Kerala Government Approves INR 6.64 Crore for Responsible Tourism Projects

Kerala Government Approves INR 6.64 Crore for Responsible Tourism Projects

By Nithyakala Neelakandan

Published on October 25, 2024

The Kerala Government has approved Responsible Tourism (RT) projects worth INR 6.64 crore for the year 2024-25, aimed at promoting sustainability and community participation across key destinations. These initiatives are part of the state’s ongoing efforts to enhance its tourism offerings through sustainable and inclusive practices. Key destinations that will benefit from these projects include Kumarakom, Beypore, and other prominent tourism spots.

The Responsible/Resilient Tourism project has been allocated INR 1.81 crore, while the Beypore Integrated RT Development Project will receive INR 1.15 crore. These projects are expected to improve tourism facilities and services in these areas while promoting eco-friendly and community-driven tourism models. The government has also set aside INR 1 crore for RT marketing and promotional activities, aiming to position Kerala as a year-round experiential tourism destination.

Tourism Minister P A Mohamed Riyas emphasized the critical role of Responsible Tourism in shaping the future of Kerala’s tourism industry. He noted that recent national awards for RT initiatives in Kanthalloor, Kadalundi, and Kumarakom underscore the success of the state's efforts to promote sustainable rural and agri-tourism. "The RT initiative is going to be the driver of Kerala tourism in the future," he said, adding that the expansion of RT activities is expected to attract more foreign tourists, boosting the state's tourism model.

The government has also approved INR 90.99 lakh for the second phase of RT Mission Society projects, as well as INR 38.10 lakh for training programs at the RT Mission Society Training Centre in Kumarakom. These training sessions will focus on integrating digital marketing and artificial intelligence (AI) into tourism, along with capacity building for community leaders, homestay operators, and other local stakeholders.

In addition to Kumarakom and Beypore, other destinations that will benefit from RT projects include Valiyaparamba, Dharmadam, Thirunelli, and Nelliyampathi. The goal is to diversify tourism offerings while scaling up the involvement of local communities, ensuring that tourism remains both inclusive and sustainable. These projects aim to support job creation and generate income for local populations, with a focus on gender-inclusive tourism models.

Since its inception in 2008, Kerala’s Responsible Tourism initiative has grown into a vast grassroots network, benefiting over 1.5 lakh families. The initiative promotes sustainable tourism practices that benefit local communities while enhancing the overall visitor experience. The RT Mission’s activities have been widely recognized both in India and globally, positioning Kerala as a leader in sustainable tourism.

Tourism Secretary K Biju stated that the government's ongoing support for RT initiatives would help bring new destinations and activities to Kerala's tourism map. Kerala Tourism Director Sikha Surendran echoed these sentiments, noting that the popularization of RT projects would further strengthen the state’s tourism appeal.


The Serai Resorts Welcomes Resumption of Safari Operations at Bandipur and Nagarhole

The Serai Resorts Welcomes Resumption of Safari Operations at Bandipur and Nagarhole

By Hariharan U

Published on July 8, 2026

The Serai Resorts has welcomed the Karnataka Government's decision to resume safari and eco-tourism activities at Bandipur National Park and Nagarhole National Park (Kabini) under enhanced safety protocols, marking the return of responsible wildlife tourism across two of the state's most celebrated protected forests.

The resumption follows a temporary suspension of safari operations and comes after a review by the Karnataka State Board for Wildlife. The move aims to restore visitor access while maintaining a strong focus on wildlife conservation, ecological protection and visitor safety.

Guests staying at The Serai Bandipur and The Serai Kabini can once again experience guided wildlife safaris conducted under the Karnataka Forest Department's prescribed safety guidelines. The resort group has also introduced its "Escape into the Wild" package, which guarantees safari seats for guests during their stay.

At The Serai Kabini, the package includes accommodation on a bed-and-breakfast basis, one guaranteed jungle safari (boat safari or canter safari), a complimentary coracle ride, a guided nature walk and a 10 percent saving on spa therapies. 

Guests at The Serai Bandipur can enjoy accommodation with breakfast, one guaranteed jungle safari, a complimentary guided nature walk and a 10 percent saving on spa treatments.

Bandipur and Nagarhole continue to attract wildlife enthusiasts, photographers, families and nature travellers with opportunities to spot tigers, elephants, leopards, gaurs, wild dogs, sloth bears, crocodiles, spotted deer, sambar deer and a wide variety of resident and migratory birds.

Recent wildlife sightings further highlight the biodiversity of both parks. Bandipur has recorded sightings of tigers, elephants, Indian gaur, striped-necked mongoose, black-footed grey langurs and several bird species including crested hawk eagles, Malabar parakeets and grey junglefowl. Nagarhole (Kabini) has witnessed elephants, crocodiles, wild dogs, otters, Malabar giant squirrels and raptors such as crested serpent eagles and crested hawk eagles.

One of Kabini's most remarkable wildlife attractions remains the seasonal congregation of Asian elephants along the Kabini River, where between 100 and 600 elephants may gather during peak periods, creating one of India's largest recorded elephant gatherings.

Commenting on the resumption, a spokesperson for The Serai Resorts said the reopening of safari operations is an important step towards reconnecting travellers with Karnataka's extraordinary wildlife while ensuring tourism continues to support conservation efforts and local communities. The spokesperson added that the group remains committed to promoting responsible wildlife experiences in partnership with the Forest Department and local stakeholders.

With nature-based travel continuing to gain momentum, The Serai Resorts aims to provide immersive safari experiences that balance guest engagement with long-term environmental sustainability and wildlife conservation.


Holiday Inn Bengaluru Racecourse Highlights Long-Stay Business Rooms Amid Rising Corporate Travel Demand

Holiday Inn Bengaluru Racecourse Highlights Long-Stay Business Rooms Amid Rising Corporate Travel Demand

By Hariharan U

Published on July 4, 2026

As Bengaluru continues to strengthen its position as one of India’s leading corporate travel hubs, demand for centrally located hotels catering to long-stay and hybrid work patterns is on the rise. Responding to this shift, Holiday Inn Bengaluru Racecourse is focusing on its business-ready rooms and suites designed for extended stays and flexible travel needs.

The hotel offers 272 contemporary rooms and suites, including Premium Rooms with private balconies and spacious Suites tailored for guests combining work, travel, and leisure. The property is positioning itself to serve corporate travellers, project-based stays, and bleisure guests who require comfort and connectivity in a city-centre location.

According to Shiv Bose, General Manager, Holiday Inn Bengaluru Racecourse, business travel has evolved into a more fluid experience where guests often blend meetings, remote work, and personal time within the same trip. He noted that the hotel’s rooms are designed to support this new travel behaviour through ergonomic workspaces, modern interiors, and reliable connectivity.

Located opposite the Bengaluru Racecourse, the hotel offers easy access to key corporate districts, government offices, transport hubs, and commercial landmarks, making it a practical choice for short and extended stays.

The room categories are designed to meet varied traveller needs. Standard Rooms provide comfortable accommodation with racecourse views, while Premium Rooms enhance the experience with private balconies. Suites offer additional living space, dining areas, and greater flexibility for long-stay guests or those on extended assignments.

Beyond accommodation, the hotel features a rooftop swimming pool overlooking the racecourse, a fully equipped fitness centre, and multiple dining venues, allowing guests to maintain routines and unwind between work commitments.

With business travel patterns increasingly shifting toward longer and more flexible stays, Holiday Inn Bengaluru Racecourse is positioning itself as a city-centre address that combines functionality, comfort, and the trusted service of the Holiday Inn brand.


Akasa Air Enters Rajasthan with Daily Direct Flights to Udaipur

Akasa Air Enters Rajasthan with Daily Direct Flights to Udaipur

By Manu Vardhan Kannan

Published on June 29, 2026

Akasa Air has announced its entry into Rajasthan with the launch of daily direct flights connecting Udaipur with Mumbai and Bengaluru from October 15, 2026. The new services strengthen the airline's domestic network while enhancing connectivity to one of India's most popular leisure and hospitality destinations.

Bookings for the new routes are now open through Akasa Air's website, mobile application and authorised travel partners. The airline said the expansion reflects growing demand for leisure travel, destination weddings and premium tourism from key metropolitan markets.

Commenting on the launch, Anand Srinivasan, Co-Founder and Chief Commercial Officer, Akasa Air, said, "We are delighted to launch services to Udaipur, a city that represents India's rich cultural heritage and continues to see strong demand across leisure and hospitality travel. With direct connectivity from Mumbai and Bengaluru, customers will now have more convenient access to one of the country's most iconic destinations."

"As we continue to strengthen our domestic footprint, our focus remains on building a network that is relevant, customer-centric, and aligned with evolving travel demand. Udaipur is an important addition to our portfolio, and we look forward to offering travellers Akasa Air's warm, dependable, and efficient flying experience."

The airline said Udaipur's growing popularity as a destination for leisure holidays, weddings and experiential travel made it a strategic addition to its expanding network. The new routes are expected to improve access for both domestic tourists and business travellers while supporting the city's tourism and hospitality sectors.

Akasa Air added that the launch aligns with its strategy of building a demand-driven domestic network and improving connectivity to emerging tourism markets across India. The airline continues to expand its footprint by adding destinations with strong leisure and business travel potential.

Passengers travelling on Akasa Air can also benefit from the airline's customer-focused offerings, including its young fleet, onboard dining through Café Akasa, digital services and a range of ancillary products designed to enhance the overall travel experience.

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