Kati Patang Expands into the UK with Strategic Partnership with ChadKP Holdings

Kati Patang Expands into the UK with Strategic Partnership with ChadKP Holdings

By Manu Vardhan Kannan

Published on January 16, 2025

Kati Patang Lifestyle Limited, one of India’s leading premium beer brands, has made a significant foray into the UK market by acquiring a 23% stake in CHADKP HOLDINGS LIMITED, the parent company of Chadlington Brewery and The Tite Inn in Oxford. This strategic move highlights Kati Patang’s commitment to global expansion, reinforcing its ambition to make a mark in the UK and European markets.

This acquisition is coupled with a three-year licensing agreement for Kati Patang to brew its flagship gluten-free Saffron Lager at Chadlington Brewery, known for its award-winning beers crafted with pure Oxfordshire spring water. The partnership aims to combine the best of Indian-inspired innovation with British brewing expertise, creating unique offerings for the craft beer market.

Shantanu Upadhyay, Executive Director of Kati Patang Lifestyle Limited, expressed his enthusiasm for the collaboration, stating, “We are delighted to embark on this exciting venture with Chadlington Brewery and The Tite Inn Chadlington. This collaboration exemplifies our unwavering commitment to quality, innovation, and community-driven growth.”

Strengthening Heritage and Innovation

Chadlington Brewery, a well-regarded name in the UK for its vegan-friendly brewing ethos, is set to work alongside Kati Patang to redefine the premium beer segment. The Tite Inn, a historic pub deeply rooted in its community, provides an ideal venue for this joint venture. Together, the three entities aim to blend Indian artistry and British brewing tradition to deliver premium beer experiences in the UK and Europe.

Jason Chipchase, CEO of the joint venture, highlighted the long-term vision, saying, “We’re excited to activate Kati Patang across pubs, restaurants, and supermarkets, while scaling Chadlington Brewery’s own-label offerings. We look forward to creating a vibrant ecosystem of unique taprooms in key UK cities.”

Opening New Doors for Craft Beer

This collaboration also promises to unlock new possibilities in the craft beer market, providing beer enthusiasts with distinctive new offerings. The partnership will support Chadlington Brewery’s production capabilities, enhance its flagship brands, and pave the way for unique beer experiences in the UK.

Strategic advisor Nigel Eastwood, who facilitated the deal, emphasized the synergy between the two brands, stating, “This partnership is a perfect blend of heritage and innovation. By combining Kati Patang’s bold Indian flavours with Chadlington’s expertise, we’re tapping into significant growth potential in Europe’s craft beer market.”

Plans are already underway to open taprooms in key UK cities, giving beer lovers a chance to experience the unique beers created through this exciting collaboration. More details, including product launches and community initiatives, will be announced soon.


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