Lights, Camera, Travel! Taika Waititi's Role in New Zealand's Tourism Revival

Lights, Camera, Travel! Taika Waititi's Role in New Zealand's Tourism Revival

By Author

Published on October 4, 2023

New Zealand, a nation known for its stunning landscapes and warm hospitality, is launching an ambitious new tourism campaign aimed at rekindling international interest after the industry took a hit due to the COVID-19 pandemic and border closures. To add star power to their campaign, they've enlisted the help of renowned Kiwi director and actor Taika Waititi, who is set to play a pivotal role in luring travelers back to the land of the Kiwis.

In a bid to capture the attention of prospective tourists, Tourism New Zealand is set to premiere a captivating 3.5-minute promotional film. This promotional masterpiece stars Taika Waititi and his stunt double, Jade Daniels, who worked together in the HBO romantic comedy series "Our Flag Means Death," filmed against New Zealand's breathtaking backdrop. The film, produced at a cost of NZ$689,000 (approximately USD 409,890), showcases the diverse range of experiences that this island nation offers.

Rene de Monchy, the Chief Executive of Tourism New Zealand, emphasized that visitors from the United States are a prime target audience for this campaign. The film, shot in December 2022, will be featured on various social media platforms, including Australia, Germany, the UK, and parts of Asia, aiming to reach a global audience.

Before the pandemic and the subsequent border closures, international tourism played a pivotal role in New Zealand's economy, contributing approximately 5.5% to its gross domestic product. While tourists are beginning to return, overseas visitor numbers in July remained 16% lower than they were in July 2019. The new promotional film is set to enthrall viewers with captivating glimpses of experiences like dolphin watching in Kaikoura on the South Island's picturesque east coast and indulging in wine tasting sessions in Auckland, the nation's largest city.

The film's release couldn't come at a better time, with competition in the tourism industry heating up worldwide. Economic conditions remain challenging in many parts of the globe, making it imperative for New Zealand to stay innovative and at the forefront of travelers' minds.

New Zealand's decision to leverage its natural beauty and cultural experiences, along with the star power of Taika Waititi, is a promising sign that this island nation is ready to welcome the world once more. As global travelers seek meaningful, immersive experiences, New Zealand's "If You Seek" campaign seems perfectly poised to offer just that, blending hospitality (manaakitanga) and environmental stewardship (kaitiakitanga), encouraging travelers to seek transformational experiences and discover the magic of Aotearoa.

So, whether you're dreaming of encounters with dolphins or savoring world-class wines, New Zealand is beckoning travelers to embrace discovery and personal growth as they embark on their next adventure.


Tokyo Skytree Town Brings Iconic Summer Fun for All Ages

Tokyo Skytree Town Brings Iconic Summer Fun for All Ages

By Manu vardhan Kannan

Published on July 25, 2025

As the Indian monsoon sets in, it’s the perfect season to explore Japan’s summer charms—clear skies, buzzing streets, and cultural delights. For Indian travellers seeking an unforgettable holiday, Tokyo Skytree Town offers the ultimate indoor and outdoor experiences in the heart of Tokyo.

Crowned the World’s Tallest Freestanding Tower (634 meters) by Guinness World Records, Tokyo Skytree is more than just a landmark. It’s the centerpiece of Tokyo Skytree Town, which houses Tokyo Solamachi, a vast shopping complex with 300+ stores, alongside an aquarium and planetarium.

Whether you're travelling solo, with friends, or as a family, here’s what’s heating up this summer:

 Toy Story Sky at Tokyo Skytree

Celebrating 30 years of Toy Story magic, this themed event features photo spots, video screenings at the Skytree Round Theater, exclusive merchandise, and special lighting inspired by the beloved franchise, turning Tokyo’s skyline into a Pixar dream.

Pokémon Center Skytree Town: Big Adventure 2025

Running from July 19 to August 31, this bingo-style rally invites Pokémon fans to solve fun challenges throughout Tokyo Solamachi, collecting rewards while exploring the vibrant entertainment complex.

Tokyo Solamachi Summer Festival

Timed with the Sumida Citizens’ Bon Odori Dance Festival, this event blends the nostalgia of traditional Japanese markets with modern mall convenience. Expect festive food stalls, seasonal goodies, and lively vibes across Solamachi Plaza.

Tokyo Skytree Town Beer Festa 2025

Back with a bang, the open-air beer garden transforms the Sky Arena into a Lawn BBQ Park, complete with global brews, street food, BBQ feasts, and misty lawns for children to play and cool off.

So, whether you're after anime magic, gourmet experiences, or cultural charm, Tokyo Skytree Town promises a summer filled with joy, discovery, and unforgettable moments, rain or shine!


BGN Inaugurates Abuja Council, Ushering in New Era of Bartending Excellence

BGN Inaugurates Abuja Council, Ushering in New Era of Bartending Excellence

By Manu Vardhan Kannan

Published on July 25, 2025

In a historic and vibrant ceremony held on Monday, July 21, 2025, the Abuja Council of the Bartenders Guild of Nigeria (BGN) was officially inaugurated at The Republic@Camden, Gwarimpa, Abuja. This momentous event marks a new chapter in the professional evolution of bartending within the Federal Capital Territory.

The inauguration brought together hospitality professionals, industry stakeholders, and bartenders from Abuja and beyond, as the newly appointed Executive Council of the Abuja branch took their official oath and assumed leadership under the national Guild.

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Anchored by BGN Vice President Abubakar Abdullahi, the event featured opening remarks, formal oath-taking, certificate presentations, and a lively networking session. BGN National President Mr. Emmanuel Oyira delivered an inspiring keynote, stating, “Today marks more than just the swearing-in of a new executive team — it marks a new dawn for Abuja and a defining chapter in the story of bartending in Nigeria. Let this Council not just be a geographic structure, but a model for innovation, a hub for capacity-building, and a platform for raising the bar — in training, in standards, and in representation.” 

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Also gracing the occasion was HRH Emeka Mbonu, a respected hotelier and the visionary behind The Camden Group, including The Republic@Camden, The Camden Hotels, The ChefH@Camden, and Samantha@Camden. In his address, HRH encouraged the new leaders to serve with dedication and creativity, emphasizing their role in shaping the future of hospitality in the capital.

Representing the new council, Ugbobo Vincent, Secretary (Finance), extended gratitude on behalf of the team and assured guests of their commitment to serving the bartending community with integrity and passion.

Executive Council – Abuja State Council:

  1. State Chairman – Joshua Alabi

  2. Deputy State Chairman – Seth Amarh

  3. Secretary (Administration) – Gabriel Onuche

  4. Secretary (Finance) – Ugbobo Vincent

  5. Secretary (Communications) – Wisdom Agbecha Anuoluwapo

The ceremony concluded with the iconic BGN Cocktail Hour — a signature tradition of the Guild where bartenders display their flair and creativity. Guests were treated to a free cocktail tasting experience in a spirited atmosphere of celebration and camaraderie.

With this inauguration, the BGN Abuja Council is set to drive mentorship, innovation, and visibility for bartenders across the region, aligning with the Guild’s broader national vision of raising industry standards and empowering professionals.


Pratt & Whitney Celebrates 100 Years of Aviation Innovation

Pratt & Whitney Celebrates 100 Years of Aviation Innovation

By Manu Vardhan Kannan

Published on July 24, 2025

Pratt & Whitney, an RTX (NYSE: RTX) business, proudly marks a century of excellence in aviation, commemorating 100 years since its founding in 1925. The milestone celebrates the company’s enduring legacy of innovation, beginning with the revolutionary R-1340 Wasp radial engine that transformed both military and commercial aviation.

The company’s journey took flight under the vision of Frederick B. Rentschler, who introduced a lightweight, air-cooled radial engine that gained early acclaim with the U.S. Navy. By 1926, the Navy ordered 200 engines, laying the groundwork for Pratt & Whitney’s rapid rise. Its Wasp engines powered hundreds of aircraft through the 20th century, playing a key role in Allied success during World War II, where over 363,000 engines were produced during the war effort.

Adapting with the times, Pratt & Whitney pioneered jet propulsion with the J57 engine, used in iconic aircraft like the Boeing B-52 and commercial jets such as the Boeing 707 and DC-8, ushering in a new era of flight and innovation.

Today, Pratt & Whitney powers over 90,000 engines in service globally. Its GTFTM engine is renowned for its fuel efficiency, used by more than 85 airlines operating the Airbus A220, A320neo, and Embraer E2 jets. The F135 engine powers the advanced Lockheed Martin F-35 fighter jet, while its Canadian arm leads the development of engines for business and general aviation, including the PT6 and PW127XT.

Pratt & Whitney’s legacy continues with forward-looking investments in next-generation technologies including hybrid-electric, hydrogen-based, rotating detonation, and adaptive propulsion systems.

“Since our founding, we’ve upheld the mission of building the most dependable engines in aerospace,” said Shane Eddy, President of Pratt & Whitney. “Our 45,000-strong global team lives by our commitment to innovation, safety, and excellence.”

In India, Pratt & Whitney has played a pivotal role for over seven decades, contributing to commercial and defense aviation. Engines like the JT3D and JT9D ushered in India's jet age, while today, the IAE V2500, GTF, and PW127 power numerous aircraft flying across the country. The Indian Air Force relies on Pratt & Whitney propulsion systems for platforms like the C-17 Globemaster III and C-295.

“Our India story is an integral part of our 100-year journey,” said Ashish Saraf, Vice President & Country Head, Pratt & Whitney India. “India continues to play a strategic role in our engineering, digital, and supply chain growth.”

To mark the centennial, Pratt & Whitney is engaging employees through a travelling exhibit that will visit 11 locations globally, including its India Customer Training Center in Hyderabad. The celebration also includes a digital version of the exhibit and a historical marker at the original headquarters in Hartford, Connecticut.

As Pratt & Whitney celebrates a century in flight, its commitment to powering progress and innovation across the skies remains stronger than ever.

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