Meliá Hotels International Expands in Greece with INNSiDE Crete Elounda

Meliá Hotels International Expands in Greece with INNSiDE Crete Elounda

By Nithyakala Neelakandan

Published on July 8, 2024

Spanish hotel chain Meliá Hotels International is expanding its footprint in Greece with the introduction of INNSiDE Crete Elounda. This new addition marks the company's fifth property in Greece and the first under the INNSiDE by Meliá brand in the country.

The agreement to launch INNSiDE Crete Elounda was signed on May 24, 2024, and represents a significant step in lifestyle travel for Greece. This move strengthens Meliá’s partnership with Zeus Hotels, bringing their combined offering to over 1,050 rooms.

Located in the picturesque town of Elounda on Crete's northeastern coast, the hotel will occupy the site of the current Elounda Ilion. The property, perched atop a hill with panoramic sea views, will undergo a complete renovation and rebranding to meet INNSiDE’s high standards. Set to open in May 2025, the 5-star INNSiDE Crete Elounda will blend traditional Greek charm with luxurious modern amenities, offering guests an unparalleled holiday experience.

INNSiDE Crete Elounda: More Than a Hotel

INNSiDE by Meliá is designed for modern, adventurous travelers. Each property reflects the essence of its location, fostering a sense of community among guests. INNSiDE Crete Elounda will feature:

Luxurious Accommodations: 85 rooms that combine contemporary luxury with comfort.

Integrated Common Area: A seamless space that includes the lobby, reception, and bar, ideal for both work and relaxation.

Top-Notch Amenities: From in-room facilities to the innovative Big Idea Space, Open Living Lounges, and fitness centers.

Sustainable Practices: Emphasizing eco-friendly initiatives with minimal paper and plastic use, organic toiletries, and events featuring local culture and artists.

This holistic approach ensures guests enjoy a sense of freedom and creativity, designed for independent travelers with a spirit of adventure. Sustainability is a core focus, ensuring minimal environmental impact while providing a luxurious experience.

Lefteris Papakaliatis, CEO of Zeus Hotels, expressed excitement about the partnership, saying, “We are delighted to extend our successful partnership with Meliá Hotels International. The new hotel in Elounda reinforces our commitment to raising Greek hospitality standards and offering exceptional experiences to our guests.”

Gabriel Escarrer, Chairman & CEO of Meliá Hotels International, added, “We are excited to introduce INNSiDE by Meliá to Greece. This partnership allows us to combine Meliá Hotels International’s industry expertise with Greece’s unrivaled hospitality, strengthening our presence in both the Greek market and the wider Mediterranean region.”

INNSiDE Crete Elounda joins Meliá’s expanding portfolio in Greece, which includes Sol Marina Beach, Sol Cosmopolitan, and Blue Sea Beach, all in partnership with Zeus Hotels, as well as the Meliá Athens hotel in the capital.

About Meliá Hotels International

Founded in 1956 in Mallorca, Spain, Meliá Hotels International operates more than 400 hotels in over 40 countries under nine brands. Known for its commitment to responsible tourism, Meliá has been recognized as Europe’s most sustainable hotel company. The group's Mediterranean roots and extensive experience in leisure-inspired urban hotels make it a leader in the global hospitality industry.


Varel Singapore Appoints Agnes Cheng as General Manager

Varel Singapore Appoints Agnes Cheng as General Manager

By Manu Vardhan Kannan

Published on October 24, 2026

Varel Singapore, a Tribute Portfolio Hotel, has appointed Agnes Cheng as General Manager, bringing more than 20 years of hospitality experience across luxury, upscale and boutique hotels in Singapore. In her new role, she will oversee the hotel's operations, commercial strategy and financial performance, with a focus on guest satisfaction and business growth.

Agnes has held senior positions at several established hospitality groups, including Naumi Hotels, Millennium & Copthorne Hotels, Far East Hospitality and The Ascott Limited. Her experience covers hotel operations, sales and marketing, revenue optimisation, food and beverage (F&B) management and strategic partnerships.

Before joining Varel Singapore, Agnes served as General Manager of Naumi Hotel Singapore, where she managed hotel operations, commercial performance and financial performance while overseeing the Rang Mahal restaurant. During her tenure, she led operational improvements and major asset enhancement initiatives, including restaurant refurbishment and enhancements to the hotel's façade.

Under her leadership, Naumi Hotel Singapore received the Best Boutique Hotel accolade at the TTG Travel Awards in both 2025 and 2026. The hotel also received the Tripadvisor Travellers' Choice Best of the Best Award 2026 during her tenure.

Agnes also brings experience in hotel openings, having played key roles in the launches of Citadines Connect City Centre Singapore, Bay Hotel Singapore and Grand Park Orchard. Across these appointments, she developed new business opportunities, built long-term client relationships and guided sales teams towards achieving revenue targets.

Known for her hands-on and collaborative management approach, Agnes places importance on team development, operational efficiency and service quality. Her leadership approach focuses on empowering employees, creating a positive working environment and maintaining consistent service standards while supporting business performance.

Fluent in English, Mandarin and Cantonese, Agnes brings a combination of operational knowledge, commercial expertise and experience across different hotel brands to her new role at Varel Singapore. As General Manager, she will focus on building on the hotel's existing foundation, strengthening guest satisfaction and supporting its continued growth in Singapore's hospitality market.


The Hari Singapore Appoints Aaron Tan as Director of Culinary

The Hari Singapore Appoints Aaron Tan as Director of Culinary

By Manu Vardhan Kannan

Published on October 23, 2026

The Hari Singapore has appointed award-winning chef Aaron Tan as its Director of Culinary ahead of the hotel's opening in early 2027. Bringing more than 25 years of experience across hotels, fine-dining restaurants and international events, Tan will lead the hotel's food and beverage operations, including four restaurants and bars, banqueting and in-room dining.

Tan will focus on delivering quality food with flavour at the centre, supported by thoughtful presentation and a strong kitchen team. From breakfast and dining experiences to in-room service, he aims to create a consistent culinary identity across the hotel.

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“Aaron has a deep respect for tradition, but he’s never afraid to bring something new to the table,” said General Manager Andreas Kraemer. “Just as importantly, he wants to grow cooks, not just menus. I can’t think of a better person to shape dining at The Hari Singapore.”

Sharing his approach to food, Tan said, “Singapore diners know good food, and they can tell when something is real. For me, food has to look good and taste even better, with flavour always first. I don’t expect to win anyone over with one dish. We will earn their trust plate by plate, visit by visit. My philosophy has always been simple: cook with heart, and never forget your roots.”

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Tan joins The Hari Singapore from Frasers House, a Luxury Collection Hotel, formerly InterContinental Singapore, where he has served as Executive Sous Chef and Executive Chinese Chef since 2019. During his tenure, he strengthened the profile of its Cantonese restaurant, Man Fu Yuan, through refined cooking and culinary collaborations.

In 2025, Tan introduced the Manchu-Han Imperial Feast to Singapore for the first time, working with Master Chef Qi Jinzhu after 14 months of preparation. In 2026, he also led a four-hands culinary collaboration with Lily’s at The Ritz-Carlton, Bangkok.

His culinary journey began in Singapore, where he developed his skills under Hong Kong master chefs before expanding his experience across Western, Asian and fusion cuisines. He later held senior positions at Conrad Centennial Singapore, Fairmont Singapore and Hotel Vagabond. He was also one of three chefs responsible for the Singapore Pavilion at the Shanghai World Expo 2010.

Tan's achievements include winning the 2016 Lee Kum Kee International Young Chef Chinese Culinary Challenge in Hong Kong, where he represented Singapore against 42 chefs from 13 countries. He has also led Singapore teams to medals at the World Championship Chef competitions and won Gold at the Souchu International Cooking Competition in Beijing.

Beyond the kitchen, Tan serves as Vice President of the Society of Chinese Cuisine Chefs (Singapore), where he mentors emerging culinary professionals. With his experience in Cantonese cuisine, international culinary collaborations and team development, Tan will lead the dining programme at The Hari Singapore as the hotel prepares to welcome guests in early 2027.


Boutique Hospitality Services Appoints Apat Salamone to Drive Hospitality Partnerships and Technology Growth

Boutique Hospitality Services Appoints Apat Salamone to Drive Hospitality Partnerships and Technology Growth

By Manu Vardhan Kannan

Published on October 22, 2026

Boutique Hospitality Services Limited has appointed Apat Salamone as Hospitality Partnership Manager as its parent company, Boutique Corporation Public Company Limited (BC), looks to expand its hotel management, third-party operating and hospitality technology businesses.

Apat brings 12 years of hospitality experience, covering hotel operations, B2B business development and sales. In his new role, he will lead business development across BC's Hotel Management Services (HMS), Third-Party Operator (TPO) and upcoming hospitality technology (SaaS) business.

His responsibilities will include building the commercial pipeline, managing owner and client relationships for properties operating under BC's hotel management agreements, and overseeing key business development activities. These properties include JonoX Karon Phuket. He will also help steer key milestones towards the planned launch of BC's SaaS product by the end of 2026.

The appointment comes as BC strengthens its focus on hotel operations and technology. The company is a certified Third-Party Operator for Accor and Marriott, managing both internationally branded and independent hotels on behalf of their owners. Alongside its hotel management business, BC is developing technology solutions designed to help hotels improve operational efficiency and overall performance.

BC's portfolio includes its own brands, Journeyhub Hotels and Jono Hotels, alongside internationally branded properties such as Novotel and ibis Chiang Mai Nimman Journeyhub, Mercure Phuket Patong Journeyhub and greet Bangkok Sukhumvit 16 Jono. The portfolio is also set to expand with the addition of Mövenpick Resort Phuket Kamala Beach and JonoX Sukhumvit 5 – Handwritten Collection.

With Apat's appointment, BC aims to strengthen its business development efforts while advancing its hotel management and technology plans. His experience across operations, sales and business development is expected to support the company's efforts to build stronger partnerships with hotel owners and expand its hospitality offerings.

As the company prepares for its planned SaaS launch by the end of 2026, the appointment also reflects its broader focus on combining hotel operating expertise with technology solutions to support better-performing properties.

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