Marriott Expands Luxury Portfolio with Iconic Property Conversions

Marriott Expands Luxury Portfolio with Iconic Property Conversions

By Nithyakala Neelakandan

Published on June 6, 2024

Marriott International is set to expand its luxury offerings by converting three renowned U.S. properties into brands within the Marriott Bonvoy portfolio. This summer, The Resort at Pelican Hill in Newport Beach, Turtle Bay Resort in O’ahu, and a luxury hotel in Midtown Manhattan will join Marriott’s distinguished collection of luxury hotels.

Leeny Oberg, Chief Financial Officer and Executive Vice President of Development at Marriott International, highlighted the significance of these additions. “In the last few weeks, we finalized deals for conversions of three incredible properties, adding over 1,000 rooms to our system and continuing to underscore our commitment to luxury,” she said. These new properties further solidify Marriott’s leadership in the luxury hotel segment, which already boasts over 510 open hotels globally and another 234 in the pipeline.

New York City’s New Gem

The luxury hotel in Midtown Manhattan is slated to join the Marriott Bonvoy portfolio on June 5. Positioned in the heart of the city, this property will offer guests proximity to iconic attractions such as Central Park, Times Square, The Museum of Modern Art, and Rockefeller Center. This move marks The Luxury Collection’s return to New York City, promising unparalleled urban luxury.

The Resort at Pelican Hill

Set to join Marriott’s luxury portfolio on July 1, The Resort at Pelican Hill is a five-star property located on the scenic coast of Newport Beach, California. The 504-acre resort features the renowned Pelican Hill Golf Club, which includes two 18-hole courses with breathtaking ocean views. The Irvine Company will retain ownership, while Marriott will manage the property, with plans to eventually convert it to a St. Regis hotel.

Turtle Bay Resort Joins The Ritz-Carlton

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Later this summer, Turtle Bay Resort on the North Shore of O’ahu, Hawai’i, will become part of The Ritz-Carlton brand. Known for its natural beauty, the resort includes oceanfront bungalows, luxurious suites, and ocean view rooms. Guests can enjoy seven secluded beaches, 12 miles of hiking and biking trails, and a variety of on-site amenities. The transition includes Host Hotels & Resorts’ acquisition of the property, with Marriott taking over management.

Dana Jacobsohn, Chief Development Officer for U.S. Luxury Brands & Global Mixed-Use at Marriott, emphasized the company's focus on growing its luxury segment. “Strengthening and growing our luxury pipeline is a top priority for the company, and I’m proud that Marriott remains the clear industry leader in the segment. We look forward to working closely with our owners and franchisees to provide best-in-class service and experiences to guests from around the world seeking out these incredible destinations,” she said. Marriott’s luxury portfolio includes seven dynamic brands: The Ritz-Carlton, Bvlgari Hotels & Resorts, St. Regis Hotels & Resorts, EDITION, The Luxury Collection, JW Marriott, and W Hotels.

For travelers seeking the pinnacle of luxury, these new additions promise exceptional stays in some of the most desirable locations in the United States.


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