Madhya Pradesh Showcases Its Tourism Wonders at PATA Travel Mart 2023

By Author

Published on October 10, 2023

Madhya Pradesh Tourism Board made a significant mark at the prestigious Pacific Asia Travel Association (PATA) Travel Mart. The event provided an excellent platform to present the state's unique tourist attractions to prominent figures in the Indian and global travel and tourism industry.

The MP Tourism Pavilion at the event highlighted the state's extraordinary destinations, cultural heritage, and unparalleled natural beauty. Its aim was to captivate the imagination of travel and tourism professionals from India and around the world, encouraging them to explore “The Heart of Incredible India – Madhya Pradesh.”

Madhya Pradesh, often known as the “Tiger State” of India, boasts a wealth of wildlife sanctuaries and national parks, including the Kanha Tiger Reserve, Bandhavgarh Tiger Reserve, Panna Tiger Reserve, Pench Tiger Reserve, Sanjay Dubri Tiger Reserve, and Satpura Tiger Reserve. The presentation at the stall emphasized the state's commitment to wildlife conservation and sustainable tourism.

The state is also home to some of India's most iconic historical monuments and seven UNESCO Sites, such as the Khajuraho Group of Monuments, Sanchi Stupa, Bhimbetka, and more. The exhibition provided a glimpse into the state's rich historical tapestry. It highlighted Madhya Pradesh's adventure and wellness offerings, including activities like trekking, water sports, and yoga retreats, set in serene surroundings. Major annual festivals like Jalmahotsav, Gandhi Sagar Floating Festival, and Mandu Festival were also showcased.

Dr. Manoj Kumar Singh, Director of Madhya Pradesh Tourism Board, expressed his enthusiasm about the event, saying, “MP Tourism's participation at PATA is an excellent opportunity to connect with travel and tourism professionals and share the incredible beauty and cultural richness of Madhya Pradesh. The state offers captivating tourism products like Culture, Heritage, Pilgrimage, Wildlife, Adventure, and Annual Festivals. We are eager to welcome travelers from across India and the world to experience the magic of our state, which has something to offer every tourist.”

Madhya Pradesh Tourism Board's presence at PATA Travel Mart 2023 received an enthusiastic response from travel and tourism stakeholders, including tour operators, travel agencies, and potential tourists. Attendees expressed their interest in exploring the state's unique and uncharted destinations.

Madhya Pradesh Tourism Board remains committed to promoting the state as a premier travel destination, offering an unforgettable blend of culture, heritage, wildlife, and adventure.

Image Source: PATA.org

Akasa Air Launches 'Akasa Holidays' with Customised Travel Packages

By Nishang Narayan

Published on October 5, 2024

Akasa Air, one of India’s fastest-growing airlines, has unveiled its latest travel initiative, Akasa Holidays, designed to offer personalised and affordable holiday experiences for both domestic and international travellers. Through a strategic partnership with TripFactory, India’s largest holiday store, Akasa Holidays combines convenience, affordability, and exceptional customer service.

Travellers can select from a variety of theme-based vacations, including Wellness Tours, Heritage & Pilgrimage Tours, and Weekend City Breaks. These packages are highly customisable, allowing for flexibility to suit the preferences of solo travellers, families, and groups, offering exclusive deals and value-added services.

According to Belson Coutinho, Co-Founder and Chief Marketing & Experience Officer at Akasa Air, the airline aims to create fulfilling and seamless travel experiences through this initiative. "With Akasa Holidays, we are committed to offering personalised and affordable travel solutions that make every journey special for our customers. Whether it's a quick weekend getaway or a curated heritage tour, we have something for everyone," he shared.

A Seamless Travel Experience

Akasa Holidays packages include air travel, hotel stays, transfers, sightseeing, and 24/7 on-tour assistance, providing travellers with a seamless and enriching holiday experience. Whether travellers are seeking a relaxing wellness retreat or an exciting city break, Akasa Holidays promises an all-inclusive travel solution.

Currently, Akasa Air connects 22 domestic and five international cities, including major hubs like Mumbai, Delhi, Bengaluru, and international destinations such as Doha, Jeddah, Riyadh, and Abu Dhabi. With Akasa Holidays, the airline aims to further solidify its reputation by offering comprehensive travel experiences at competitive prices.

For travellers looking to embark on a journey filled with convenience, flexibility, and value, Akasa Holidays stands out as a go-to option, delivering carefully curated packages that cater to a wide range of preferences and budgets.

ADB Approves USD 162 Million Loan for Sustainable Tourism Development in Himachal Pradesh

By Nishang Narayan

Published on October 5, 2024

The Asian Development Bank (ADB) has approved a USD 162 million loan to support sustainable and inclusive tourism development in Himachal Pradesh. This initiative will significantly enhance the state's tourism potential by upgrading key heritage sites, promoting cultural centers, and improving overall tourism infrastructure.

Vivek Vishal, ADB Senior Project Officer, highlighted ADB's commitment to the state's tourism growth, stating, "ADB is committed to supporting Himachal Pradesh in developing its tourism and promoting economic growth. This project will not only boost tourism but also benefit local communities and preserve cultural heritage."

Enhancing Heritage and Infrastructure

The project will focus on revitalizing heritage and cultural sites, with particular attention to Mandi and Hamirpur districts, as well as restoring the historic Naggar Castle in Kullu. Public spaces will also be beautified as part of this initiative. In addition, a convention center will be constructed in Kangra, and improved wayside amenities will be introduced in Kullu, Hamirpur, and Kangra districts.

One of the standout features of the project is the incorporation of green solutions, such as solar lighting and electric vehicles, aimed at making tourism more sustainable. These improvements will cater to elderly visitors, women, children, and persons with disabilities, ensuring accessibility for all.

Expanding Facilities and Employment

In addition to upgrading heritage sites, the project will establish wellness centers, tourist recreation facilities, a dedicated adventure sports center, a water park complex, and biking trails. These facilities are expected to boost tourism while creating new employment opportunities for local communities, further driving economic growth in the region.

The Himachal Pradesh Tourism Development Board will also benefit from ADB’s assistance in developing a comprehensive tourism strategy and marketing plan. The project will support micro, small, and medium-sized enterprises (MSMEs) through training and skills development, ensuring that local communities are equipped to offer high-quality tourism services.

Sustainable Future for Himachal Pradesh Tourism

To ensure long-term success, ADB will help enhance district-level tourism management, assisting them in developing strategic destination plans and managing tourist sites more effectively. This holistic approach will not only bolster the state's tourism appeal but also preserve its cultural and natural heritage for future generations.

With the project’s focus on sustainable tourism practices and infrastructure development, Himachal Pradesh is set to become a top destination for both domestic and international tourists, while fostering economic growth and preserving its rich heritage.

Karnataka Tourism Shines at KTM Cochin 2024, Showcases Rich Heritage and Diverse Attractions

By Nishang Narayan

Published on October 4, 2024

Karnataka Tourism successfully concluded its participation at the prestigious Kerala Travel Mart (KTM) 2024, held from September 26 to 29 in Cochin. This event proved to be a significant platform for Karnataka to promote its diverse tourism offerings, amplifying its presence in the southern travel market and fostering valuable inter-state collaborations.

The Karnataka delegation was led by Dr. Rajendra KV, IAS, Director of the Department of Tourism, Government of Karnataka, along with Mr. Pampapathi, Manager at Jungle Lodges & Resorts, and Mr. Lokesh, Assistant Manager at Jungle Lodges & Resorts. The state’s pavilion at the event attracted considerable interest from visitors, including notable figures such as Kerala Tourism Minister Mr. P. A. Mohamed Riyaz and the Principal Secretary to the Government of Kerala, Industries Department, Mr. A P M Mohammed Hanish IAS. Their presence underscored the importance of promoting tourism through inter-state collaboration.

At KTM 2024, Karnataka showcased a wide array of its tourism products, ranging from UNESCO World Heritage Sites to wildlife sanctuaries and vibrant cultural festivals. Attendees were particularly enthralled by the state's diverse offerings, from the historical ruins of Hampi and the serene beaches of Gokarna to the lush landscapes of Coorg and the cultural richness of Mysuru.

Karnataka's exhibition highlighted the state's potential as a top travel destination, enabling visitors to immerse themselves in its distinctive experiences. The event also opened up avenues for potential partnerships and collaborations between Karnataka's travel industry and key stakeholders, fostering opportunities for future growth in the sector.

The overwhelmingly positive response received during KTM 2024 is anticipated to boost tourism between Kerala and Karnataka, encouraging increased visitor exchange between the neighboring states. Karnataka Tourism’s participation in such significant events reinforces its commitment to positioning the state as a premier destination, known for its rich heritage and diverse attractions.

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