Karnataka Tourism successfully concluded its participation at the prestigious Kerala Travel Mart (KTM) 2024, held from September 26 to 29 in Cochin. This event proved to be a significant platform for Karnataka to promote its diverse tourism offerings, amplifying its presence in the southern travel market and fostering valuable inter-state collaborations.

The Karnataka delegation was led by Dr. Rajendra KV, IAS, Director of the Department of Tourism, Government of Karnataka, along with Mr. Pampapathi, Manager at Jungle Lodges & Resorts, and Mr. Lokesh, Assistant Manager at Jungle Lodges & Resorts. The state’s pavilion at the event attracted considerable interest from visitors, including notable figures such as Kerala Tourism Minister Mr. P. A. Mohamed Riyaz and the Principal Secretary to the Government of Kerala, Industries Department, Mr. A P M Mohammed Hanish IAS. Their presence underscored the importance of promoting tourism through inter-state collaboration.

At KTM 2024, Karnataka showcased a wide array of its tourism products, ranging from UNESCO World Heritage Sites to wildlife sanctuaries and vibrant cultural festivals. Attendees were particularly enthralled by the state's diverse offerings, from the historical ruins of Hampi and the serene beaches of Gokarna to the lush landscapes of Coorg and the cultural richness of Mysuru.

Karnataka's exhibition highlighted the state's potential as a top travel destination, enabling visitors to immerse themselves in its distinctive experiences. The event also opened up avenues for potential partnerships and collaborations between Karnataka's travel industry and key stakeholders, fostering opportunities for future growth in the sector.

The overwhelmingly positive response received during KTM 2024 is anticipated to boost tourism between Kerala and Karnataka, encouraging increased visitor exchange between the neighboring states. Karnataka Tourism’s participation in such significant events reinforces its commitment to positioning the state as a premier destination, known for its rich heritage and diverse attractions.