Jay Jay Capital and Kwality Restaurants Bet Big on Playboy in India

Jay Jay Capital and Kwality Restaurants Bet Big on Playboy in India

By Author

Published on September 23, 2023

In the wake of the Playboy Club's successful debut in New Delhi this March, Rohit Malhotra, CEO of Jay Jay Capital Investments and Kwality Restaurants Pvt Limited, has announced ambitious plans to open 12 to 15 more outlets in the next 24 to 30 months. The ultimate aim is to attain a revenue of INR 200 crore.

Jay Jay and Kwality Restaurants, in collaboration with PLBY Group, Inc., a prominent player in the pleasure and leisure lifestyle industry and the proud custodian of Playboy, one of the globe's most iconic and beloved brands, celebrated the grand launch of the Playboy Club in the heart of India's bustling capital, New Delhi. This vibrant city stands as the epicentre of the nation's most significant business, entertainment, and lifestyle scenes.

In a surprising turn of events, after previously considering no further franchise expansion for the Playboy brand in India last year, this year witnessed a remarkable shift in strategy. They have enthusiastically committed to investing a substantial sum, ranging from INR 45 to 60 crore, in expanding the brand's presence over the next 2.5 years. Speaking about this exciting expansion initiative, it was underscored that financial constraints would not hinder their progress should promising opportunities arise.

"While discussing this during an interaction, Rohit Malhotra, the CEO of the investment company and Kwality Restaurants Pvt Ltd, emphasised their intention to open 12 to 15 more outlets in addition to the existing six within the next 2 to 3 years. He further mentioned, 'We currently have four outlets in the pipeline, so achieving this target should be well within reach,' as Malhotra expressed his confidence.

With the envisioned brand expansion, the company aspires to elevate Playboy into a INR 200-crore turnover enterprise within the next two years. Currently, Jay Jay Capital and Kwality Restaurants manage six outlets in the country, consisting of five vibrant beer gardens/pubs and one exquisite Playboy Club lounge nestled within a luxurious five-star hotel in Delhi. These establishments are located in Gurugram, Delhi, Dehradun, Guwahati, and Zirakpur.

"The company is eagerly preparing for the launch of its Playboy cafe format in Bengaluru within the next month, with plans for a second outlet in the same city slated for the year's end, as stated by Malhotra. Furthermore, they have already inked deals for outlets in Kolkata, Noida, and Mohali. Malhotra expressed, 'We are actively scouting for more locations across the country.' He also revealed their enthusiasm for expanding into areas such as Chennai, Goa, and other potential destinations.

Jay Jay Capital and Kwality Restaurants assumed control of PB Lifestyle, the master franchisee that had ceased operations several years ago. Malhotra shared that just last week, they emerged victorious in a legal dispute with a former franchisee in Chandigarh who had failed to meet brand standards. He added, 'We decided last year not to extend any more franchise agreements, and currently, all existing franchisee locations are run directly by our company.

When asked about the localization efforts to align their products and services with the Indian palate, Malhotra explained that they have made adjustments in both their food offerings and services to cater to the Indian market. In terms of cuisine, they have introduced a substantial selection of Indian and Asian dishes to better suit the Indian palate. Regarding the service aspect, while the Playboy brand is renowned for its unique 'Playboy Bunnies' service, they have taken cultural sensitivities into account and have opted not to offer 'Bunny' services in India. Malhotra emphasised, 'Apart from these two aspects, everything else adheres to the international standards of the Playboy brand.


Sheraton Grand Palace Indore Hosts Sri Lankan Food Festival

Sheraton Grand Palace Indore Hosts Sri Lankan Food Festival

By Author

Published on March 27, 2026

Sheraton Grand Palace Indore is hosting a special Sri Lankan food festival, bringing the flavours of the island nation to diners in a warm and familiar setting. Titled The Spirit of Sri Lanka, the experience offers a week-long celebration of comforting and flavourful dishes.

The menu has been carefully curated to showcase a mix of traditional home-style recipes and popular street food favourites. Guests can explore dishes like Polos Ambula, Kiri Kaju Maluwa, and Annasi Maluwa, along with well-loved bites such as Elawalu Kottu, Batu Moju, Amba Anama, Sinhala Achcharu, and Ala Beduma. For those looking for something light and crunchy, Parippu Wade adds a familiar touch to the spread.

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Sharing his thoughts, Chef Luxman said, “Sri Lankan cuisine is a celebration of bold spices and subtle balance, deeply rooted in simplicity yet rich in flavour and character. Each dish on this menu reflects traditional recipes that have been passed down through generations, bringing authentic, home-style flavours to the table. We’ve focused on maintaining this authenticity while ensuring the dishes feel enjoyable for our guests.”

Designed as an easy and relaxed dining experience, the festival is ideal for casual meals, family outings, or catching up with friends. The menu focuses on flavours that are both distinctive and approachable, making it a great introduction to Sri Lankan cuisine.

The festival is available for dinner service at the hotel, starting from 7:30 PM onwards.

With this initiative, Sheraton Grand Palace Indore continues to bring global culinary experiences to the city, offering guests a chance to explore new flavours in a comfortable setting


KICO Bengaluru Brings a Fresh Take to All-Day Breakfast

KICO Bengaluru Brings a Fresh Take to All-Day Breakfast

By Hariharan U

Published on March 27, 2026

KICO is quickly becoming a go-to morning spot in Bengaluru, offering an all-day breakfast experience that blends comfort food, café classics, and a strong sense of community. Backed by Yazu Hospitality, the space has been designed as a relaxed social hub where guests can drop in for coffee and stay through the day.

Serving breakfast from morning until evening, KICO’s menu is simple yet thoughtfully put together, with a focus on reinterpreting familiar dishes rather than reinventing them. The offerings move between global influences and local favourites, catering to both leisurely brunches and quick weekday meals.

Popular dishes include the Parsi-style Akuri Soft Scramble, a rich and spiced take on eggs, along with options like Forest Mushroom Soft Scramble and Smoked Salmon Scramble that bring in lighter, balanced flavours. The menu also nods to Bengaluru’s breakfast culture with Benne Dosa, served in both classic and contemporary styles.

Café staples form a big part of the experience, with sandwiches, croissants, and bagels such as the Caprese Croissan’wich, Smoked Salmon & Dill Cream Bagel, and Juliette’s Club Sando offering familiar yet indulgent choices. For those looking at something sweet, the Japanese Fluffy Soufflé Pancakes and French Toast made with Japanese milk bread add a dessert-like touch to the menu. Health-focused options like smoothie bowls and Quinoa Upma ensure there’s something for everyone.

The beverage programme is equally diverse, featuring wellness drinks like Green Glow and Beet Boost, alongside matcha-based options and kombucha. The café’s coffee programme, created in association with Nandan Coffee, anchors the experience with offerings like Vietnamese Iced Coffee and Cascara Lemonade.

KICO was always imagined as a place where people would want to spend time, not just drop in and leave,” said Ranbir Nagpal, Founder, Yazu Hospitality. “Breakfast naturally became a big part of that because mornings in Bangalore are social. People meet, work, catch up and ease into the day.”

Adding to this, Atul Chopra, Partner at Yazu Hospitality, said, “We wanted KICO to feel like a space that evolves with the guest through the day. Breakfast is just the starting point, it’s about creating an environment where good food, coffee, and conversations come together effortlessly.”

While evenings at KICO shift towards cocktails and music, mornings remain its most relaxed and inviting side. With its easygoing vibe and thoughtfully curated menu, KICO is shaping up to be a favourite for café regulars, remote workers, and brunch lovers across the city.


Farro Pune Celebrates Chaitra Navratri with Special Festive Menu

Farro Pune Celebrates Chaitra Navratri with Special Festive Menu

By Author

Published on March 27, 2026

Farro is celebrating Chaitra Navratri with a specially curated menu that brings together tradition and modern flavours. Known for its ingredient-led approach, the restaurant has created a festive dining experience that is both mindful and flavourful.

The menu features a range of sattvic-inspired dishes made using seasonal ingredients, keeping in line with the spirit of the occasion. Designed to suit both those observing the fast and guests simply looking for lighter, wholesome meals, the offerings focus on balance and taste.

Guests can enjoy favourites like Aloo Chaat, Raw Banana Kofta, and Tender Coconut Payasam, along with refreshing beverages that complement the festive mood. The dishes reflect a clean and thoughtful approach while still delivering on flavour.

Set in a warm and inviting space, Farro offers the perfect setting for family outings, intimate gatherings, or a relaxed festive meal.

The Chaitra Navratri menu is currently available at the Pune outlet, Evening service begins at 7:00 PM onwards.

With this seasonal offering, Farro continues to bring together tradition and contemporary dining, creating a festive experience that feels both familiar and refreshing.

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