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By Nishang Narayan
Published on December 11, 2024
Medusa Beverages, India’s trailblazing beer brand, has teamed up with Warner Bros. Discovery Global Consumer Products to introduce a fiery addition to its portfolio—the exclusive House of Dragons Fire Edition Beer. Inspired by HBO's hit series, House of the Dragon, this limited-edition brew captures the boldness, mystique, and spirit of the legendary dragons.
Launched in Delhi, Punjab, Uttar Pradesh, Chhattisgarh, and Himachal Pradesh, the beer boasts a smoky, roasted flavor profile designed to evoke the fiery essence of dragons. Haryana beer enthusiasts can look forward to its arrival early next year.
At the heart of this collaboration lies the universal fascination with dragons as symbols of strength, fire, and grandeur. The smoky notes of the beer, created with roasted malts, reflect the fiery essence of these mythical creatures. Designed for those who appreciate a story with their drink, the House of Dragons beer offers a rich, bold taste that is as memorable as the series itself.
"At Medusa Beverages, we've always believed in crafting beers that tell a story and bring people together. Our collaboration with Warner Bros. celebrates boldness and creativity. The smoky, fiery essence is our way of paying homage to the mystical dragons that inspire strength and awe in all of us," said Avneet Singh, Founder and CEO, Medusa Beverages.
Breaking away from the dominance of polarizing light and strong beers, the House of Dragons beer introduces a balanced mid-segment option with a 5.5% alcohol concentration. This innovative brew addresses a gap in the Indian beer market, offering beer enthusiasts an entirely new experience.
Since its inception in 2018, Medusa Beverages has redefined the Indian beer landscape, catering to adventurous millennials and bold Gen Z audiences. By blending premium hops imported from Germany with locally sourced barley malt, Medusa has carved a niche for itself in the world of premium craft beer. The brand’s iconic Medusa logo, inspired by Greek mythology, symbolizes the perfect blend of beauty, mystery, and transformation.
Warner Bros. Discovery Global Consumer Products is a world leader in extending iconic entertainment franchises into everyday life. With innovative global licensing programs and partnerships, WBDGCP brings beloved franchises from film, television, and games to fans around the globe.
With the House of Dragons Fire Edition Beer, Medusa Beverages has proven once again that innovation, storytelling, and quality are the cornerstones of its brand. As the beer continues to roll out, fans of both fine brews and fantasy can indulge in this bold, smoky tribute to the mythical dragons.
For more details, visit www.medusabeer.com.
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By Hariharan U
Published on July 19, 2026
Haldiram’s, one of India’s most recognised brands in sweets, snacks, and dining, has strengthened its presence in Uttar Pradesh with the opening of its latest outlet in Prayagraj.
Located at WP Arena, Hot Stuff Chauraha, Lal Bahadur Shastri Marg, the new restaurant was inaugurated by Er. Harshvardhan Bajpayee, MLA, Prayagraj North, in the presence of customers, local dignitaries, and community members.
The launch marks another step in Haldiram’s expansion strategy of entering emerging markets beyond major metropolitan cities while bringing its legacy of traditional Indian flavours closer to consumers across the country. The opening is also aligned with the brand’s “Acche Din Aa Rahe Hai!” campaign, highlighting its continued growth journey.
Known as one of India’s most culturally significant cities, Prayagraj holds a special place in the country’s spiritual and intellectual heritage. Home to the iconic Triveni Sangam, where the Ganga, Yamuna, and mythical Saraswati rivers meet, the city attracts millions of visitors during the Kumbh Mela and continues to be a major destination for travellers, pilgrims, and scholars.
Beyond its cultural importance, Prayagraj has emerged as an important educational, administrative, and commercial hub in Uttar Pradesh. With increasing infrastructure development and rising tourism, the city has witnessed growing demand for quality dining experiences.
Recognising this evolving consumer landscape, Haldiram’s has introduced its new outlet to offer residents and visitors a trusted destination for traditional Indian cuisine combined with modern dining comfort.
Designed to cater to families, groups, and travellers, the outlet offers Haldiram’s extensive portfolio of Indian sweets, namkeens, regional favourites, chaats, complete meals, and contemporary beverages.
The expansion into Prayagraj reflects Haldiram’s broader vision of reaching new markets while preserving the traditions, flavours, and hospitality that have shaped the brand over decades.
With its growing footprint across India, Haldiram’s continues to focus on delivering authentic Indian culinary experiences while adapting to the changing preferences of today’s consumers.
As monsoon showers bring a slower and more comforting rhythm to the city, Diggin Café invites guests to enjoy the season with a specially curated selection of monsoon favourites designed for relaxed conversations, indulgent meals, and cosy dining moments.
Known for its garden-inspired ambience and inviting spaces, Diggin offers the perfect setting to unwind during rainy days. With lush surroundings, warm corners, and an atmosphere that blends charm with comfort, the café creates an experience that complements the mood of the season.
The monsoon menu brings together a selection of comforting dishes crafted to celebrate familiar flavours with a contemporary touch. Highlights include the refreshing Diggin Special Salad, indulgent Baked Goat Cheese, rustic Grilled Vegetable & Goat Cheese Pizza, hearty Vegetable and Lamb Lasagnas, earthy Mushroom Skewers, and the classic Chicken Cordon Bleu.
The seasonal experience is completed with desserts that capture the warmth and nostalgia of monsoon indulgence. Guests can enjoy the comforting Apple Crumble along with Diggin’s signature Biscoff Cheesecake, offering rich caramel notes and a perfect sweet ending to a rainy-day meal.
With its thoughtfully curated menu and cosy garden-inspired setting, Diggin’s Monsoon offerings invite guests to slow down, reconnect, and enjoy the simple pleasures of good food during the rainy season.
Monsoon Menu Details:
Locations:Anand Lok, Connaught Place, Chanakyapuri, and Tagore Garden
Timings:11:00 AM – 9:30 PM
Instagram:@diggincafe
Published on July 18, 2026
Celebrating the seasonal charm of India’s favourite fruit, Rasanai has announced the launch of its ‘Maanga Maanga Festival’, a special culinary experience dedicated to exploring the diverse flavours and regional interpretations of mango across South India.
Running from 15th to 31st July 2026, the festival will be hosted across Rasanai outlets in Chennai, Coimbatore, and Kochi, inviting guests to experience mango beyond traditional desserts through a specially curated menu inspired by the culinary traditions of Tamil Nadu, Kerala, Andhra Pradesh, Karnataka, and Telangana.
From raw and tangy preparations to sweet, spiced, pickled, and slow-cooked creations, the festival highlights the versatility of mango as an ingredient deeply rooted in South Indian food culture.
Inspired by home kitchens, local traditions, and street food flavours, Rasanai’s festival menu presents creative interpretations of classic regional recipes. Guests can explore unique dishes such as Mangai Pachadi Paniyaram and Thengai Mangai Adai Taco, alongside bold regional favourites including Andhra Aavakkai Broccoli, Oorugai Mamsam, and Angamaly Meen Maanga Curry.
Each preparation showcases a distinct expression of mango, balancing flavours of sweetness, spice, tanginess, and aroma while celebrating the ingredient’s importance across South Indian cuisines.
The culinary journey concludes with Mango Thengai Pongal, Rasanai’s innovative South Indian take on the popular mango sticky rice. Combining ripe mango, coconut, and the comforting texture of traditional pongal, the dessert offers a nostalgic yet contemporary finale to the festival experience.
Featuring vegetarian, meat, seafood, and dessert creations, the Maanga Maanga Festival brings together the many identities of mango through thoughtfully crafted dishes that celebrate regional diversity and culinary storytelling.
Speaking through this seasonal celebration, Rasanai continues its commitment to showcasing India’s rich food traditions while presenting familiar ingredients through fresh and imaginative perspectives.
For mango lovers and food enthusiasts looking to discover new regional flavours, Maanga Maanga Festival offers a unique opportunity to experience the king of fruits in its most vibrant and unexpected forms.
This is mango like never before.
Event: Maanga Maanga FestivalDates: 15th July – 31st July 2026
Locations:
Rasanai ChennaiBesant Nagar, Chennai – 600090
Rasanai CoimbatorePappanaickenpalayam, Coimbatore – 641037
Rasanai KochiErnakulum, Kerala – 682020
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