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By Author
Published on October 4, 2023
New Zealand, a nation known for its stunning landscapes and warm hospitality, is launching an ambitious new tourism campaign aimed at rekindling international interest after the industry took a hit due to the COVID-19 pandemic and border closures. To add star power to their campaign, they've enlisted the help of renowned Kiwi director and actor Taika Waititi, who is set to play a pivotal role in luring travelers back to the land of the Kiwis.
In a bid to capture the attention of prospective tourists, Tourism New Zealand is set to premiere a captivating 3.5-minute promotional film. This promotional masterpiece stars Taika Waititi and his stunt double, Jade Daniels, who worked together in the HBO romantic comedy series "Our Flag Means Death," filmed against New Zealand's breathtaking backdrop. The film, produced at a cost of NZ$689,000 (approximately USD 409,890), showcases the diverse range of experiences that this island nation offers.
Rene de Monchy, the Chief Executive of Tourism New Zealand, emphasized that visitors from the United States are a prime target audience for this campaign. The film, shot in December 2022, will be featured on various social media platforms, including Australia, Germany, the UK, and parts of Asia, aiming to reach a global audience.
Before the pandemic and the subsequent border closures, international tourism played a pivotal role in New Zealand's economy, contributing approximately 5.5% to its gross domestic product. While tourists are beginning to return, overseas visitor numbers in July remained 16% lower than they were in July 2019. The new promotional film is set to enthrall viewers with captivating glimpses of experiences like dolphin watching in Kaikoura on the South Island's picturesque east coast and indulging in wine tasting sessions in Auckland, the nation's largest city.
The film's release couldn't come at a better time, with competition in the tourism industry heating up worldwide. Economic conditions remain challenging in many parts of the globe, making it imperative for New Zealand to stay innovative and at the forefront of travelers' minds.
New Zealand's decision to leverage its natural beauty and cultural experiences, along with the star power of Taika Waititi, is a promising sign that this island nation is ready to welcome the world once more. As global travelers seek meaningful, immersive experiences, New Zealand's "If You Seek" campaign seems perfectly poised to offer just that, blending hospitality (manaakitanga) and environmental stewardship (kaitiakitanga), encouraging travelers to seek transformational experiences and discover the magic of Aotearoa.
So, whether you're dreaming of encounters with dolphins or savoring world-class wines, New Zealand is beckoning travelers to embrace discovery and personal growth as they embark on their next adventure.
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By Manu Vardhan Kannan
Published on August 28, 2026
The Singapore EDITION is bringing the summer season to a close with The Summer EDITION, a series of three gatherings taking place throughout September 2026. Across the hotel’s well-known spaces, guests can look forward to a garden party, a tropical disco brunch and a classic movie screening by the pool.
The programme begins with The Summer EDITION Garden Party on Saturday, 19 September 2026, from 6:30 to 9:30 p.m. at the hotel’s lower ground.
The evening will feature live food stations serving freshly shucked oysters, Jamón Ibérico, porchetta, Wagyu beef skewers, Wagyu brisket tacos, seafood paella, Mediterranean mezze, charcuterie and artisanal cheeses. A dessert corner will bring seasonal favourites with citrus and fresh fruits. Champagne, cocktails and beer on tap will also be available throughout the evening.
The popular ‘Ring-for-Champagne’ wall will return, while DJ Stephen Day will provide chilled beats. Guests are encouraged to dress in yellow and orange, with the event open to guests aged 21 and above.
The celebrations continue with The Summer EDITION Tropical Disco Brunch on Saturday, 26 September, from 12 noon to 3 p.m. DJ Aldrin will bring evergreen disco hits to the terrace, while Josper grills and classic cocktails take centre stage. A Spritz station will offer the classic Aperol Spritz along with locally inspired creations.
The brunch will feature chilled seafood including Maine lobster, scallop, tiger prawns and mussels, along with tuna and salmon sashimi. From the Josper grill, guests can enjoy Wagyu beef, tiger prawns, Iberico pork jowl and lamb shoulder confit. Salads, appetisers, Mediterranean mezze and artisanal cheeses from Les Frères Marchand will complete the spread.
Guests are encouraged to arrive in disco shimmer and summer colours. The brunch is open to guests aged 18 and above. The series concludes with The Summer EDITION Movie at The ROOF on Sunday, 27 September. Set beside the hotel’s 43-metre pool, the evening will feature a silent screening of the classic Roman Holiday.
Starting at 6:30 p.m., guests can enjoy an Italian-inspired spread including Amalfi orecchiette with crab meat in a tomato-based sauce, Prosciutto di Parma with melon, mortadella and stracciatella sandwiches. Pass-around fritto misto, bomboloni tiramisù gelato sandwiches and caramel macadamia or smoked bacon and parmesan popcorn will accompany the film. The movie will screen from 7:30 to 9:30 p.m., with audio delivered through headphones. Guests can also relax on a hammock float in the pool, sponsored by AcquaBoss, an Australian brand known for floats made using sustainable, eco-friendly materials.
Children below 10 years can enter the Movie at The ROOF experience for free, giving families another way to enjoy the final gathering of The Summer EDITION.
Published on August 25, 2026
Fusion Hotel Group is bringing together festive offers, wellness experiences and cultural activities to mark Vietnam’s National Day on Sept. 2, with celebrations planned across its properties in Southeast Asia.
Members of the Fusionlife loyalty program can enjoy up to 25% off accommodation, spa treatments and dining at participating properties across Da Nang, Hue, Quy Nhon, Cam Ranh, Ho Chi Minh City, Vung Tau and Binh Duong, along with hotels in Bangkok and Phuket. Travelers can register online for Fusionlife membership to access the benefits.
At Fusion Resort & Villas Da Nang, guests can take part in wellness sessions including meditation, yoga and sound healing. At Char Grill House, the resort’s award-winning onsite restaurant, the beachside bar will offer a 1-for-1 cocktail promotion from 5pm to 6pm.
Families can also enjoy Vietnamese-themed activities for children aged 4 to 12. The program includes making paper flags, creating keychains inspired by the national flag, decorating traditional conical hats and flying kites by the beach. In Hue, guests can combine the National Day break with visits to the Imperial City and Thien Mu Pagoda. The city will also host the Hue Wonderverse Music Fest 2026 at the Central Sports Square from Aug. 30 to Sept. 1.
Guests staying at Grand Royal Riverside Hue – Fusion Collection can enjoy a BBQ buffet at The Garden Restaurant from 6:30pm to 9pm. Guests checking in on Sept. 2 will also receive a complimentary drink decorated with the Vietnamese national flag.
At Fusion Resort Cam Ranh, guests can explore Bai Dai Beach while enjoying the resort’s wellness experiences and all-day breakfast, served either by the pool or in the privacy of their villa. A visit to Fusion Farm also gives guests the chance to collect fresh eggs and harvest seasonal produce.
For the evening, the resort’s BBQ buffet brings together grilled seafood such as locally caught oysters, prawns and fish, along with traditional pastries filled with seafood. The menu combines international flavors with local specialities for a relaxed holiday dining experience. At The Ocean Resort by Fusion Quy Nhon, guests can enjoy the central pool and private beach from Aug. 29 to Sept. 3. Pool & Beach Sips will be available daily from 4pm to 6pm.
The Kids’ Club will also host activities on Sept. 2, including making cards for parents, coloring Vietnamese landmarks and creating red flags featuring the iconic yellow star. On August 31, MIXE Restaurant will host a buffet with a “Dine 4, Pay 3” offer. In Ho Chi Minh City, Fusion Original Saigon Centre provides a central base for travelers exploring the city during the National Day holiday. On Sept. 2, Miss Thu, the hotel’s refined restaurant on the 24th floor, will host “A Toast to Vietnam” from 7pm to 10pm. Guests can enjoy curated bites along with 15% off à la carte dishes.
At Fusion Suites Vung Tau, the “Proud to be Vietnamese” program will run from Aug. 29 to Sept. 2. Guests wearing clothing featuring the Vietnamese national flag can receive a complimentary pastry when purchasing any drink at ROAST Café.
Guests booking directly through the hotel website can also receive up to 35% off room rates, along with an additional 12% Fusionlife member benefit and exclusive privileges during their stay.
Meanwhile, HIIVE by fusion Binh Duong New City offers a relaxed stay surrounded by greenery, with an outdoor pool for guests to unwind. At Zest Restaurant, the new menu brings together Asian-inspired flavors with a fusion approach, including Singaporean and Malaysian-inspired dim sum alongside local favourites such as crab soup. With a mix of festive dining, wellness, family activities and local cultural experiences, Fusion’s National Day program offers travelers different ways to enjoy the holiday across Vietnam.
Published on August 24, 2026
Singapore is planning a fresh set of tax and visa incentives to strengthen its asset management industry and stay competitive with Hong Kong. The Monetary Authority of Singapore (MAS) and the finance ministry will introduce tax exemptions on investment profits earned by fund managers managing certain funds, including single family offices.
The government also plans to make it easier for investment professionals to access Singapore's Overseas Networks & Expertise Pass, which is valid for up to five years before renewal and allows holders to work for multiple companies.
More details on the planned tax measures are expected to be announced in the 2027 budget. MAS will also support hedge funds that are committed to establishing or expanding their presence in Singapore through an investment programme.
The move comes as competition between Singapore and Hong Kong, two of Asia's major financial centres, continues to grow. Hong Kong is also working on expanding tax-free carried-interest measures to a wider range of fund houses and individual fund managers, aiming to attract more investment funds and financial talent.
The developments have raised concerns among Singapore-based funds that the growing tax gap could make Hong Kong more attractive to investment professionals. The Alternative Investment Management Association (AIMA) had warned MAS in July that Hong Kong's proposed tax benefits for individual fund managers could increase its appeal.
National Development Minister Chee Hong Tat, who is also deputy chairman of MAS, said it was important to provide the industry with clarity on the government's plans as companies consider where to locate and expand their businesses.
Kher Sheng Lee, AIMA's Asia-Pacific co-head, said the speed of Singapore's response had caught the attention of investors and added that the measures could strengthen the country's position in attracting managers, talent and capital.
MAS has also held discussions with hedge funds in recent months to understand their requirements and preferred tax rates. Singapore's asset management industry has grown at an average rate of 7.5% annually over the past five years, reaching nearly S$7 trillion, according to MAS data. The latest measures highlight Singapore's efforts to remain an attractive base for fund managers and investment professionals as competition with Hong Kong intensifies.
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