Leads Brand Connect has announced the appointment of Puneet Chhabra as Business Head for Amazonika Mundi India, strengthening the company’s leadership team as it expands the Brazilian plant-based food brand’s presence in the Indian market.

Under the exclusive sales, marketing, and distribution partnership between Leads Brand Connect and Amazonika Mundi India, Chhabra will be responsible for driving revenue growth, business operations, and market expansion across multiple channels, including HoReCa, food service, B2B, modern trade, and online platforms.

A seasoned professional with nearly 30 years of experience in the food and beverage industry, Chhabra brings extensive expertise in brand building, distribution development, commercial leadership, and market expansion. His responsibilities will also include leading product innovation initiatives across ready-to-cook, ready-to-eat, and ready-to-drink categories.

Commenting on the appointment, Richa Khandelwal, Founder and Managing Director of Leads Brand Connect, said Chhabra’s experience across institutional, retail, and digital channels makes him well-positioned to accelerate Amazonika Mundi’s growth strategy in India.

Expressing enthusiasm about his new role, Chhabra highlighted the growing demand for healthier and more sustainable food choices among Indian consumers. He noted that Amazonika Mundi’s plant-based portfolio aligns strongly with evolving consumer preferences and presents significant opportunities across retail and food service segments.

Throughout his career, Chhabra has held leadership positions with several prominent food and beverage companies, including Kohinoor Foods, Amira G Foods, Miraya International, AAA Foods, Borges India, and Lavazza. He has also worked extensively with leading hospitality and retail brands, including Taj Hotels, ITC Hotels, Oberoi Hotels, Marriott, Accor, IHG, Walmart India, Reliance Mart, and Spencer’s.

Founded in Rio de Janeiro in 2020, Amazonika Mundi is a 100 percent plant-based food company inspired by Brazil’s biodiversity. The brand traces its roots to Sottile Alimentos, a startup launched by brothers Thiago Rosolem and Bruno Rosolem in 2018. Since its inception, the company has focused on creating sustainable and innovative food products using natural Brazilian ingredients.

Today, Amazonika Mundi operates in Brazil, India, Israel, and Switzerland, with ambitions to expand its footprint further through premium plant-based food offerings and sustainable food solutions.

Leads Brand Connect, headquartered in Noida, has evolved from an integrated communications agency into a growing consumer brands company. Alongside Amazonika Mundi, the company manages brands such as Coração do Vale and continues to bring international gourmet and lifestyle brands to the Indian market.