NDFC(I) announces the 2nd Edition of MEWA 2025, a three-day exhibition for Nuts and Dry Fruits

NDFC(I) announces the 2nd Edition of MEWA 2025, a three-day exhibition for Nuts and Dry Fruits

By Author

Published on January 23, 2025

The Nuts and Dry Fruits Council of India (NDFC[I]) proudly announces the 2nd edition of MEWA 2025, a groundbreaking three-day B2B exhibition dedicated to the nuts and dry fruits industry. Scheduled from February 12th to 14th, 2025, at the Jio Convention Center in Mumbai, this event promises to redefine the industry’s trajectory by fostering innovation, collaboration, and growth.

Key Highlights of MEWA 2025:

  • Over 300 exhibitors from 50+ countries, including major markets like the USA, Chile, Iran, Turkey, Oman, Saudi Arabia, and Australia.

  • Expansive exhibition space of 10,000+ square meters showcasing diverse offerings.

  • Focus on addressing key industry challenges and opportunities, particularly in the Indian market.

  • Projections of the dry fruits market reaching $12 billion by 2029, growing at a CAGR of 18%.

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Industry Insights 

Speaking at the press conference, Mr. Yash Gawdi, Co-Chairperson of MEWA 2025, highlighted the importance of the event, stating: “The dry fruits market is set to witness exponential growth, driven by increased consumer awareness and demand for health-conscious products. MEWA 2025 aims to tackle industry challenges, enhance visibility, and establish global partnerships.”

Mr. Gunjan Jain, President of NDFC(I), emphasized the need for focused efforts in streamlining the sector: “India is among the top 10 producers of walnuts, with Kerala and Karnataka leading in cashew production. However, issues like land fragmentation and high interest rates hinder large-scale farming. MEWA 2025 is a pivotal initiative to bring industry stakeholders together and address these challenges through innovation and collaboration.”

Building on the Success of the 1st Edition

The inaugural MEWA event in 2024 was a resounding success, attracting 6,000 visitors and featuring 130+ exhibitors from 20 countries. With an impressive 80% business conversion rate, MEWA 2024 set a high benchmark for trade and networking opportunities. The 2nd edition aims to elevate these achievements, offering an even more vibrant platform for showcasing products, sharing insights, and forging partnerships.

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Trends in Health-Conscious Consumption

Highlighting current consumer trends, Mr. Deepak Agarwal, Secretary of NDFC(I), remarked: “As 91% of Indians seek nutritious alternatives, the demand for nuts and dry fruits continues to surge. MEWA 2025 is designed to bridge gaps in the industry, addressing consumer needs with innovative and sustainable solutions.”

To promote health-conscious choices, MEWA 2025 will collaborate with Indian cricketers and Bollywood stars to endorse the benefits of nuts and dry fruits, aiming to inspire younger generations toward healthier lifestyles.

Industry Initiatives and Future Outlook

MEWA 2025 will also focus on sustainability and production enhancement. Key initiatives include:

  • Walnut plantation drives in Chakrata, Uttarakhand.

  • Collaboration with AICA to sign an MOU for cashew plantation and plant distribution.

  • Strategies to boost international participation and streamline industry practices.

NDFC(I) remains committed to unifying the sector and providing a robust platform for growth, innovation, and sustainability. “The goal is not only to elevate the industry but also to celebrate the diversity and richness of nuts, dates, and dry fruits in India,” added Mr. Jain.

About MEWA 2025

Website: https://mewaindia.in/

MEWA 2025 is an international platform spotlighting the latest advancements in research, innovation, production, trade, and consumption within the nuts and dry fruits sector. With participants from 50+ countries, 300+ exhibitors, and 10,000+ attendees, MEWA 2025 promises to be the premier showcase of the industry’s finest offerings.

About NDFC(I)

Website: https://ndfci.org/

The Nuts and Dry Fruits Council of India (NDFC[I]) serves as the unified voice for stakeholders across the nuts, dry fruits, seeds, raisins, berries, and dates industries in India. From growers to processors and distributors, NDFC(I) fosters unity and collaboration to drive progress and innovation.

Join us at MEWA 2025 to be part of this transformative journey, shaping the future of the nuts and dry fruits industry while celebrating its vibrant heritage.


The Filter Coffee Expands Its South Indian Story with a Fresh Lunch and Dinner Menu

The Filter Coffee Expands Its South Indian Story with a Fresh Lunch and Dinner Menu

By Manu Vardhan Kannan

Published on July 22, 2025

Bengaluru’s much-loved South Indian eatery, The Filter Coffee, is stepping into a new culinary chapter with the launch of its refreshed lunch and dinner menu, titled ‘Beyond the Leaf.’ The rollout begins today across four of its popular outlets: Kalyan Nagar, Indiranagar, Brookefield, and Koramangala, available for dine-in, takeaway, and on Swiggy and Zomato.

Known for serving soulful South Indian breakfasts and nostalgic snacks, the brand now broadens its focus to offer a richer, everyday dining experience. The new menu is a thoughtful evolution, keeping tradition intact while catering to today’s tastes and mealtime habits.

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“We’ve always been about comfort and familiarity, the kind of dishes people grew up with and came back to. But now, with changing preferences and a growing customer base, it felt like the right time to offer more. This menu reflects that next step, blending tradition with how people eat today, whether it’s dinner with family or a late-night delivery,” shared Avinit Bagri, Co-founder of The Filter Coffee.

Expect a vibrant spread  from flavour-packed soup rasams and small plates to indulgent mains, sides, and desserts. Signature picks include Ennai Kathirikkai with bun parottas or ghee rice, Chettinad Mushroom Gravy from Tamil Nadu, Malabar Paneer from Kerala, and Mangalore Aloo Curry from Karnataka. The Malabar Paneer Gravy with Bun Parotta is already a team favourite.

Desserts, too, bring a wave of nostalgia like Kavuni Rice Pudding and Broken Wheat Jaggery Payasam, comforting, balanced, and rooted in tradition.

“What makes this menu truly special is the depth behind each dish. We revisited the origins, how ingredients and cooking styles varied by climate, region, and availability, long before modern kitchens existed. That respect for legacy continues in our kitchens today. Every element is chosen with intention, from spices to gravies and pairings,” added Sankrit Iyer, Co-founder of The Filter Coffee.

Adding more excitement to this relaunch is the brand-new Dosa Buffet, with 28+ varieties ranging from Podi Onion Dosai and Paper Ghee Roast to Classic Uthappams, all served on traditional banana leaves with the brand’s signature chutneys and sambar. It’s a true celebration of South India’s timeless tiffin culture.

The new menu also introduces half-sized portions of many beloved dishes, making it easier for customers to explore more flavours in one sitting. This update reflects The Filter Coffee’s continued passion for authenticity, regional diversity, and the joy of everyday South Indian meals, made with care, served with pride, and always rooted in legacy.


Burger King® India and Nestlé® KitKat® Unveil the Irresistible BK® Fusion Range

Burger King® India and Nestlé® KitKat® Unveil the Irresistible BK® Fusion Range

By Nishang Narayan

Published on July 22, 2025

Burger King® India, one of the country’s most loved QSR brands, has just dropped a delicious surprise for dessert lovers! In an exciting collaboration with Nestlé® KitKat®, the brand has launched its new BK® Fusion range featuring two lip-smacking options: the BK® Fusion KitKat® Shake and the BK® Fusion KitKat® Sundae.

These two new indulgences promise a perfect blend of creamy delight and the signature crunch of KitKat® that fans across generations have grown to love.

  • BK® Fusion Shake: A thick, creamy shake blended with real KitKat® for the ultimate chocolate fix.

  • BK® Fusion Sundae: A decadent dessert layered with crispy KitKat® chunks and rich chocolate sauce for that perfect bite of crunch and creaminess.

Speaking about the launch, Kapil Grover, CMO, Burger King India, said, “With this launch, we're adding an exciting BK Fusion range by introducing a co-branded offering with KitKat® — a brand that's much loved by our Gen Z and millennial guests. The creamy-chocolaty combo is a flavour we believe will instantly connect with our audience and keep them coming back for more.”

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Nestlé India echoed the enthusiasm. Saurabh Makhija, Director, Nestlé Professional India, said, “We are excited to enter into a collaboration with BURGER KING India, a brand that shares our commitment to innovation and quality. The all-new BK Fusion KITKAT® Shake and Sundae will give our consumers two new and innovative ways to enjoy their favourite KITKAT®.”

The campaign is backed by a high-energy social media rollout, featuring a user-generated content (UGC) contest and influencer-led promotions aimed at creating buzz and connecting with dessert enthusiasts across the country.

Now available for dine-in, takeaway, and delivery via the BK App and leading platforms, the BK Fusion KitKat® range is ready to become your next go-to treat.


Chai, Chill & Rooftop Thrills: 16th Affair’s Monsoon Menu Hits All the Right Notes

Chai, Chill & Rooftop Thrills: 16th Affair’s Monsoon Menu Hits All the Right Notes

By Nishang Narayan

Published on July 22, 2025

There’s something about rainy days that calls for chai, pakoras, and cozy conversations. 16th Affair, the rooftop club and kitchen by Wynnd Hotels, has launched a limited-time Monsoon Menu that taps right into that emotion. Served daily from 4 PM to 6 PM until August 14, this specially curated offering brings together Indian comfort food and panoramic rooftop views.

Set on the 16th floor of Galaxy Diamond Plaza in Greater Noida West, 16th Affair has already earned its stripes as one of NCR’s go-to rooftop venues. Now, with the monsoon draping the city in romantic grey, the venue is offering an experience steeped in nostalgia. Guests can indulge in classic treats like assorted pakoras, cocktail samosas with spicy veggie fillings, and gooey cheese chilli toast — all served with unlimited pours of freshly brewed masala tea.

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“This collaboration is about more than food, it's about emotion and nostalgia,” shared Himanshu Sapra, Co-founder of The Dark Room, while speaking about the menu concept. “Monsoons have an emotional flavour for all of us — it’s home, warmth, and comfort food with friends and family. The Monsoon Menu at 16th Affair is an ode to those sensory memories. It's not just a menu — it's a mood, it’s an experience.”

The Victorian-meets-contemporary setting enhances the entire vibe — breezy, slightly misty, and perfect for those who want to take a break from the rush. Whether you're a city dweller looking for a quiet moment or a monsoon romantic hoping to turn rain into poetry, this two-hour experience offers the perfect excuse to slow down and sip on something warm.

And while it’s designed to be casual and soul-soothing, the team recommends booking a table in advance — especially on weekends — to make the most of this rainy-day escape.

So if your soul is craving chai, crisp snacks, and cloud-kissed views, 16th Affair is where you need to be. Come for the menu. Stay for the mood.

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