Marriott International has launched its trailblazing food and beverage campaign, “Toh, Aaj Jaana Kahan Hai?”, across South Asia, setting the stage for a new era of tech-integrated, experience-driven dining. Bollywood icon Kareena Kapoor Khan anchors the campaign, bringing her signature charm and mass appeal to Marriott’s diverse restaurant offerings in India.

This first-of-its-kind campaign blends storytelling, technology, and hospitality, turning Marriott’s restaurants and lounges into more than just dining venues, they become destinations for memorable, immersive experiences. Running from July to September 2025, the campaign aims to transform the way guests discover and engage with culinary journeys, making Marriott hotels the go-to spots for food lovers across the region.

At the heart of the campaign is a delightful video series starring Kareena Kapoor Khan. From elegant brunches to themed dinners, each film invites viewers into Marriott’s world of gastronomic delights, answering the common question we all ask before heading out: “Toh, aaj jaana kahan hai?” Whether it’s a spontaneous celebration, a casual hangout, or a romantic dinner, Marriott positions itself as the perfect answer. 

“Some of my favourite memories have been created around a table—whether it’s Sunday brunch with family or a spontaneous dinner with friends,” said Kareena Kapoor Khan. “Marriott’s campaign is an invitation for everyone to make space for those moments again. And with so many incredible options across a city near you, the only question is: Toh, aaj jaana kahan hai?”

With a strong emphasis on digital evolution, Marriott’s campaign integrates automation, personalized recommendations, and content-rich storytelling to connect with today’s experience-driven diners. The tech-savvy approach enables smarter and faster table reservations, making it easier for guests to explore dining options effortlessly.

“At Marriott, we believe the future of F&B lies in combining tech innovation with the sensory experience of dining out,” said Khushnooma Kapadia, Vice President - Marketing, South Asia at Marriott International. “With this campaign, we’re cutting down the search journey for diners and offering curated content, targeted discovery, and seamless booking mechanisms. Kareena Kapoor was the perfect choice—authentic, relatable, and with a deep passion for food.”

From boosting footfalls at Marriott’s restaurants to deepening guest engagement, the campaign sets a new benchmark in the hospitality industry. It also signals Marriott’s commitment to curating richer experiences, one story, one meal, and one guest at a time.