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By Nishang Narayan
Published on March 11, 2025
Loca Loka, the Singapore-based AlcoBev company, has secured $12.5 million from undisclosed investors in a Singapore-based family office. This funding marks a significant milestone in the company’s journey, fueling research and development for new product innovations, expanding its global presence, and solidifying its position as a pioneering tequila brand.
Loca Loka is the brainchild of a dynamic trio:
Together, they have disrupted the tequila industry by merging craftsmanship, storytelling, and innovation to create a brand that resonates with global consumers.
Loca Loka made its debut in 2024 across the USA and Southeast Asia with two flagship products:
The brand quickly gained traction among tequila enthusiasts, blending the rich agave essence of Mexico with sweet and spicy notes inspired by Indian cuisine.
Harsha Vadlamudi, Founder and CEO of Loca Loka, emphasized the significance of the investment:
"This funding round represents a pivotal moment in our journey at Loca Loka. As we navigate the dynamic and rapidly evolving global tequila landscape, this strategic investment validates our vision and the incredible potential of our brand portfolio."
With the global tequila market projected to grow from $14.13 billion in 2024 to $15.83 billion in 2025, and an anticipated CAGR of 5.26% through 2030, Loca Loka is well-positioned to tap into this growth. In India, the market is expected to grow at an even faster rate of 12.69% from 2025 to 2033, highlighting immense potential for premium tequila brands.
Rana Daggubati, Co-Founder of Loca Loka, reinforced this vision:"At Loca Loka, our journey transcends traditional business metrics. Our success is a symphonic collaboration—driven by the brilliant minds shaping our brand every day. This funding brings in investors who share our passion for reimagining the global tequila landscape and turning market potential into tangible success."
Echoing the brand’s creative philosophy, Anirudh Ravichander, Co-Founder of Loca Loka, added:
"Money talks, but we're making it sing. With this infusion, we're turning up the volume on storytelling—where craft, music, and art collide to create something the world won't just watch, but feel."
Since launching in the USA in August 2024, Loca Loka has seen strong demand, expanding from its initial launch in Los Angeles, New York, and New Jersey to additional cities, including:
In Southeast Asia, the brand made its entry through Singapore, where the rising demand for premium spirits presents a promising opportunity for growth.
Loca Loka is set to expand further in 2025, entering key international markets, including:
Additionally, the brand will deepen its presence in the USA, targeting Las Vegas, Miami, and Washington DC. Loca Loka is also making strides into global Travel Retail (Duty-Free), aligning with its vision of becoming a widely recognized tequila brand worldwide.
Loca Loka is a joint venture between:
The brand brings together tradition and innovation, offering handcrafted tequila that celebrates its Mexican roots while appealing to global palates. With a focus on quality, authenticity, and cross-cultural storytelling, Loca Loka is redefining the tequila industry.
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