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By Author
Published on November 8, 2023
As the festive season of Diwali approaches, McDonald’s India (West & South) is all set to add a touch of delight to the celebrations. With the launch of its new brand campaign, #ForYourOtherDiwali, McDonald's celebrates the multitude of joyous occasions that complement the festival, with every bite.
The brand's latest TVC, created by DDB Mudra Group, captures the essence of these festive moments. It showcases a late-night card party, a familiar tradition during Diwali, where the excitement is as much about the game as it is about the company. A McDelivery executive, arriving with a package of McDonald's favorites, is part of a sweet, conspiratorial moment, handing over the food through the window to avoid disrupting the party. The commercial concludes with the cousins relishing McDonald’s signature dishes, reinforcing the brand’s place in every festive occasion.
“The festive season is not about just one celebration. There are actually several festive moments, be it with cousins, friends, colleagues or neighbors and so on, ‘multiple other moments enjoyed with multiple other families’. #ForYourOtherDiwali campaign brings alive this insight very well. Through this campaign, we aim to enhance all festive occasions, big and small, for our fans and create unforgettable memories with McDonalds great-tasting burgers and fries. We believe McDonald’s India will be integral, anytime, anywhere through McDelivery, to add joy and convenience to these festive gatherings, ensuring that every celebration is truly special,” says Arvind R.P., Chief Marketing Officer, McDonald’s India (W&S).
Rahul Mathew, Chief Creative Officer, DDB Mudra Group, reflects on the campaign, “Diwali isn’t just a day in our country, it’s a festive season. So, you end up celebrating many Diwalis before that one auspicious day. Be it with your best mates, your colleagues, your neighbors or just about anyone who is important to you. And as a brand that’s for everyone, we wanted to be a part of all these celebrations.”
This Diwali, McDonald's India brings the convenience of celebration right to your doorstep. With McDelivery, customers are assured of enjoying their favorite McDonald’s meals in the comfort of their home, making every moment of the festival both special and memorable.
Experience the delight of McDonald’s meals by ordering through McDelivery in West and South India.
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By Hariharan U
Published on June 18, 2026
Harajuku Bakehouse in Mumbai’s BKC is set to transform into a vibrant matcha-inspired playground this weekend as it partners with Glow Glossary for a limited-time immersive pop-up experience from 19 to 21 June 2026.
The three-day event brings a curated selection of specialty matcha beverages, including Mango Matcha, Strawberry Matcha, and Coconut Oat Matcha, designed to highlight bold flavours and visual appeal. Guests can also pair their drinks with signature Japanese-inspired bakes such as Matcha Melon Pan, Mochis, and other artisanal desserts from the café’s Tokyo-inspired menu.
Beyond food and beverages, the experience extends into interactive elements designed to engage visitors throughout their visit. These include a live charm bracelet station for custom accessories, a café-wide crossword challenge, and scratch cards offering surprise rewards and offers.
Positioned as more than a café visit, the Glow Glossary x Harajuku Bakehouse pop-up blends food, design, and interactive storytelling to create a multi-sensory weekend experience for guests in Mumbai.
ITC Ltd has announced the launch of Ultra Mintz, a premium sugar-free mint range aimed at meeting the rising demand for sophisticated and convenient on-the-go freshness products in India.
The new offering comes in two variants - Strong Peppermint and Sensational Strawberry, combining bold flavour profiles with a refined taste experience. Designed for modern consumers, Ultra Mintz is packaged in a sleek, pocket-friendly tin that reflects a more premium and stylish identity.
According to the company, the launch is aligned with growing consumer interest in high-quality adult confectionery that blends convenience with enhanced product experience. Ultra Mintz aims to provide a refreshing solution for everyday moments such as travel, meetings, post-meal freshness, and quick refresh breaks.
Priced at ₹150, Ultra Mintz is currently available across leading quick-commerce platforms and select retail stores, marking ITC’s continued expansion in the confectionery and premium mint segment.
By Manu Vardhan Kannan
Mumbai's Pa Pa Ya is celebrating International Sushi Day with a special invitation for sushi enthusiasts to enjoy a day dedicated to one of the world's most loved Japanese delicacies.
Known for its contemporary approach to Asian cuisine, Pa Pa Ya offers guests an opportunity to savour a selection of expertly crafted sushi, ranging from timeless classics to innovative signature creations. The celebration highlights the artistry, precision, and flavours that have made sushi a favourite among food lovers across the globe.
Whether guests prefer traditional rolls or enjoy exploring modern interpretations, the restaurant's menu caters to a variety of tastes, delivering a dining experience that combines creativity with authentic flavours.
Adding to the occasion is Pa Pa Ya's vibrant and stylish ambience, creating the perfect setting for friends, families, and sushi enthusiasts to come together and celebrate International Sushi Day.
With a focus on quality ingredients, skilled craftsmanship, and memorable dining experiences, Pa Pa Ya continues to be a preferred destination for those looking to enjoy exceptional sushi in a contemporary setting.
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