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By Author
Published on October 21, 2023
As the world embraces a revival in tourism, the expectations and behaviors of travelers are evolving. In this landscape, optimizing pricing strategies is crucial, and leveraging platforms like Booking.com can be a game changer for your business.
Adapting to Evolving Traveler Behaviors
Studies by Booking.com highlight a surge in mobile bookings, accounting for 59% of all reservations on their platform. With international travel also on the rise, it's imperative for businesses to adapt and align their pricing strategies to meet these changing dynamics.
Mobile Rates: Tapping into the Mobile Traveler Segment
Booking.com’s mobile rates offer exclusive discounts to app and mobile website users. A minimum 10% discount is recommended to attract this growing segment, notably dominated by millennials. This strategy not only boosts visibility and conversions but also increases the potential for receiving reviews, enhancing your property’s ranking on the platform.
Country Rates: Tailored Offers for International Guests
Country rates allow businesses to offer tailored discounts to guests from specific countries, complementing existing discounts and promotions. This strategy is instrumental in attracting international travelers, known for early bookings and lower cancellation rates, thus securing revenue.
Integrating Short-term Rental Software for Optimal Results
Implementing mobile and country rates is streamlined with the use of short-term rental software that integrates with Booking.com. This allows businesses to easily activate, edit, and manage these special rates while monitoring their performance for data-driven decisions.
Importance of Continuous Monitoring and Updating
Regularly reviewing and adjusting your pricing strategies ensures competitiveness and adaptability to market trends. Key metrics include booking rates, conversion rates, and guest feedback, essential for gauging the effectiveness of your pricing strategies and making informed adjustments.
Tips for Effective Evaluation
To optimize Booking.com’s pricing products, monitor booking patterns, and conversion rates, keep an eye on reviews and rankings, and actively seek guest feedback. This comprehensive approach ensures that your pricing strategies are not only competitive but also responsive to the ever-changing market dynamics.
Conclusion
In the competitive vacation rental landscape, effective pricing is key. By utilizing Booking.com’s innovative pricing strategies, businesses can navigate the new normal in tourism, maximize bookings, and offer unforgettable experiences to guests.
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By Nishang Narayan
Published on April 15, 2025
Monday Hotels, the emerging hospitality brand catering to the modern-day traveler, has reported a strong first quarter in 2025. With an average occupancy of 75% across its eight operational properties, the brand credits its success to a growing number of direct bookings, repeat guests, and its promise of delivering value-driven stays.
Launched in 2023, Monday Hotels has made a name for itself by blending smart design and full-service amenities with a warm, personalized guest experience. Its brand philosophy, "We Value You," has resonated with both business and leisure travelers seeking quality and comfort at affordable prices in key city locations.
“We're extremely pleased with the performance in Q1,” shared Salim Shaikh, Co-Founder of Monday Hotels. “The response from our guests affirms our belief that business travel doesn't have to compromise on comfort or experience. Our team remains focused on driving consistent service, operational efficiency, and guest satisfaction.”
Looking ahead, the brand is preparing to expand its footprint with upcoming properties in Hyderabad and Bengaluru, scheduled for launch in Q2 and Q3 of 2025. With a sharp eye on growth in Tier 2 and Tier 3 cities, Monday Hotels aims to redefine affordable luxury in markets that are often overlooked.
As the brand continues to scale, it stays rooted in its mission to offer thoughtfully curated experiences that strike the right balance between practicality and premium comfort.
Published on April 4, 2025
Wendor, a leading innovator in smart vending solutions, has raised $2.5 million (INR 21 crore) in a strategic investment from Elanpro, a market leader in commercial refrigeration equipment. The funding, structured as a mix of equity (INR 5 crore) and debt (INR 16 crore), will fuel Wendor’s AI-driven retail automation, operational expansion, and global market entry.
The fresh capital will enhance Wendor’s AI vending technology, focusing on:
Speaking on the milestone, Lakshit Anand, Founder & CEO of Wendor, stated:"This investment marks a turning point in Wendor’s mission to revolutionize automated retail. With Elanpro’s financial backing and operational expertise, we are well-positioned to execute an ambitious expansion strategy across India and internationally. Our focus on AI-driven innovation will redefine vending as a smarter, more efficient, and engaging retail experience."
The partnership grants Wendor access to Elanpro’s robust service infrastructure, including:
Sanjay Jain, Director of Elanpro, expressed enthusiasm about the collaboration:"We are excited to support Wendor’s growth journey. Our extensive service network, import-export capabilities, and dealer partnerships will provide Wendor the operational muscle needed to scale efficiently. This partnership strengthens Wendor’s position in India while setting the stage for global expansion."
To strengthen its market presence, Wendor plans to launch ten experience centers across key metro and Tier-1 cities in the next two months, showcasing:
Beyond India, Wendor is targeting international expansion, with a focus on the Middle East and Southeast Asia as key growth markets.
Wendor has already secured major collaborations, including:
Founded in 2021 by Lakshit Anand, Wendor is a pioneering provider of AI-driven vending and automated retail solutions in India. The company focuses on digital payments, mobile integration, and smart vending technology, shaping the future of retail automation.
Published on March 12, 2025
Wyndham Hotels & Resorts, the world's largest hotel franchising company, has continued its rapid expansion across Europe, the Middle East, Eurasia, and Africa (EMEA) in 2024. With 83 new contracts signed and over 50 hotels opened, the company has added more than 6,400 rooms to its portfolio, strengthening its presence in high-growth markets such as France, India, Spain, Türkiye, and Portugal.
This growth contributed to Wyndham’s 5% year-over-year increase in its global development pipeline, which now stands at a record 252,000 rooms worldwide. The EMEA region alone achieved 10% RevPAR growth, further demonstrating the strength of Wyndham’s brand portfolio and its commitment to supporting hotel owners through its Owner First™ approach to franchising.
"Wyndham's strong momentum in 2024 underscores the strength of our diverse brand portfolio and growing regional demand. We continue to strengthen our presence in key markets across EMEA while expanding into high-growth segments such as extended stay and branded residences. Our expansion in upscale segments, including Dolce by Wyndham in Europe, India, and the UAE, offers exciting opportunities for our business partners. As we grow, our focus remains on delivering long-term value through our Owner First strategies and providing exceptional experiences for travelers."
— Dimitris Manikis, President EMEA, Wyndham Hotels & Resorts
Wyndham remains the largest international hotel company in Türkiye, with 120+ hotels across 40+ cities. Key 2024 openings include:
The Ramada by Wyndham brand continued its strategic expansion with notable 2024 openings, including:
Wyndham expanded its Ramada Encore brand across EMEA to cater to the growing midscale market. New openings in 2024 include:
Dolce by Wyndham, a leader in luxury and MICE (Meetings, Incentives, Conferences, and Exhibitions) hotels, continues to grow with two major openings:
Wyndham is bringing its Microtel by Wyndham brand to India in collaboration with NILE Hospitality. The brand will debut in 2025, with plans to open 40 Microtel hotels across Tier-2, 3, and 4 cities by 2031.
Wyndham is working with The Lakhani Group to launch new hotels, including:
Wyndham is set to launch multiple branded residences, including:
Wyndham’s growth is backed by its $325 million investment in next-gen property management systems and digital innovations. With a global network of 114 million enrolled Wyndham Rewards members, the company continues to drive occupancy and revenue for its franchisees.
As international tourism demand rises in 2025, Wyndham remains focused on strategic expansion, strengthening its presence in key markets, and delivering exceptional guest experiences.
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