KFC Partners with BGMI to Offer Exciting In-Game Rewards

KFC Partners with BGMI to Offer Exciting In-Game Rewards

By Nithyakala Neelakandan

Published on July 3, 2024

KFC India has teamed up with KRAFTON India, the creators of BATTLEGROUNDS MOBILE INDIA (BGMI), to offer a special treat for gamers and food lovers alike. This summer, the collaboration introduces the "Winner Winner Chicken Lunch," combining delicious KFC meals with exclusive BGMI in-game rewards.

As part of this limited-time promotion, customers purchasing the KFC Zinger Box can enjoy a Classic Zinger Burger, two-piece Hot Wings, fries, and a beverage for just Rs. 299. Additionally, the box includes a unique code that unlocks exciting BGMI rewards such as parachutes, bags, hats, and jackets to enhance the gaming experience.

This strategic partnership merges two of Gen-Z's biggest interests: food and gaming. With India's gaming audience expected to reach 750 million users by 2025, this collaboration is set to attract a massive market segment.

To claim the exclusive in-game rewards, customers can either scan the QR code included in the KFC Zinger Box or visit the BGMI website. This offer is available across KFC restaurants in Bangalore, Chennai, Hyderabad, Kolkata, Mumbai, New Delhi, and Pune until August 30, 2024.

Aparna Bhawal, Chief Marketing Officer of KFC India, expressed excitement about the collaboration, stating, "KFC is a brand with culture at its core. Our partnership with BGMI is a unique opportunity to connect with our Gen-Z audience. Gamers often celebrate victories with a ‘Winner Winner Chicken Dinner,’ so why not give it a KFC twist and make it a lunch event?”

Seddharth Merrotra, Head of Business Development at KRAFTON India, shared similar enthusiasm, saying, “This collaboration enhances the gaming experience for BGMI players by combining their favorite game with a delicious KFC meal. It’s a memorable journey that brings together the best of both worlds.”

This innovative partnership between KFC and BGMI is a delightful fusion of food and gaming, offering fans a unique way to enjoy their favorite pastimes. Don’t miss out on this exciting offer – head to your nearest KFC restaurant or order online through the KFC app or website while it lasts.

For more details, visit www.online.kfc.in or the BGMI rewards page at www.battlegroundsmobileindia.com/redeem.


Punjab Sind Enters Artisanal Ice Cream Market, Expands Dairy Portfolio

Punjab Sind Enters Artisanal Ice Cream Market, Expands Dairy Portfolio

By Hariharan U

Published on November 15, 2026

Mumbai-based dairy brand Punjab Sind is expanding beyond paneer with its entry into the artisanal ice cream segment, introducing a range of small-batch flavours made using quality milk and Italian ingredients. The move marks another step in the family's effort to build a broader dairy portfolio while drawing on its experience in dairy production.

The brand's journey began with Jagjit Singh Bajaj, who established the family's paneer business. His son, Jasvinder Singh Bajaj, subsequently gave the business a distinct brand identity and developed its market presence. The name Punjab Sind draws inspiration from Mumbai's Khar neighbourhood in the 1990s, when Punjabi and Sindhi communities formed an important part of the area's cultural and food landscape.

With its new ice cream range, Punjab Sind is bringing its understanding of dairy into another category. The products are made in small, fresh batches using Italian machinery, with an emphasis on ingredient quality, consistency and texture. Their higher-fat composition gives the ice creams a rich, creamy mouthfeel. Each scoop contains approximately 5–10 grams of protein, although the range is positioned primarily as an indulgent dessert rather than a health-focused product.

A Range of Familiar Favourites and New Flavours

The collection includes Melon, Tiramisu, Biscoff, Wild Berries and Malai Kulfi, alongside familiar choices such as Vanilla and Mango, the latter made with Alphonso mango. Other options include Coffee, Chocolate, Hazelnut and Pistachio, as well as Raspberry and Mixed Berry Sorbets.

The brand is also exploring ways to incorporate ice cream into more elaborate dessert creations. One example is the Milky Way Sundae, which pairs malai ice cream with warm milk cake. The combination brings together contrasting temperatures and textures while drawing on familiar dessert flavours.

Punjab Sind plans to keep the range evolving through seasonal fruit flavours, creations inspired by Indian mithai and other experimental combinations.

Speaking about the brand's expansion, Jasvinder Singh Bajaj said, "Our journey began with my father, Jagjit Singh Bajaj, who started our paneer business, and I have always believed in carrying that legacy forward while finding new ways to serve our customers. With our artisanal ice creams, we wanted to bring the same commitment to quality into a new category, using real milk, rich cream and authentic ingredients without compromising on taste or texture. Made in small batches, each flavour reflects our belief that good dairy takes time, care and craftsmanship. For us, ice cream is more than a dessert; it is about creating moments of happiness and sharing something we truly believe in. As we grow, our aim is to keep innovating while holding on to the values that have shaped Punjab Sind across generations."

Paneer and Other Dairy Categories

Alongside its ice cream launch, Punjab Sind is preparing to introduce new packaging and an improved recipe for its high-protein paneer around Dussehra. According to the brand, the revised formulation will provide 7–10 grams of protein in every 200-gram pack, while retaining the soft texture and familiar taste of paneer.

The company says the new formulation is intended to offer a protein-rich option that remains suitable for everyday cooking, without the firm or dense texture sometimes associated with high-protein paneer.

Looking ahead, Punjab Sind plans to explore additional categories, including sweets, pickles and bakery products. The developments form part of its broader strategy to evolve from a paneer-focused business into a more diversified dairy and food brand.


HUNGRY HOPPER Opens in Vasant Vihar, Plans 4–5 Outlets in Three Years

HUNGRY HOPPER Opens in Vasant Vihar, Plans 4–5 Outlets in Three Years

By Hariharan U

Published on November 15, 2026

Delhi's dining scene has a new coastal address with the opening of HUNGRY HOPPER in Vasant Vihar. Founded by hospitality entrepreneur Jai Batra and Malika Chawla Batra, the restaurant brings together the food traditions of Kerala, Tamil Nadu and Sri Lanka through a menu centred on appams, hoppers, regional curries and seafood.

The 30-seater restaurant marks the founders' entry into a focused coastal dining concept, with plans to open four to five additional outlets over the next three years. The expansion strategy is intended to take the brand's regional food offering to a wider audience while retaining its culinary identity.

The idea behind HUNGRY HOPPER grew from the founders' shared appreciation for appams and hoppers, coastal cooking and their pairing with seafood. Its menu draws on the coconut-led preparations of Kerala, Tamil Nadu's robust spice profiles and Sri Lanka's distinctive tangy flavours.

At the centre of the offering are plain, butter and egg hoppers, flat appams, neer dosa and string hoppers. These are paired with regional curries such as Jackfruit Kari, Coastal Chicken Kari, Prawn Kari and Crab Moilee.

Other menu highlights include Fort Cochin Pepper Jumbo Prawns, Kanyakumari Pepper Crab, Kerala Fish Fry and Kothu Roti. Vegetarian options include Malabar Jackfruit Cutlets and Chettinad Mushroom Parotta Tacos. Regional rice preparations, including Thalassery and Vaniyambadi biryanis, add further variety to the menu.

The dining experience is centred on generous, uncomplicated meals, with guests encouraged to explore different hopper-and-curry combinations, share dishes and eat with their hands. The format places familiar regional food traditions at the heart of the restaurant's proposition.

Speaking about the brand's long-term plans, Jai Batra, Founder, HUNGRY HOPPER, said, "I have always felt that the real measure of a restaurant is not the attention it receives when it first opens, but the place it earns in people's lives over time. That comes down to the decisions made every day, how a team works, how standards are maintained and how thoughtfully the business evolves. We are approaching HUNGRY HOPPER with that long-term perspective. The ambition is to build a brand with its own identity and the discipline to grow without losing sight of what it stands for."

Malika Chawla Batra, Co-Founder, HUNGRY HOPPER, added, "With the launch of HUNGRY HOPPER, we wanted to introduce Delhi to the diversity of coastal food cultures in a way that feels approachable yet distinctive. My background in design and culinary arts has shaped how I look at food, not just as a collection of flavours, but as an expression of culture, craft and identity. I hope this becomes a place that encourages people to discover something new and see these cuisines from a fresh perspective."

A unit of M.J. Hospitality, HUNGRY HOPPER brings a regional coastal dining proposition to Vasant Vihar. Its planned expansion will depend on building a recognisable brand identity while taking its interpretation of South Indian and Sri Lankan food traditions to more diners.

Restaurant Details

  • Brand: HUNGRY HOPPER

  • Founders: Jai Batra and Malika Chawla Batra

  • Location: First Floor, C-15, Vasant Vihar, C Block Main Market, New Delhi – 110057

  • Timings: 12:30 PM–3:30 PM and 7:00 PM–11:00 PM

  • Seating: 30 covers

  • Expansion Plans: Four to five additional outlets over the next three years


Courtyard by Marriott Madurai Announces Casino-Themed New Year’s Eve Celebration

Courtyard by Marriott Madurai Announces Casino-Themed New Year’s Eve Celebration

By Hariharan U

Published on November 15, 2026

Courtyard by Marriott Madurai is set to welcome 2027 with Casino Eve, a casino-inspired New Year’s Gala Dinner bringing together festive dining, live entertainment and family-friendly activities at Madurai Kitchen on December 31, 2026.

Inspired by the glamour and energy of a Vegas casino night, the celebration will offer guests an evening of food, entertainment and festive experiences. The event is being positioned as an all-ages celebration, with offerings for families, couples and groups looking to mark the arrival of the New Year.

The evening will feature live music, vibrant live food stations, premium beverages, a lucky draw and magician performances. A dedicated kids’ zone with activities for younger guests will also be part of the programme, adding a family-friendly element to the celebrations.

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With entertainment and dining planned under one roof, Casino Eve will offer guests an opportunity to celebrate the final evening of 2026 in a lively setting. The casino-inspired theme will provide the backdrop for an evening centred on food, music and shared celebrations.

Event Details

  • Event: Casino Eve – New Year’s Gala Dinner

  • Venue: Madurai Kitchen, Courtyard by Marriott Madurai

  • Date: Thursday, December 31, 2026

  • Time: 8 PM onwards

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