10:30 PMContact: 8660700642Cuisine: ItalianDietary Options: Vegetarian, Vegan and Gluten-Free Pizzas
Published on August 25, 2026
Zega at Sheraton Hyderabad Hotel has unveiled the Mizuwari Series, a new collection of seven signature cocktails inspired by the Japanese tradition of Mizuwari, meaning “cut with water,” and the seven virtues of the Samurai.
Rooted in the principles of balance, restraint and refinement, the new beverage concept combines bold flavours, subtle dilution and considered craftsmanship. Each cocktail is designed around a distinct virtue, translating elements of Japanese philosophy into a contemporary drinking experience.
The collection features Makoto, Chu, Ikigai, Rei, Jin, Yu and Meiyo, with each creation offering its own flavour profile and personality.
The journey begins with Makoto – Honesty & Sincerity, combining vodka, Aperol, yuzu lime and fizz. Chu – Duty & Loyalty brings together bourbon whisky, lime, sesame and Angostura bitters in a characterful highball.
Ikigai – The Secret to a Long & Happy Life combines gin, cherry cordial, hibiscus and sparkling elements, while Rei – Beauty in Imperfection takes a more unexpected approach with vodka, pickled ginger, kaffir lime, cucumber and watermelon.
The collection continues with Jin – Compassion, a blush-pink highball featuring gin, passion, strawberry sweet vermouth, citrus and fizz. Yu – Heroic Courage combines gin, cherry wine, Campari, lime and fizz, while Meiyo – Honour brings together white rum, pineapple, Campari and lime for a more layered profile.
Together, the seven cocktails create a beverage experience that goes beyond individual flavour combinations, inviting guests to explore the stories and virtues represented by each creation.
Through the Mizuwari Series, Zega continues to explore contemporary Japanese-inspired beverage experiences, bringing together traditional philosophy, modern mixology and thoughtful presentation. From refreshing and delicate profiles to richer and more complex combinations, the collection encourages guests to pause, discover and savour each cocktail.
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