Lemon Tree Hotels Expands Aurika Brand with New Property in Surat, Gujarat

Lemon Tree Hotels Expands Aurika Brand with New Property in Surat, Gujarat

By Nishang Narayan

Published on August 26, 2024

Lemon Tree Hotels Ltd. has taken a significant step forward in expanding its upscale brand, Aurika Hotels & Resorts, by signing a new property in Surat, Gujarat. This latest addition, Aurika, Surat, is expected to open in FY 2030 and will be operated by Carnation Hotels Pvt. Ltd., a subsidiary and the management arm of Lemon Tree Hotels Ltd.

Aurika, Surat is poised to offer guests an exceptional experience, featuring 175 aesthetically designed rooms and suites. The hotel will also boast a range of premium amenities, including Mirasa, an all-day dining restaurant, extensive banquet facilities with Ekaara as the ballroom, Aurum as the boardroom, a stunning swimming pool, and a rejuvenating spa.

Surat: A Blend of Industry and Culture

Known as the 'Diamond City of India,' Surat is a global powerhouse in diamond cutting and polishing, as well as a major producer of silk and synthetic fabrics, earning it the additional moniker of the 'Silk City.' Beyond its industrial acclaim, Surat is steeped in history, with landmarks such as the Dutch Garden and Surat Castle, which echo the city’s rich cultural and economic heritage. The meandering Tapi River adds to the city’s picturesque charm, making it a delightful destination for travelers.

Surat is also a food lover’s paradise, offering an array of delightful street food and traditional Gujarati dishes that showcase the region’s culinary diversity.

A Commitment to Upscale Hospitality

Commenting on the signing, Vilas Pawar, CEO of Managed and Franchise Business at Lemon Tree Hotels Ltd., said, “We are thrilled to announce the signing of Aurika, Surat, marking our second Aurika property in Gujarat. This addition will further strengthen our presence in the state, where we currently operate seven hotels and have nine more in the pipeline. Aurika, Surat, will embody our commitment to upscale hospitality, offering guests an exceptional blend of opulence and local culture. We are excited to bring our distinctive experience to this vibrant city, ensuring it becomes a sought-after destination for both domestic and international travellers.”

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Aurika: Beyond the Unusual

Aurika hotels are known for being stylishly elegant yet comfortably informal, with a strong emphasis on design that reflects the soul of the destination. Each Aurika property has its own unique personality, featuring new-age dining and innovative entertainment options, complemented by invigorating fitness and wellness facilities. The brand’s essence lies in going 'beyond the unusual,' with service that is attentive and personal, yet unobtrusive.

Inspiring spaces, flawless delivery, and cutting-edge technological solutions ensure that guests at Aurika hotels can work, play, and relax effortlessly. This new property in Surat will continue this tradition, bringing a touch of luxury to one of India’s most vibrant cities.

About Lemon Tree Hotels Ltd.

Lemon Tree Hotels Ltd. is a leading hotel chain in India, offering a wide range of accommodations across the country. With a focus on providing exceptional service and value, Lemon Tree Hotels continue to expand its presence, catering to both business and leisure travelers.

For more information, visit lemontreehotels.com.

Contact: lemontree@pragency.com


Novotel Vijayawada Varun Begins the Festive Season with a Heartwarming Tree Lighting Ceremony

Novotel Vijayawada Varun Begins the Festive Season with a Heartwarming Tree Lighting Ceremony

By Manu Vardhan Kannan

Published on December 9, 2025

Novotel Vijayawada Varun welcomed the festive season with a warm and elegant Christmas Tree Lighting ceremony that brought together families, friends and the wider Vijayawada community. Guests arrived dressed in cheerful shades of red and white, adding to the cosy mood and reflecting the inviting spirit the hotel is known for.

The evening honoured the global tradition of lighting the Christmas tree, a custom that symbolises hope and togetherness. Novotel blended this festive heritage with its local connect, creating an experience that celebrated both culture and community. As the tree lit up, the space took on a magical glow, making it a picture-perfect moment for everyone present.

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Sharing his thoughts on the occasion, Hotel Manager Manish Pathak said, “Christmas at Novotel Vijayawada Varun is about creating meaningful moments for our guests. Our aim is to bring people together in a space that feels warm, familiar and joyful. This evening reminds us of the power of community and the happiness that comes from sharing simple, heartfelt experiences.”

Children were excited to meet Santa Claus, who handed out chocolates, adding a joyful moment to the evening. Christmas hats were also given to guests, and families gathered around the beautifully decorated tree to click photographs, creating memories that captured the joy of the season.

One of the highlights of the evening was the curated high tea at the Gourmet Bar. Guests enjoyed hot beverages and a refined selection of appetizers, all set within the venue’s stylish and warm ambiance. The Gourmet Bar once again proved to be one of the hotel’s most comforting and welcoming social spaces.

With thoughtful details, festive warmth and heartfelt hospitality, Novotel Vijayawada Varun created a memorable beginning to the holiday season.


The Leela Ambience Convention Hotel Delhi Unveils ‘The Tree of Hope’ This Christmas

The Leela Ambience Convention Hotel Delhi Unveils ‘The Tree of Hope’ This Christmas

By Hariharan U

Published on December 9, 2025

The Leela Ambience Convention Hotel, Delhi has welcomed the festive season with a thoughtful and inspiring showcase that reflects the brand’s long-standing commitment to sustainability. This year, the hotel introduced ‘The Tree of Hope’, a creative installation that blends conscious luxury with innovative design.

At The Leela, sustainability isn’t just a practice, it is woven into the guest experience, operations and community engagement. This philosophy shines through in the hotel’s festive décor for 2025.

The highlight of the celebrations is the impressive 80-ft façade Christmas tree, created using repurposed waste pipes and wires. Standing tall at the hotel’s exterior, the installation shows how everyday materials can be transformed into something elegant and meaningful through mindful design.

Inside the hotel, the centrepiece installation, The Tree of Hope, takes the concept further. Designed and built by the hotel’s in-house Engineering team, the structure uses reclaimed floorboards sourced from within the property. Each element reflects the hotel’s 15-year legacy, celebrating its journey while symbolising renewal and resilience.

Adding a personal and community-driven touch, all the festive ornaments have been handcrafted by local artisans. This collaboration brings authenticity to the décor and reinforces the hotel’s commitment to supporting local talent and promoting responsible sourcing.

Speaking about the initiative, Harkaran Singh, General Manager, said, “At #ThePrimeAddressofEastDelhi, we believe celebration must go beyond aesthetics to create impact. Our festive installations reflect our dedication to sustainable luxury, innovation and community engagement. Through these conscious creations, we hope to inspire our guests to celebrate with purpose and mindfulness.”

More than festive décor, these installations tell a powerful story of sustainability and creativity coming together. Guests are invited to see the season not only through its lights and colours, but through the values it represents, responsibility, innovation and care for the environment.

With The Tree of Hope, The Leela Ambience Convention Hotel continues to set new standards in conscious hospitality, redefining how luxury hotels can celebrate the festive season with purpose and vision.


Lemon Tree Hotels Announces New Signing in Jaipur, Expands Rajasthan Portfolio

Lemon Tree Hotels Announces New Signing in Jaipur, Expands Rajasthan Portfolio

By Hariharan U

Published on December 8, 2025

Lemon Tree Hotels Limited has announced the signing of its latest property, Lemon Tree Hotel, Pacific Mall, Jaipur. Managed by Carnation Hotels Private Limited, the hotel further strengthens the group’s growing footprint in Rajasthan, catering to both business and leisure travellers looking for a refreshing, value-driven stay.

Located in the heart of the Pink City, the new hotel brings guests closer to Jaipur’s mix of royal heritage and modern vibrancy. From iconic landmarks like Amber Fort and Hawa Mahal to colourful bazaars filled with handicrafts, jewellery, and traditional Rajasthani flavours, visitors can enjoy the charm that makes Jaipur one of India’s most-loved destinations.

The upcoming property will feature 124 well-appointed rooms, a restaurant and lounge, a meeting room, and recreational facilities including a swimming pool and fitness centre. Conveniently located, the hotel is around 8 km from Jaipur International Airport and 8.4 km from Jaipur Railway Station, with smooth connectivity across public and private transport.

Sharing his thoughts, Vilas Pawar, CEO — Managed & Franchise Business, Lemon Tree Hotels, said, “With this signing, we will expand our leisure and business portfolio in Rajasthan, where we have 12 operational and 9 upcoming properties in addition to this one. The state, with its booming commerce, distinct culture and testament to India’s rich heritage, is the perfect destination for hospitality. This signing aligns perfectly with our vision of offering refreshing and comfortable stays across all destinations.”

With this addition, Lemon Tree Hotels continues to strengthen its presence across tiered cities, reinforcing its commitment to accessible, comfortable, and modern hospitality.

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