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By Nishang Narayan
Published on July 3, 2024
The Luxury Group by Marriott International has launched an extensive research report, providing insights into the changing preferences and expectations of affluent travelers across six key markets in the Asia Pacific region. The findings reveal significant trends and shifts in luxury travel behavior, with a notable increase in spending and a strong preference for intra-regional holidays.
Key Findings:
Increased Spending on Leisure Travel:
68% of affluent travelers plan to spend more on leisure travel in the next 12 months.
Among Indian high-net-worth (HNW) individuals, 89% are planning to increase their travel expenditure.
Top Destinations:
Australia tops the list of preferred destinations, with 46% of travelers planning a visit in the next year, followed by Japan.
69% of Indian HNW travelers are planning trips to Australia, making it the top choice for travelers from India, Indonesia, Japan, and Singapore.
Primary Drivers for Travel:
High-end gastronomy is a major motivator, with 88% of respondents planning holidays around culinary experiences.
83% of travelers choose destinations to visit award-winning restaurants.
New Luxury Traveler Personas:
The Venture Travelist:
Prioritizes destinations that offer business opportunities alongside leisure.
Seeks to forge business connections and explore local products.
The Experience Connoisseur:
Mainly millennials who travel for personal enrichment and exclusive experiences.
Values deep exploration and personalization.
The Timeless Adventurer:
Over 65s keen on immersive travel experiences.
Prefers unique local attractions over popular tourist spots.
Extended Travel Experiences:
HNW travelers are planning frequent and longer holidays, with an average of six leisure trips in the next year.
33% of respondents plan at least seven holidays, with short stays averaging three nights and long stays extending to two-and-a-half weeks.
Over 70% prefer traveling with family or friends, enhancing the travel experience through shared connections.
Insights on Indian Travelers:
India emerges as the most active luxury travel market, with 89% of HNW individuals planning to increase their travel spend.
Group travel for celebrations and private events is popular, with 38% planning trips with friends and 33% for celebratory purposes.
Culinary Fascinations:
88% of travelers select destinations based on new culinary experiences.
81% choose hotels based on fine dining options, and 83% prioritize destinations with celebrated restaurants.
Fine dining remains a key experience, with 49% considering it an ideal night out.
Regional Preferences:
Singaporean travelers are the most self-sufficient, with 61% preferring to curate their own itineraries.
Australians and Indonesians are most likely to plan extended holidays, with a third expecting trips longer than three weeks.
Sustainable Travel Considerations:
Sustainability is a crucial factor, with 80% considering a hotel’s environmental practices in their decisions.
43% look for locally-sourced food and effective management of food waste at hotels.
Security and Shopping:
Security is the top priority for luxury travelers, with 91% valuing a safe environment.
Shopping for locally made products drives travel decisions for 85% of respondents.
Luxury Travel Insights:
Authentic local cuisine is favored by 62% of travelers.
Discovering new destinations is considered essential by 78%.
Refined craftsmanship and exquisite design define luxury for 80% of respondents.
Oriol Montal, Managing Director, Luxury, Asia Pacific (excluding China), Marriott International, highlights the report’s value: "Our New Luxe Landscapes Report provides deeper behavioral insights and motivations into elite travelers from Asia and the Pacific. Whether it's discovering new culinary experiences, traveling with family or friends, or forging connections with the local community, our research has identified new traveler archetypes, offering Marriott International new understandings to cater to this discerning segment."
The comprehensive report is available for download and offers detailed data on luxury travel trends in the Asia Pacific region.
About Marriott International:
Marriott International, Inc. (Nasdaq: MAR) is a global hospitality leader based in Bethesda, Maryland, USA. It operates a portfolio of nearly 8,900 properties across 141 countries and territories, offering brands such as The Ritz-Carlton, St. Regis, JW Marriott, and W Hotels. For more information, visit Marriott International and Marriott News Center. Connect with Marriott on Facebook, and follow @MarriottIntl on X and Instagram.
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By Manu Vardhan Kannan
Published on August 9, 2026
German carrier Lufthansa is open to resuming direct flights from Pune if market conditions support the move. The airline had earlier operated a direct Pune-Frankfurt service, which was discontinued in 2019.
The possibility of bringing the route back comes as the expansion of Pune airport is being fast-tracked. The proposed runway extension is expected to allow the airport to handle larger aircraft and support more international services. Lufthansa said it remains open to expanding its network in India, either through direct services or in partnership with Indian carriers.
“We are always open to expanding our network in India, whether through direct services or in partnership with Air India. Should market conditions evolve, our network planning team would evaluate opportunities for new international connections to an important IT hub and a city of more than seven million people. India is our second-largest premium market globally and we currently operate more than 80 weekly flights to the subcontinent,” said Jeffery James, the head of Lufthansa Group Communications for Asia Pacific and the Middle East.
Lufthansa previously operated direct flights between Pune and Frankfurt six days a week. The service began in 2008, using a smaller aircraft wet-leased from PrivatAir. The route was discontinued in early 2019 after PrivatAir became insolvent. Pune airport's infrastructure, particularly its short runway, was also a limitation for expanding international operations. The proposed runway expansion could help address this challenge.
In 2024, Minister of state for civil aviation and Pune MP Murlidhar Mohol announced that around 300 acres would be acquired as part of the airport's overall expansion, including the runway extension. The land acquisition process is now being accelerated.
“Two weeks ago, I met the defence minister regarding the transfer of 35 acres that forms part of the total 300 acres required. By October or November, all aspects of the land acquisition for the airport expansion project should be on track. The acquisition has to be carried out by the state government and we are pursuing it aggressively,” Mohol said.
Pune airport currently has a 2,540-metre runway. Under the proposed expansion, the runway will be extended by 800 metres, with 500 metres added on the eastern side and 300 metres on the western side. The expansion is expected to improve the airport's ability to handle larger aircraft and support more international connectivity. Pune airport recently recorded a record 213 flight movements on Sunday, highlighting the growing demand for air connectivity in the city.
Aviation experts believe direct European connectivity will be important for Pune's continued economic growth. The city is a major hub for IT, automobile, pharmaceutical, manufacturing and education, with strong business, student and diaspora traffic to Europe, the UK and the US.
“Pune is a major IT, automobile, pharmaceutical, manufacturing and education hub with significant business, student and diaspora traffic to Europe, the UK and the US. Travellers currently spend three to four hours reaching Mumbai or transit through Delhi, Bengaluru, Hyderabad or Dubai, adding cost, fatigue and the risk of missed connections. The airport authorities and governments must expedite the runway expansion to enable wide-body operations, ensure round-the-clock ATC, customs and immigration facilities, and secure bilateral slots,” said aviation analyst Dhairyashil Vandekar.
Businessman and member of the Pune airport advisory committee Sudhir Mehta said, “A direct air link to Europe and other major global destinations would benefit industry, academia, tourism, healthcare and the wider community alike. It would enhance Pune's global competitiveness, attract investment and talent, and improve the quality of life for citizens who increasingly live, work and collaborate across borders.”
By Hariharan U
Published on August 6, 2026
Emirates and South African Airways (SAA) have expanded their long-standing partnership by introducing a reciprocal codeshare agreement, significantly enhancing connectivity across South Africa and neighbouring countries. The expanded agreement adds nine new destinations to the combined network, providing travellers with more seamless travel options across central and southern Africa.
The partnership marks the next phase of a relationship that has existed for nearly three decades. Since launching their codeshare agreement, SAA has placed its code on Emirates-operated flights between Dubai and Johannesburg, Cape Town, and Durban, while also offering interline connectivity to 68 Emirates destinations via Dubai. Following regulatory approvals, Emirates will now place its code on selected SAA-operated services, extending its reach deeper into the African continent.
The expanded agreement includes three domestic South African routes connecting Johannesburg with Cape Town, Durban, and Port Elizabeth, alongside six regional services linking Johannesburg with Kinshasa (Democratic Republic of Congo), Gaborone (Botswana), Windhoek (Namibia), Lusaka (Zambia), Harare (Zimbabwe), and Victoria Falls (Zimbabwe).
The reciprocal arrangement enables passengers to book their journeys on a single ticket, benefit from coordinated schedules, and enjoy through-checked baggage to their final destination, making travel across the region more convenient.
Commenting on the expansion, Adnan Kazim, Deputy President and Chief Commercial Officer, Emirates, said the agreement represents the natural evolution of a partnership that has successfully served travellers for many years. He noted that the expanded codeshare strengthens Emirates’ long-term commitment to South Africa and provides customers with seamless access to more destinations across the region.
Matshela Seshibe, Acting Group CEO of South African Airways, said the partnership supports SAA’s strategy to strengthen African connectivity while improving access to global markets. He added that combining SAA’s regional network with Emirates’ extensive international reach creates greater value for customers while reinforcing Johannesburg’s position as a major aviation gateway in Africa.
Emirates has served South Africa since 1995, beginning operations with flights to Johannesburg before expanding to Cape Town and Durban. Today, the airline operates 56 weekly flights across the three South African gateways, making the country the only destination in Emirates’ African network served by all three of its widebody aircraft types, the Boeing 777, Airbus A380, and Airbus A350.
Passengers travelling on the new codeshare routes will also have access to Emirates’ Premium Economy product on services between Dubai and both Johannesburg and Cape Town.
The expanded partnership reflects both airlines' continued focus on strengthening regional connectivity, supporting tourism, trade, and business travel while providing passengers with greater choice across Africa.
Air India Express has announced a major expansion of its domestic network with the addition of Aurangabad, Coimbatore, Jamnagar, Jodhpur, Madurai, and Tirupati. With these new destinations, the airline's network will grow to 64 destinations, comprising 48 domestic and 16 international stations.
Flight operations to all six destinations will begin on 1 September 2026, connecting them with key metro hubs including Chennai, Delhi, Hyderabad, and Mumbai. The expansion is aimed at improving connectivity between India's major cities and fast-growing business, industrial, cultural, and tourism destinations. Bookings are now open through the airline's website, mobile app, and other major booking platforms.
As part of the new schedule, Air India Express will operate two daily flights between Aurangabad and Delhi, Coimbatore and Mumbai, and Jamnagar and Mumbai. The airline will also introduce daily services connecting Jodhpur with Delhi and Mumbai, Madurai with Chennai, and Tirupati with Hyderabad.
Alongside the network expansion, the airline will increase frequencies on several existing domestic routes from 1 September 2026. Additional daily flights will be introduced between Delhi and Bhubaneswar, Kochi, Patna, and Varanasi. This will increase services to four daily flights on the Delhi–Bhubaneswar and Delhi–Patna routes, while Delhi–Kochi and Delhi–Varanasi will each operate twice daily.
The newly added destinations strengthen Air India Express' presence across western, southern, and northern India. Aurangabad, the gateway to the UNESCO World Heritage Sites of Ajanta and Ellora, and Jamnagar, a key industrial and energy hub, enhance the airline's footprint in western India. In the south, Coimbatore, a leading manufacturing and textile centre, joins the historic city of Madurai and the pilgrimage destination of Tirupati. Jodhpur, one of Rajasthan's most popular tourism and cultural centres, further strengthens the airline's northern India network.
The latest expansion follows a series of recent developments by Air India Express. The airline recently launched operations from Bhopal with daily flights to Delhi and Mumbai, became the first airline to introduce international flights from Navi Mumbai with services to Abu Dhabi, and also launched the first-ever direct air connectivity between Northeast India and the UAE through flights from Guwahati to Dubai and Abu Dhabi.
Route
Frequency
Aurangabad – Delhi
2x Daily
Coimbatore – Mumbai
Jamnagar – Mumbai
Jodhpur – Delhi
Daily
Jodhpur – Mumbai
Madurai – Chennai
Tirupati – Hyderabad
Delhi – Bhubaneswar (4 daily flights)
Delhi – Patna (4 daily flights)
Delhi – Kochi (2 daily flights)
With this expansion, Air India Express will operate over 2,700 weekly domestic flights, offering passengers more travel options while strengthening connectivity between India's metropolitan gateways and emerging cities.
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