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By Nithyakala Neelakandan
Published on November 5, 2024
Mercure Hotels, part of Accor’s portfolio, has reached a major milestone with the opening of its 1,000th hotel worldwide. This achievement showcases Mercure’s growth and reinforces its position as a key midscale brand within Accor’s extensive collection. With a focus on authentic, locally inspired experiences, Mercure continues to play an essential role in Accor’s strategy of providing diverse lodging options that connect guests with their destinations.
The milestone was marked by recent openings across various global markets. New additions include Mercure London Earls Court in the U.K., which features 282 rooms infused with British pop culture themes; Mercure Chandigarh Tribune Chowk in India, blending modern amenities with local flair; and Mercure Fukuoka Munakata Resort & Spa in Japan, emphasizing relaxation and scenic beauty.
Jean-Jacques Morin, Accor’s Group Deputy CEO, highlighted the brand’s achievements, noting, “2024 has been a transformative year for Mercure. The opening of our 1,000th destination confirms the status of a brand that has one of the largest international midscale hotel portfolios. We look forward to seeing how far this attractive and energetic brand will go over the next fifty years.”
The Mercure brand has evolved significantly since the opening of its first hotel in Saint-Witz, France, in 1973. Acquired by Accor in 1975, Mercure expanded rapidly in Europe and internationally, reaching markets such as Southeast Asia and the Middle East by the 1990s. The brand celebrated its 50th anniversary in 2023 by doubling down on its “Discover Local” program, which encourages guests to engage with local culture through specially curated experiences and regional culinary offerings.
Recent developments include Mercure's expansion in Asia, particularly in Japan and China. In Japan, the brand opened 11 new properties in 2024, such as Mercure Kyoto Miyazu Resort & Spa, showcasing the blend of tradition and modernity. In China, Mercure strengthened its presence with properties like Mercure Nantong Renmin Road, combining contemporary design with local influences.
Mercure's emphasis on local culture is evident in new openings such as Mercure Dubai Deira in the UAE, which offers 152 rooms and a rooftop pool, featuring locally inspired cuisine. In Europe, the Mercure London Earls Court integrates British cultural elements into its design, appealing to both tourists and locals.
Camil Yazbeck, Chief Development Officer for Accor's Premium, Midscale, and Economy Division, emphasized the brand’s strong partnerships, stating, “It is our valuable partnerships with Mercure hotel owners that fuel the brand’s dynamism and give life to a community of passionate hoteliers.”
Looking forward, Mercure has over 200 properties in development, reflecting the brand’s popularity and demand in the midscale hotel segment.
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By Manu Vardhan Kannan
Published on June 6, 2026
Novotel Mumbai Juhu Beach reaffirmed its commitment to sustainability and environmental responsibility as part of World Ocean Day 2026 and Accor’s Save Ocean campaign, which is now in its third year since its launch in 2024. Through a series of initiatives focused on marine conservation, waste reduction and community engagement, the hotel continues to strengthen its efforts towards responsible hospitality.
Observed annually on 8 June, World Ocean Day highlights the importance of protecting oceans and marine ecosystems from pollution and environmental degradation. In line with this vision, Novotel Mumbai Juhu Beach has integrated sustainable practices across its operations while encouraging greater awareness around environmental conservation.
As part of the campaign, the hotel organised a beach clean-up drive at Juhu Beach on 3 June, 2026, in collaboration with Funsmart Knowledge Solution Foundation. The initiative brought together hotel associates and volunteers to help clean the coastline while spreading awareness about marine pollution, waste segregation and environmental responsibility. The activity reflected the belief that safeguarding oceans requires the collective efforts of businesses, communities and individuals.
The hotel has also introduced several measures to reduce its environmental impact. One of the key initiatives includes the installation of an in-house bottling plant, helping minimise the use of single-use plastic bottles and supporting a more sustainable operating model.
Further strengthening its waste management efforts, Novotel Mumbai Juhu Beach has installed waste segregation bins at key locations across the property. The initiative encourages guests, visitors and associates to actively participate in responsible waste disposal practices. The hotel has also incorporated sustainably sourced personal care kits as part of its guest amenities, aligning with its commitment to conscious consumption and environmentally responsible operations.
The property believes that such initiatives can inspire neighbouring communities to adopt sustainable habits and contribute towards a cleaner environment. By promoting responsible waste management and encouraging collective accountability, the hotel aims to create a positive and lasting impact for future generations.
Speaking about the initiative, Kunal Shanker, General Manager, Novotel Mumbai Juhu Beach, said, "At Novotel Mumbai Juhu Beach, sustainability is not viewed as a standalone initiative but as an integral part of how we operate every day. As we mark the third year of Accor's Save Ocean campaign, we remain committed to reducing our environmental footprint through responsible practices, conscious resource management, and community engagement. The beach clean-up drive served as a meaningful reminder that even small collective actions can contribute towards preserving our coastlines and marine ecosystems for future generations."
Manav Sony, Founder, Funsmart Knowledge Solution Foundation, said, "Environmental conservation requires long-term commitment and collaboration. We were pleased to partner with Novotel Mumbai Juhu Beach on this initiative, which not only helped create awareness around marine pollution but also encouraged community participation in protecting our natural ecosystems. Such efforts play an important role in fostering sustainable habits and driving positive environmental impact."
Through these initiatives, Novotel Mumbai Juhu Beach continues to support Accor’s broader sustainability goals while encouraging responsible practices that contribute to the protection of oceans and the environment.
By Hariharan U
ITC Maurya New Delhi marked World Environment Day 2026 with a series of sustainability-led initiatives that reinforce its long-standing commitment to Responsible Luxury and environmental stewardship.
The hotel, known for hosting one of the world’s first paraboloid solar concentrators in the hospitality sector, continues to integrate innovative technologies and mindful operational practices aimed at reducing environmental impact while maintaining a high standard of luxury hospitality.
Recognised as the world’s first LEED Platinum hotel for Existing Buildings and a LEED Zero Water certified property, ITC Maurya has adopted a comprehensive sustainability framework. Its initiatives include rainwater harvesting systems, advanced water recycling infrastructure, renewable energy integration, EV charging facilities, and efficient operational practices designed to minimise resource consumption.
A key element of its sustainability approach is SunyaAqua, the hotel’s zero-mile water initiative. Through this programme, drinking water is purified and bottled on-site, reducing transportation emissions and eliminating dependence on single-use plastic packaging. The initiative reflects ITC Maurya’s broader effort to integrate environmental responsibility into everyday guest experiences.
The hotel also continues to promote responsible culinary practices, with a strong emphasis on locally sourced produce and seasonal ingredients across its dining venues, supporting regional communities while reducing its carbon footprint.
As part of its World Environment Day activities, employees participated in a plantation drive in the vicinity of the hotel on June 5, contributing to urban greening efforts and encouraging collective environmental responsibility.
Adding a creative dimension to the celebrations, the hotel unveiled a curated lobby installation titled “Paludarium: Where Land Meets Water.” The installation brings together land, water, plants, and aquatic elements to represent the delicate balance of ecosystems, inviting guests to reflect on the interconnectedness of nature and human activity.
Speaking on the occasion, Amaan Kidwai, Area Manager Luxury Hotels (North) & General Manager, ITC Maurya, highlighted the integration of sustainability into the guest experience.
“At ITC Maurya, sustainability finds expression as an intuitive dimension of everyday luxury, where even the simplest guest experiences contribute to a larger climate-conscious vision. Guided by ITC Hotels’ Responsible Luxury philosophy, our approach centres on seamlessly integrating mindful choices into the guest journey, ensuring that responsibility and refinement exist in perfect harmony,” he said.
Through these initiatives, ITC Maurya continues to demonstrate how environmental consciousness can be seamlessly embedded into luxury hospitality, creating experiences that are thoughtful, responsible, and meaningful.
Eros Hotel New Delhi celebrated World Environment Day with a plantation drive organised in association with Magic Bus India Foundation at the hotel premises. The initiative brought together children from the NGO along with members of the Child Welfare Committee (CWC), creating an opportunity to spread awareness about sustainability and environmental conservation.
Held on the morning of World Environment Day, the activity encouraged children to take part in planting saplings while learning about the importance of protecting nature. The initiative focused on inspiring young minds to understand how collective efforts can help create a greener, healthier and more sustainable future.
The plantation drive reflected Eros Hotel New Delhi’s continued commitment to responsible hospitality and community-focused initiatives. Through its association with organisations such as Magic Bus India Foundation, the hotel aims to support programmes that contribute positively to both society and the environment.
Speaking on the occasion, Davinder Juj, General Manager, Eros Hotel New Delhi said, “At Eros Hotel New Delhi, sustainability is not just a value; it is a way of life. As a responsible entity, our commitment to environment-friendly practices is underscored by our unique focus on the three R—Reduce, Recycle and Reuse. By adopting these practices, such as efficient electricity management, water recycling initiatives, and reusing valuable resources wherever possible, we try to minimize environmental impact while promoting greater operational efficiency and sustainability.”
The event concluded with an interactive session involving the children and CWC members, reinforcing the importance of sustainable living and the role communities can play in building a greener tomorrow. The initiative highlighted how awareness, participation and small actions can contribute meaningfully towards environmental preservation.
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