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By Nishang Narayan
Published on February 5, 2025
The Mahakumbh Mela 2025, currently underway in Prayagraj, Uttar Pradesh, is the world’s largest spiritual congregation, deeply rooted in Hindu traditions. Beyond its religious and cultural significance, the Maha Kumbh is playing a pivotal role in driving India's spiritual tourism sector, attracting millions of visitors and generating substantial economic activity.
Authorities project that Mahakumbh 2025 will welcome over 400 million pilgrims, including a growing number of international visitors. By January 19, 2025, over 73 million people had already attended. In response to this unprecedented scale, the Uttar Pradesh government has allocated ₹7,500 crore for infrastructure upgrades, a sharp increase from the ₹4,200 crore spent in 2019. The event is expected to generate ₹2 lakh crore in direct revenue, with total transactions projected between ₹2–4 lakh crore, contributing over 1% to India’s GDP.
The economic impact of the Maha Kumbh extends across multiple industries, particularly in travel, hospitality, and local businesses. With surging domestic and international travel bookings, airlines, railways, and private transport operators are witnessing unprecedented demand.
Gopal Krishna Agarwal, National Spokesperson of BJP for Economic Affairs, highlights the broader impact:
"Maha Kumbh's spiritual significance is attracting global attention, fostering greater interest in India as a travel destination. Besides its religious importance, Maha Kumbh serves as an economic catalyst, transforming various sectors of India. It's a massive economic and cultural phenomenon, generating multi-billion rupees worth of economic activity and empowering local businesses. In addition, the government's tireless efforts ensure Maha Kumbh creates a ripple effect on global interest in India's spiritual tourism potential. Further, initiatives like the Maitri Bodh Cultural Economic Summit align with this phenomenon, fostering collaboration between culture and economy, showcasing India's economic strength rooted in our heritage."
The hospitality industry is a key beneficiary of the Maha Kumbh, with the event extending beyond Prayagraj into cities like Varanasi, Lucknow, and Kanpur, driving an increased demand for hotels, transport, and tourism services. Many visitors are extending their trips to explore historical and cultural sites, leading to a significant rise in bookings.
Ambika Saxena, CEO of TWH Hospitality, emphasizes this shift:
"Maha Kumbh is not just a spiritual gathering but a transformative economic force reshaping India's hospitality and tourism landscape. The unprecedented influx of domestic and international visitors is driving an unparalleled demand for accommodations, transport, and hospitality services, creating immense opportunities for innovation and investment. This event exemplifies how cultural heritage can be a powerful engine of economic growth, reinforcing India's position as a global tourism powerhouse. We see this as more than just an opportunity. It is a responsibility to elevate India's global standing and redefine the future of spiritual tourism."
Mahakumbh 2025 is a unifying force, seamlessly blending faith with commerce and driving long-term economic growth. The sheer scale of the event and the government’s investment in infrastructure reinforce India’s position as a leading destination for spiritual and cultural tourism. With millions of visitors and sustained global interest, the Maha Kumbh is set to further strengthen India’s status as a premier spiritual tourism hub, attracting both religious travelers and cultural enthusiasts for years to come.
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Published on May 31, 2025
Ras Al Khaimah Tourism Development Authority (RAKTDA) made a landmark move in the Emirate’s hospitality journey with the debut of the Tourism Excellence Awards, a prestigious platform honouring those transforming Ras Al Khaimah into one of the world’s fastest-growing travel destinations.
Held under the patronage of His Highness Sheikh Ahmed bin Saud bin Saqr Al Qasimi, Chairman of the Public Services Department in Ras Al Khaimah, the inaugural ceremony took place on 21 May 2025 at the stunning Mövenpick Resort Al Marjan Island.
The awards celebrated outstanding performers across six dynamic categories:
Corporate Hospitality Excellence
Individual Innovation
Culinary Artistry
Hospitality Leadership
Community Involvement
Environmental Responsibility
This comprehensive recognition structure reflects RAKTDA’s intent to spotlight excellence at every level—be it individuals, teams, or companies.
Speaking at the event, Raki Phillips, CEO of RAKTDA, said,
“The Ras Al Khaimah Tourism Excellence Awards mark an important milestone in our journey to become a leading global destination. By recognising those who go above and beyond to deliver unforgettable experiences, we are not only celebrating their achievements, but fostering a culture of continuous improvement, innovation, and community engagement.”
More than just accolades, the awards align with RAKTDA’s wider mission of building a sustainable, inclusive, and culturally rich tourism ecosystem. They aim to enhance traveller confidence, elevate service standards, foster innovation, and drive collaboration between businesses, local communities, and government bodies.
Phillips added,
“These awards mark a new era of recognition and inspiration in Ras Al Khaimah’s exceptional tourism story—one driven by shared ambition, pride in local achievement, and a commitment to excellence at every touchpoint.”
For more information and interview requests, reach out to:Nidhie Raj Singh | +91 9999 266134 | nidhies@branditindia.comPriyanshi Jain | +91 8527217660 | priyanshij@branditindia.com
To explore Ras Al Khaimah’s journey and initiatives, visit www.visitrasalkhaimah.comFollow: Facebook | Twitter | Instagram | LinkedIn | YouTubeHashtag: #VisitRasAlKhaimah
Published on May 28, 2025
The Vietnam Golf Coast is calling travellers this summer with its unique blend of lush landscapes, cultural immersion, and exclusive seasonal packages. Stretching across Central Vietnam, this renowned golf destination is offering more than just top-tier fairways—it’s inviting players to experience the soul of Vietnam through its rice paddies, highland mists, seaside breezes, and traditional flavours.
At Laguna Golf Lang Co, harvest season paints the course with shades of gold as rice paddies reach their peak through May and June. “This is one of the most enchanting times to play,” says Stephen Banks, Director of Golf, noting how the course deeply reflects Vietnam’s natural rhythms and traditions. This summer, golfers can enjoy curated offers like the Golf & Spa package, the time-friendly Golf Express deal, and the Golden Rice Flash Sales that celebrate the vibrant harvest.
Nestled in the cool highlands beyond Da Nang, Ba Na Hills Golf Club offers a completely different ambiance. Surrounded by pine trees and misty mountain air, it provides a tranquil escape from the coastal heat. “Every time I walk this course, I’m reminded why golf in the mountains feels different – calmer, clearer, and more connected,” shares General Manager Simon Mees. The summer lineup includes a Twi-Night Golf package, with weekday slots available until 2:15 PM (3:00 PM on Wednesdays) at just VND2,600,000 (USD100), complete with a refreshing beer. The Night Golf experience, starting at VND2,500,000 per player, adds local flair with craft beer and Ba Na sausage.
Closer to the coast, Montgomerie Links offers the classic charm of seaside golf, where the sea breeze dances through casuarina pines and fishing boats drift along the horizon. “Montgomerie Links captures the spirit of true links golf, but with a distinct Vietnamese character,” says Club Manager Le Vo Hoang Van. Their Stay & Play package is available until September 30, 2025, starting from just VND4,770,000, offering unbeatable value by the beach.
What sets the Vietnam Golf Coast apart is its ability to fuse sport with culture. From caddies in traditional non la hats to clubhouses serving iconic Vietnamese dishes like ca phe sua da, banh mi, pho, and bun thit nuong, every detail adds to the experience.
Off the greens, golfers are spoilt for choice. Laguna Golf Lang Co is close to the historic city of Hue, while Ba Na Hills and Montgomerie Links are a quick drive from Da Nang’s beaches, fireworks festival, and buzzing food scene. And of course, the UNESCO-listed town of Hoi An, with its lantern-lit streets and timeless charm, is always worth a visit.
For golfers seeking more than just a round, this summer on the Vietnam Golf Coast promises a sense of place, pace, and unforgettable play.
By Manu Vardhan Kannan
Published on May 21, 2025
Adventure seekers, get ready! The Dharoi Adventure Fest is all set to kick off from May 23, 2025, at the picturesque Dharoi Dam in Mehsana, Gujarat. This much-awaited event, inaugurated by Hon’ble CM Shri Bhupendra Patel, promises non-stop action and fun with a wide array of air, water, and land-based activities.
Recognised as Gujarat’s first and India’s longest adventure fest, the event will showcase an exciting mix of thrills—from parasailing and paramotoring to power boating, rock climbing, mountain biking, hiking, camping, and more. It’s a full-fledged adventure destination rolled into one unforgettable experience.
As the sun sets, the excitement continues with cultural events, stargazing, astronomy camps, and nature walks, offering a perfect blend of thrill and tranquillity.
For those looking to stay, the festival offers a range of accommodations—luxury tents to budget dorms, all with included meals and full access to the fest.
Set against the scenic backdrop of Dharoi Dam on the Sabarmati River, the location is fast emerging as Gujarat’s newest hotspot for eco-adventure tourism.
Whether you're an adrenaline junkie or a nature lover, the Dharoi Adventure Fest is the perfect summer getaway packed with excitement, culture, and the great outdoors.
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