NEOM Introduces Treyam: A Luxurious Lagoon Resort in Saudi Arabia

NEOM Introduces Treyam: A Luxurious Lagoon Resort in Saudi Arabia

By Nithyakala Neelakandan

Published on March 25, 2024

NEOM, the visionary project in Saudi Arabia, has unveiled its latest gem - Treyam, a luxurious resort nestled along the stunning Gulf of Aqaba. Positioned at the meeting point of the desert and the sea, Treyam promises guests an unparalleled experience amidst breathtaking natural surroundings.

Strategically located to offer panoramic views of the azure lagoon, Treyam's design seamlessly integrates with the landscape, minimizing land intervention. Its bridge-like architecture not only connects the northern and southern shores but also creates a mesmerizing sunset-like illusion when viewed from a distance.

Guests at Treyam can indulge in a range of thrilling activities, from water sports like sailing and diving to exciting land-based adventures. The resort's 250 luxurious rooms provide unobstructed views of the tidal lagoon, while its rooftop infinity pool, spanning 450 meters, offers a surreal experience, with guests seemingly floating above the tranquil waters.

But Treyam is not just about adventure; it's also a haven for relaxation and wellness. With extensive technology-enhanced health and wellness offerings, along with fitness amenities and luxury spa treatments, guests can rejuvenate their mind, body, and soul. Additionally, epicurean cuisines and fine dining options await, ensuring a culinary journey to remember.

Treyam represents NEOM's commitment to sustainable luxury tourism, integrating seamlessly into its coastal ecosystem while offering guests a unique and unforgettable experience. As part of NEOM's larger vision, Treyam joins a lineup of sustainable tourism destinations, including Leyja, Epicon, Siranna, Utamo, Norlana, Aquellum, Zardun, and Xaynor, all aimed at preserving the region's natural beauty while embracing innovation.

With its audacious design and unrivaled offerings, Treyam is set to redefine luxury resort experiences in Saudi Arabia, offering guests a gateway to adventure, relaxation, and indulgence in the heart of nature's splendor.


Taiba Investments and Hilton to Introduce Madinah’s First Waldorf Astoria

Taiba Investments and Hilton to Introduce Madinah’s First Waldorf Astoria

By Nishang Narayan

Published on October 14, 2024

Taiba Investments, a leader in Saudi hospitality and real estate, has announced a strategic partnership with Hilton (NYSE: HLT) to bring the renowned Waldorf Astoria Hotels & Resorts brand to the holy city of Madinah. The agreement was signed during the Future Hospitality Summit (FHS) in Dubai, emphasizing Taiba Investments' ongoing expansion into the luxury hospitality market. This collaboration aims to elevate Saudi Arabia's tourism sector through partnerships with world-class hospitality brands like Hilton.

“This agreement marks a pivotal moment in our strategic growth, reflecting our unwavering commitment to enhancing Saudi Arabia’s hospitality offering across diverse segments,” stated Sultan Al Otaibi, CEO of Taiba Investments. “Our collaboration with Hilton and Waldorf Astoria Hotels & Resorts will elevate tourism and hospitality by delivering an extraordinary guest experience in line with the ‘Pilgrim Experience Program.’ This project not only reaffirms our leadership in the sector but also highlights our dedication to Saudi Vision 2030 by providing world-class accommodation that honors the Kingdom’s rich heritage.”

Set to open in 2028, Waldorf Astoria Al Madinah will be the brand’s debut in the city, introducing its unparalleled standards of luxury and signature service. Ideally located on the northern side of the Prophet’s Mosque (PBUH), the hotel offers exclusive, direct views of this holy site and is just a few minutes’ walk away.

“We are delighted to extend our partnership with Taiba Investments through this remarkable project,” remarked Carlos Khneisser, Vice President of Development, Middle East and Africa at Hilton. “Saudi Arabia remains one of our fastest-growing markets where we plan to expand our footprint to exceed 100 hotels in the coming years. Waldorf Astoria Al Madinah will bring the brand’s timeless hospitality and elegant service near one of the world’s most sacred sites. Together with Taiba, we look forward to expanding our network across the Kingdom and delivering unforgettable experiences to our guests.”

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Waldorf Astoria Al Madinah will feature over 300 sophisticated guest rooms and suites, three world-class dining concepts—including the celebrated Peacock Alley café—and two thoughtfully curated restaurants, including a signature venue. The hotel will also house two multi-functional halls, a boardroom, a private club lounge, a prayer room, and a fitness center.

By pioneering transformative projects, Taiba Investments aims to significantly contribute to local economic growth, generate valuable job opportunities, and support tourism infrastructure development, all while delivering an experience deeply rooted in tradition.

As part of this strategy, Taiba Investments plans to renovate the existing Taiba Front Hotel, rebranding it as Waldorf Astoria Al Madinah. This transformation will merge the global brand’s timeless luxury with the cultural essence of the holy city, enhancing the property’s sophistication and exclusivity while solidifying Taiba’s position as a key player in redefining Madinah’s hospitality landscape.

About Hilton

Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 24 world-class brands comprising more than 8,000 properties and over 1.2 million rooms in 126 countries and territories. Dedicated to fulfilling its founding vision to fill the earth with the light and warmth of hospitality, Hilton has welcomed over 3 billion guests in its more than 100-year history.

About Waldorf Astoria Hotels & Resorts

Waldorf Astoria Hotels & Resorts is an award-winning portfolio of 35 iconic properties that deliver a unique sense of place with a commitment to sincerely elegant service and culinary mastery in landmark destinations worldwide.

About Taiba Investments

Taiba Investments Co. (TASI: 4090), established in 1988, is a leading hospitality and real estate company headquartered in Saudi Arabia, managing a portfolio of 39 properties, including hotels and residential communities.


Mews Appoints SaaS IPO Icon Steve Cakebread to its Board

Mews Appoints SaaS IPO Icon Steve Cakebread to its Board

By Nishang Narayan

Published on October 12, 2024

Mews, the leading cloud SaaS and fintech platform for the hospitality industry, has announced the appointment of Steve Cakebread to its board. Cakebread, renowned for his role in taking Salesforce, Pandora, and Yext public, brings a wealth of experience to Mews as it continues its rapid growth in the hospitality tech space.

Cakebread is the author of The IPO Playbook: An Insider’s Perspective on Taking Your Company Public and How to Do It Right and currently serves on the board of Bill.com, which went public in December 2019. He has also held leadership roles at SolarWinds, eHealth, Autodesk, and Hewlett-Packard.

Commenting on Cakebread's appointment, Matt Welle, CEO of Mews, said, “Steve’s capital markets expertise is unparalleled. His experience leading Salesforce, Pandora, and Yext through IPOs and beyond will be invaluable as Mews embarks on its next chapter of growth. We are thrilled to welcome Steve to our board at such a pivotal moment.”

Mews founder, Richard Valtr, added, “Steve is a strategic leader with exceptional experience in scaling financial teams. His insight and guidance will be critical in supporting our aggressive growth ambitions and securing Mews' position as the market leader in cloud hospitality.”

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The appointment comes as Mews continues to experience significant growth, reaching unicorn status with a valuation surpassing $1.2 billion. Over the past year, Mews has seen a 250% increase in customers across North America and facilitated over 25 million hotel check-ins globally. The company recently secured $100 million in funding from Vista Credit Partners to fuel further growth and M&A activity through its investment arm, Mews Ventures.

Reflecting on his new role, Cakebread shared, “Mews has a tremendous opportunity in the $20 billion hospitality software and payments markets, driven by the shift to cloud-based technology. With over 5,500 hospitality brands and 1,000 integrations on its platform, Mews is well-positioned to lead the market. I’m excited to contribute to Mews’ continued success and work with the team to accelerate its next phase of growth.”

About Mews

Mews is the leading cloud platform transforming hospitality for the modern era. Serving over 5,500 customers in more than 85 countries, Mews Hospitality Cloud helps hoteliers streamline operations, elevate guest experiences, and build more profitable businesses. Its clients include leading hospitality brands like Generator-Freehand, Strawberry, The Social Hub, and Airelles Collection. Mews has been recognized as Best PMS (2024) and among the Best Places to Work in Hotel Tech (2021, 2022, 2024) by Hotel Tech Report, and awarded World's Best Hotel PMS Provider (2023) and World's Best Independent Hotel PMS Provider (2022, 2023) by the World Travel Tech Awards. Mews has raised $335 million from investors, including Goldman Sachs Alternatives, Kinnevik, and Revaia, to revolutionize the hospitality industry.


IHG Celebrates 60 Years in Japan with Ambitious Growth Plans

IHG Celebrates 60 Years in Japan with Ambitious Growth Plans

By Nithyakala Neelakandan

Published on October 7, 2024

IHG Hotels & Resorts (IHG) has recently celebrated their 60th anniversary in Japan, highlighting the company's longstanding relationship with the country and its plans for future growth. IHG first entered Japan in 1964 with the introduction of its InterContinental Hotels & Resorts brand, and since then has expanded through strong partnerships, bringing exceptional experiences to both domestic and international guests.

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According to Abhijay Sandilya, CEO of IHG ANA Hotels Group Japan and Managing Director of IHG Hotels & Resorts Japan & Micronesia, the company is "humbled and honored" to celebrate this milestone. He added that the company's growth is attributed to its collaborations with local owners and partners.

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In 2006, IHG entered a joint venture with ANA, Japan's largest airline, to form IHG ANA Hotels Group Japan, combining local and global expertise to expand its brand presence. This partnership has been a crucial element of IHG's success, helping to establish brand awareness in Japan and globally. Today, IHG has nearly 50 hotels in Japan and plans to double its size in the coming years.

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Sandilya noted, "We’re the second largest international hotel company in Japan, with close to 50 open hotels and 15 in the pipeline – and have big growth ambitions. We’re confident we’ll double our size over the next few years as we grow alongside the country’s travel and tourism industry."

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IHG has introduced new brands to Japan, including Six Senses, and has plans to debut other brands like Garner and Vignette Collection by the end of 2024. Regent is also expected to make its debut within the next three years. The expansion aims to cater to diverse guest preferences, with an emphasis on delivering quality experiences.

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The company is proud to celebrate its diamond anniversary in Japan and plans to continue its growth alongside the country's travel and tourism industry. IHG also recognizes its role in supporting the government’s tourism growth ambitions, using local expertise and global scale to introduce new customers to destinations across Japan, including those off the beaten path.

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To mark its 60th anniversary, IHG is offering various promotions at its hotels throughout Japan. More information about these offers is available on their official website, scheduled to go live on October 1, 2024.

Image Credits: IHG

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