New Starbucks and Marriott Bonvoy Collaboration Unlocks Exclusive Benefits for Loyalty Members

New Starbucks and Marriott Bonvoy Collaboration Unlocks Exclusive Benefits for Loyalty Members

By Nishang Narayan

Published on June 20, 2024

Today, Marriott Bonvoy, Marriott International's award-winning travel program and marketplace, and Starbucks announced a new collaboration offering distinctive benefits to loyalty members. Marriott Bonvoy members and Starbucks Rewards U.S. members who link loyalty accounts will have the opportunity to earn more Stars toward free beverages, food, and more at Starbucks, and Marriott Bonvoy points that can be redeemed at Marriott Bonvoy's more than 30 brands and 10,000 global destinations, as well as for Marriott Bonvoy Moments experiences.

Starting today, June 18, eligible members enrolled in both programs can easily link their accounts by visiting Starbucks.com/MarriottBonvoy. Once linked, Starbucks Rewards and Marriott Bonvoy members can begin to earn these new benefits from both programs:

Double Stars During Stays: Marriott Bonvoy and Starbucks Rewards members can earn Double Stars on qualifying transactions at participating Starbucks locations throughout their eligible stay at hotels participating in Marriott Bonvoy.

Marriott Bonvoy Weeks | Sip, Dream, Go™: Throughout the year, during any designated Marriott Bonvoy Week, Starbucks Rewards and Marriott Bonvoy members will earn 100 Marriott Bonvoy points when they make three qualifying transactions at participating Starbucks locations. The first Marriott Bonvoy Week begins on July 8 and will run through July 14.

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"I love my regular morning cup of Starbucks coffee, and find I enjoy it even more when traveling. So, Marriott Bonvoy's collaboration with Starbucks makes perfect sense," said David Flueck, Global Head of Loyalty, Cards & Enterprise Partnerships, Marriott International. "We will truly satisfy our members' passions for coffee and travel with the opportunity to earn more points and Stars while traveling and at home, and later this year by bringing those passions together when we introduce exclusive coffee- and travel-themed experiences on Marriott Bonvoy Moments."

"Marriott Bonvoy's commitment to enriching moments for their customers aligns with Starbucks' customer promise to uplift the everyday, making them the perfect loyalty partner," said Kyndra Russell, Senior Vice President, North America Chief Marketing Officer, Starbucks. "We're continuing to develop our Starbucks Rewards program, and through this new collaboration, we are excited to offer members even more value and enhanced benefits through travel experiences."

To celebrate the new loyalty collaboration, Marriott Bonvoy will launch a sweepstakes exclusively available to Starbucks Rewards and Marriott Bonvoy members with linked accounts. The sweepstakes will offer linked members an opportunity to enter to win a range of prizes, including a Grand Prize trip to visit each of the Starbucks Reserve Roasteries in Seattle, Milan, and Tokyo with a stay in a participating hotel and round-trip air transportation fare included. Additional prizes include a visit to one of the Starbucks Reserve Roasteries in either Seattle, Milan, or Tokyo including a hotel stay and round-trip air transportation, as well as 500 chances to win hundreds of Bonus Stars from Starbucks. Eligible customers in the U.S. can enter the sweepstakes between June 18 and July 7 and find the official rules here.

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Starbucks Reserve locations in Seattle, Chicago, and New York are also introducing the Starbucks Reserve Siciliano for Marriott Bonvoy to celebrate the launch. The cocktail, inspired by the brands' mutual love for travel, coffee, and connection, blends Starbucks Reserve Cold Brew with traditional Italian spirits, including Amaro Averna and Carpano Antica Formula Sweet Vermouth, finished with Scrappy's Orange Bitters, sparkling water, and an orange swath. For a limited time, Starbucks Rewards and Marriott Bonvoy members with linked accounts can enjoy this exclusive global-inspired cocktail at U.S. Starbucks Reserve Roasteries and the Starbucks Reserve Store at Empire State Building®.

About Starbucks Rewards

Since 2009, the industry-leading Starbucks Rewards program continues to grow in popularity and offers members rewards, personalized offers, games, exclusive deals, and the ability to order ahead and pay using the Starbucks app. In Q2 FY24 (January - March 2024) in the U.S., Starbucks Rewards membership grew 6% over the prior year, to nearly 33 million 90-day active membership.

About Starbucks

Since 1971, Starbucks Coffee Company has been committed to ethically sourcing and roasting high-quality arabica coffee. Today, with nearly 39,000 stores worldwide, the company is the premier roaster and retailer of specialty coffee in the world. Through our unwavering commitment to excellence and our guiding principles, we bring the unique Starbucks Experience to life for every customer through every cup. To share in the experience, please visit us in our stores or online at Starbucks.

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About Marriott Bonvoy®

Marriott Bonvoy, Marriott International's award-winning travel program and marketplace, gives its more than 200 million members access to transformative, eye-opening experiences around the corner and across the globe. Marriott Bonvoy's portfolio of more than 30 extraordinary hotel brands offers renowned hospitality in the most memorable destinations in the world. Members can earn points for stays at hotels and resorts, including all-inclusive resorts and premium home rentals, as well as through everyday purchases with co-branded credit cards. Members can redeem their points for experiences including future stays, Marriott Bonvoy Moments™, or through partners for luxurious products from Marriott Bonvoy Boutiques®. With the Marriott Bonvoy app, members enjoy a level of personalization and contactless experience that allows them to travel with peace of mind. To enroll for free or for more information about Marriott Bonvoy, visit Marriott Bonvoy. To download the Marriott Bonvoy app, go here. Travelers can also connect with Marriott Bonvoy on Facebook, X, Instagram and TikTok.

About Marriott International

Marriott International, Inc. (Nasdaq: MAR) is based in Bethesda, Maryland, USA, and encompasses a portfolio of nearly 8,900 properties across more than 30 leading brands in 141 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts all around the world. The company offers Marriott Bonvoy®, its highly awarded travel program. For more information, please visit our website at Marriott, and for the latest company news, visit Marriott News Center. In addition, connect with us on Facebook and @MarriottIntl on X and Instagram.

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Note on forward-looking statements

All statements in this press release are made as of June 18, 2024. Neither Marriott International nor Starbucks Corporation ("we" and "our") undertakes any obligation to publicly update or revise these statements, whether as a result of new information, future events or otherwise. This press release contains "forward-looking statements" within the meaning of federal securities laws, including statements related to expected arrangements between Marriott International and Starbucks Corporation; additional expected benefits and experiences for members; and similar statements concerning anticipated future events and expectations that are not historical facts. We caution you that these statements are not guarantees of future performance and are subject to numerous evolving risks and uncertainties that we may not be able to accurately predict or assess, including the risk factors that we identify in our Securities and Exchange Commission filings, including our most recent Annual Reports on Form 10-K or Quarterly Reports on Form 10-Q and subsequent filings. Any of these factors could cause actual results to differ materially from the expectations we express or imply in this press release.


TOKYO SKYTREE Brings Cherry Blossom Season to New Heights with “THE Sakura SKYTREE”

TOKYO SKYTREE Brings Cherry Blossom Season to New Heights with “THE Sakura SKYTREE”

By Manu Vardhan Kannan

Published on February 25, 2026

As Japan gears up for its much-awaited cherry blossom season, Tobu Tower Skytree Co., Ltd. has announced a special spring programme titled “THE Sakura SKYTREE – Going to Meet the Cherry Blossoms Above the Clouds” at TOKYO SKYTREE. The limited-period experience will run from February 26 to April 14, 2026, offering visitors a fresh way to enjoy sakura from 350 metres above ground.

Designed as an alternative to traditional park hanami, the event brings cherry blossom viewing into an urban, elevated setting. Located on the Tembo Deck at Floors 350 and 340, the experience blends sakura-inspired installations with wide, uninterrupted views of Tokyo, allowing visitors to enjoy spring scenery from above the city skyline.

Built around the theme “Sky × Sakura,” the Tembo Deck will be transformed with cherry blossom décor and Japanese-style photo installations. The setting reflects the fleeting beauty of sakura while creating striking visual moments for visitors. With the Tokyo skyline as a backdrop, the space offers a modern interpretation of spring that combines tradition with a sense of scale and spectacle.

For evening visitors, a key attraction will be the seasonal showcase at the SKYTREE ROUND THEATER® on Floor 350. The observatory’s large windows will turn into a panoramic screen for a three-minute visual presentation capturing the delicate and short-lived nature of cherry blossoms. Using 24 projectors and surround sound from 13 speakers, the experience adds a cinematic layer to hanami, bringing together culture, technology, and storytelling.

Adding to the seasonal feel, the SKYTREE CAFE on Floor 350 will launch a limited-edition cherry blossom-themed menu. The offerings will include both alcoholic and non-alcoholic drinks, along with spring-inspired sweets. Highlights include donuts in “Sakura Mochi” and “Sakura Sky Vanilla” flavours, made as 100% plant-based, vegan, and gluten-free options. The menu is designed to be visually appealing and easy to share, enhancing the overall visitor experience.

The spring theme will also extend to the W1SH RIBBON monument on the Tembo Deck, where limited-edition pink ribbons will be available during the event period. Visitors can tie their wishes onto the softly lit pink installation, reflecting themes of renewal and fresh beginnings associated with the season. The monument lighting will also shift to pink to match the overall décor.

On selected evenings, TOKYO SKYTREE itself will light up in special spring illumination called “Sakura SKY (Sakura-Sora).” Inspired by cherry blossoms set against a spring sky, gentle pink beams will represent petals floating in the wind, turning the tower into a seasonal highlight visible across the city.

With immersive décor, visual storytelling, seasonal food, and special lighting, “THE Sakura SKYTREE” positions TOKYO SKYTREE as a standout attraction during spring. By presenting the cherry blossom season from 350 metres above ground, the event offers visitors an experience that feels modern, memorable, and uniquely Tokyo.


Chef Bobby Appointed Sous Chef at TIYA in San Francisco

Chef Bobby Appointed Sous Chef at TIYA in San Francisco

By Manu Vardhan Kannan

Published on February 25, 2026

TIYA, a Michelin Guide-recognized restaurant, has announced the appointment of Chef Bobby as its new Sous Chef. The move underlines the restaurant’s continued focus on quality, innovation, and refined modern Indian cuisine in the heart of San Francisco.

In his new role, Chef Bobby will oversee day-to-day kitchen operations at TIYA. His responsibilities include ensuring smooth service, refined plating presentation, well-balanced flavours, and consistent portion control. Through his leadership, the restaurant aims to further strengthen its position as a premium modern Indian dining destination known for creativity, precision, and memorable guest experiences.

Before joining TIYA, Chef Bobby worked as Sous Chef at Madras Group Inc., located at 1177 W El Camino Real, Sunnyvale. There, he supported the Executive Chef in running high-performing kitchen operations. His role included supervising and training culinary teams, maintaining HACCP and ServSafe food safety standards, handling inventory and supplier coordination, and contributing to cost control and menu innovation. His involvement in recipe development and tasting menu execution played a key role in maintaining high dining standards.

Earlier in his career, Chef Bobby gained valuable experience as a Demi Chef de Partie at The Quorum, Two Horizon Center, Golf Course Road, and as a Commi at Hotel Crowne Plaza Mayur Vihar. He began his professional journey at Aamod Resorts, Kandaghat, District Solan, Himachal Pradesh, where he built a strong foundation in kitchen operations and hospitality discipline.

Speaking on his appointment, Chef Bobby said, “Joining TIYA, a Michelin Guide restaurant, as Sous Chef is an exciting milestone in my culinary journey. The brand’s vision of redefining modern Indian cuisine resonates deeply with my passion for innovation and excellence. I look forward to contributing to TIYA’s continued growth and delivering memorable dining experiences to our guests.”

With experience across well-known hospitality brands in both India and the United States, Chef Bobby’s appointment marks a meaningful step forward for TIYA as it continues to raise the bar for modern Indian fine dining in San Francisco.


Unwind in the Sacred Spirit of Ramadan at Novotel Cairo Airport

Unwind in the Sacred Spirit of Ramadan at Novotel Cairo Airport

By Hariharan U

Published on February 24, 2026

As the holy month of Ramadan begins, Novotel Cairo Airport welcomes guests to experience the season in an atmosphere defined by serenity, reflection, and heartfelt hospitality. Designed for both Cairo residents seeking a peaceful retreat within the city and travellers exploring Egypt’s capital, the hotel offers a setting where the spirit of togetherness takes centre stage.

Ramadan at Novotel Cairo Airport focuses on creating meaningful moments. Guests can slow down, reconnect, and embrace the traditions of the holy month while enjoying a comfortable and relaxing stay. The property’s dining venues present thoughtfully curated Iftar and Sohour experiences, blending traditional Ramadan flavours with contemporary touches. Each meal is crafted to bring families, friends, couples, and colleagues together around the table in celebration.

For corporate guests, the hotel provides fully equipped banquet rooms and dedicated facilities suited for Iftars, Sohour gatherings, and Ramadan celebrations. The spaces are designed to encourage connection and appreciation, offering organisations a welcoming environment to host teams and partners during the blessed month.

A highlight of the season is the exclusive Ramadan dessert display, available throughout the day. Guests can indulge in a carefully selected assortment of oriental pastries, featuring both classic favourites and delicately crafted treats that reflect the flavours of Ramadan. Whether enjoyed on-site or taken home to share, the sweet offerings add a festive touch to the experience.

More than a destination to stay or dine, Novotel Cairo Airport positions itself as a place where Cairo’s Ramadan evenings come alive with warmth and community spirit. It is a space to unwind after a long day of fasting, reflect on the blessings of the season, and create lasting memories.

Part of the global Accor portfolio, Novotel operates over 590 hotels across more than 65 countries and participates in the ALL – Accor Live Limitless lifestyle loyalty programme, offering members access to rewards and exclusive experiences worldwide.

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