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By Nishang Narayan
Published on July 27, 2024
Tamara Leisure Experiences is excited to unveil its latest venture, Lilac Hotels in Kumbakonam, Tamil Nadu. This new addition to the brand’s portfolio marks their third property in the state and strengthens their presence in pilgrimage destinations across South India.
A Cultural Haven
Kumbakonam, renowned for its 188 temples, offers a serene backdrop for the new hotel, adding to the city's rich cultural tapestry. The grand inauguration featured a ceremonial lamp-lighting by Shruti Shibulal, CEO and Director of Tamara Leisure Experiences, followed by a brand presentation by Hotel Manager V. Unnikrishnan. This launch highlights Tamara’s commitment to affordable yet exceptional hospitality experiences.
Expanding Horizons
Shruti Shibulal expressed enthusiasm about the new property, stating, “As a group, we have remained highly optimistic about the travel market in India. We are committed to expanding our presence in key pilgrimage towns. Lilac Hotels, our mid-segment brand, is perfectly suited for families and groups visiting these religious and historic sites. We are delighted to unveil Lilac Hotels Kumbakonam as our third property in Tamil Nadu and ninth in India.”
Hotel Highlights:
Location: Centrally located in Kumbakonam, just 1 km from the railway station and close to major temples such as Navagraha Temple and Kasi Vishwanatha Temple.
Rooms: The hotel features 27 Executive rooms, 13 Premium rooms, 4 Elite rooms, and 1 suite, all designed for spacious family accommodation.
Decor: The hotel’s architecture and interior design are inspired by the local heritage of Kumbakonam.
Dining: Kesar by Lilac, the 80-seater signature restaurant, offers local delicacies and the renowned Kumbakonam Degree Coffee.
Banquet: Utsava, the banquet hall, is ideal for small gatherings and ceremonies, accommodating up to 60 guests.
Community and Authenticity
Tamara Leisure Experiences takes pride in employing a predominantly local workforce, fostering strong community ties and boosting the local economy. This approach ensures guests receive an authentic and culturally rich experience.
The launch of Lilac Hotels in Kumbakonam marks a significant milestone for Tamara Leisure Experiences, enhancing their portfolio with the fourth Lilac property in South India and reinforcing their dedication to exceptional hospitality in key spiritual and cultural destinations across India.
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