Meet Vaibhav Verma: Chief Revenue Officer of jüSTa Hotels & Resorts

Meet Vaibhav Verma: Chief Revenue Officer of jüSTa Hotels & Resorts

By Author

Published on September 6, 2023

In an exciting development, jüSTa Hotels & Resorts has welcomed Vaibhav Verma as their new Chief Revenue Officer. With an impressive 28-year career in hospitality sales and marketing, Vaibhav is set to lead the charge in sales, revenue, distribution, and marketing-related endeavors for the company, which currently operates 20 hotels across eight states in India.

Vaibhav's journey in the hospitality industry began with Surya Best Western New Delhi, followed by roles at Business World magazine and Accor Hotels. He then ventured into entrepreneurship by founding a sales representation company, representing around 14 domestic four and five-star hotels along with Accor on an international scale.

His career continued to soar as he took on the role of National Sales and Marketing Manager at ITC Fortune Hotels. Here, he played a pivotal role in the development and launch of the initial 25 Fortune hotels. Subsequently, he briefly served as the General Manager - Sales at Jaypee Hotels and contributed to the opening of various hotels under the Jaypee umbrella, including Four Points by Sheraton Jaipur, Pune, Vizag, Khyber, Gulmarg, and Rajasthali, Jaipur, while working with JHM Interstate Hotels.

In 2011, Vaibhav assumed the position of Director-Operations and Sales (South Asia) at Hong Kong-based Taiping Carpets India Ltd. He rejoined Jaypee Hotels in 2013 as Vice President of Sales, dedicating nine years to overseeing Sales and Marketing and significantly boosting the Group's revenues. Prior to joining jüSTa Hotels & Resorts, he served as the Chief Revenue Officer at Team Hotels and Resorts, managing Avataara Resort & Spa in Goa.

Ashish Vohra, Founder & CEO of jüSTa Hotels & Resorts, expressed his enthusiasm for Vaibhav Verma's appointment, highlighting the need for strong leadership to manage the company's growth as it plans to open more hotels, aiming for a total of 25 by the end of the fiscal year. Vohra emphasized Vaibhav's extensive knowledge, experience, and relationships across the country, which will play a pivotal role in strengthening the brand's presence both strategically and in execution.

Vaibhav Verma shared his excitement about joining the dynamic jüSTa Hotels & Resorts family. “I am very excited to be a part of the dynamic jüSTa Hotels & Resorts family. My task would be to ensure that the current and upcoming jüSTa Hotels & Resorts are not just profitable; they attain dominant positioning in the marketplace.”


Alain Debare Joins HVS to Lead Investments and Asset Management in Middle East & Africa

Alain Debare Joins HVS to Lead Investments and Asset Management in Middle East & Africa

By Nithyakala Neelakandan

Published on September 7, 2024

HVS has appointed Alain Debare as Partner and Head of Investments and Asset Management for the Middle East and Africa region. This move highlights HVS’s commitment to expanding its hotel asset management services in this area.

As a global consulting firm focused on the hospitality sector, HVS offers advisory and asset management services tailored to the unique needs of its clients. Under Debare’s leadership, the new Investments and Asset Management division will provide expert oversight, owner representation, and ongoing asset management with a focus on improving performance and boosting property value.

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Alain Debare brings over 30 years of experience in operations, development, and asset management in the hospitality industry. He has previously worked with major brands such as Mandarin Oriental, Hilton Hotels Corporation, and Action Hotels, where he played a key role in the company's growth and its IPO on the London Stock Exchange. Most recently, he managed real estate portfolios worth over USD 1 billion at Equitativa, a UAE-based fund manager.

Debare’s experience and industry knowledge will be essential as HVS’s Asset Management division aims to deliver strategic guidance throughout the investment lifecycle. The goal is to help independent and institutional investors maximize cash flow and asset value while aligning operational performance with ownership objectives.

“I am excited to join HVS and lead this new initiative in the Middle East & Africa,” said Debare. “With HVS’s expertise and global reach, combined with our deep understanding of the regional market, we will deliver exceptional value to our clients.”

Debare’s experience spans the GCC, Europe, South America, and Asia. His multilingual skills and ability to improve performance in complex business environments position him well to lead HVS’s asset management efforts.

Hala Matar Choufany, President of HVS Middle East, Africa, and South Asia, expressed her enthusiasm for the appointment, saying, “Alain’s expertise and strategic vision will be critical as we continue to expand our services and deliver value to our clients in the region.”


Crowne Plaza Today Gurugram Welcomes Ms. Reeti Soota as Marketing & Communication Manager

Crowne Plaza Today Gurugram Welcomes Ms. Reeti Soota as Marketing & Communication Manager

By Nishang Narayan

Published on September 5, 2024

Crowne Plaza Today Gurugram is delighted to announce the appointment of Ms. Reeti Soota as the new Marketing & Communication Manager. In her new role, Reeti will be responsible for overseeing all marketing and communication operations, with a focus on developing innovative strategies to streamline workflows, foster operational growth, and enhance employee experiences.

With 4.5 years of experience in the marketing field, including expertise in digital marketing, Reeti brings a wealth of knowledge and creativity to the team. She holds a Master's degree from ICFAI, Hyderabad, and has previously worked with multiple renowned brands. Reeti has been part of the IHG Group for 2.5 years, most recently serving as the Marketing & Communication Manager at Holiday Inn Aerocity, New Delhi.

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Her diverse background and extensive experience are expected to contribute significantly to the continued success of Crowne Plaza Today Gurugram. Outside of work, Reeti is passionate about traveling and photography, hobbies that fuel her creativity and drive.

The team at Crowne Plaza Today Gurugram is confident that Reeti will be a great asset to the hotel and looks forward to the fresh perspective and energy she will bring to the role.


Sumi Yashshree Hotels & Resorts Appoints Pinak Ranjan Guha as General Manager Sales & Marketing

Sumi Yashshree Hotels & Resorts Appoints Pinak Ranjan Guha as General Manager Sales & Marketing

By Nishang Narayan

Published on September 5, 2024

Sumi Yashshree Hotels & Resorts is pleased to announce the appointment of Pinak Ranjan Guha as the new General Manager of Sales & Marketing. With an impressive career spanning over 28 years in the hospitality industry, Pinak brings a wealth of knowledge and expertise to his new role.

Before joining Sumi Yashshree, Pinak was with Mayfair Hotels & Resorts, where he successfully led the Kolkata Sales Team, driving exceptional results. His career also includes significant roles at Kumarakom Lake Resort, Quality Inn Golden Park, Central Hotel, and The HHI Group. His extensive experience across various prestigious brands has equipped him with the skills to excel in his new position.\

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In his role at Sumi Yashshree Hotels & Resorts, Pinak will be responsible for overseeing and leading a dynamic sales and marketing team to achieve the property's revenue goals. His strategic vision and leadership are expected to contribute significantly to the continued growth and success of the brand.

Sumi Yashshree Hotels & Resorts is confident that under Pinak Ranjan Guha’s guidance, the property will reach new heights in the competitive hospitality market.

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