Kouzina Food Tech Pvt. Ltd., one of India’s fastest-growing food-tech and cloud kitchen platforms, has announced the appointment of Geetika Anand Gupta as its Group Chief Marketing Officer (CMO). The move comes as the company continues to expand its portfolio of digital-first food brands and strengthen its position in the technology-driven food services space.

Geetika will continue as CEO & Co-founder of MOPP Foods, a Kouzina Food Tech company, while taking on broader responsibilities across the Kouzina ecosystem. In her expanded role, she will oversee brand strategy, consumer marketing, product innovation, customer experience, innovation-led growth, and business excellence initiatives across the company’s brands and partner network.

The appointment marks an important step in Kouzina’s growth journey as it works towards building one of India’s most scalable technology-led food services platforms.

Commenting on the announcement, Gautam Balijepalli, Founder & CEO, Kouzina Food Tech, said: “Geetika brings a rare combination of entrepreneurial grit, deep consumer understanding, operational excellence, and brand-building capability. Over the years, she has demonstrated an exceptional ability to create customer love while building scalable food businesses. As Kouzina enters its next phase of growth, her leadership will play a pivotal role in strengthening our brands, driving innovation, and building a world-class consumer experience across our portfolio."

He further added: "Kouzina has always believed that technology, data, and strong consumer brands together create sustainable competitive advantage. Geetika's proven track record of building differentiated food brands and her passion for excellence make her the ideal leader to help us scale the next generation of food brands across India."

Sharing her thoughts on the new role, Geetika Anand Gupta said: "I am excited to take on the responsibility of Group CMO at Kouzina while continuing my entrepreneurial journey with MOPP Foods. Kouzina has built one of the most exciting food-tech platforms in India, combining technology, operations, and consumer insight at scale. I look forward to working closely with Gautam and the leadership team to strengthen our brands, deepen customer engagement, drive innovation, and contribute towards building category-defining food brands for the future."

Known for building customer-focused food brands and driving product innovation, Geetika has played a key role in the growth of MOPP Foods. Under her leadership, the company has become a well-known name in the Delhi-NCR market through brands such as Mad Over Parathas & Pakodas, with a strong focus on quality, customer experience, and delivery-led innovation.

Founded by Gautam Balijepalli, Mahesh Madiyala, Sumit Gupta, and Rohan Rao, Kouzina has grown into a leading cloud kitchen platform operating multiple food brands across India. Through its technology-enabled operating model and kitchen partner network, the company continues to leverage data, consumer insights, and operational excellence to build scalable food brands.

The appointment further highlights Kouzina’s commitment to bringing together entrepreneurial talent and industry expertise as it continues its expansion across the Indian food services sector.