Nothing Before Coffee Celebrates Milestone with 50th Store Opening in New Delhi

Nothing Before Coffee Celebrates Milestone with 50th Store Opening in New Delhi

By Author

Published on February 16, 2024

Nothing Before Coffee (NBC), a burgeoning Quick Service Restaurant (QSR) chain, proudly announces the inauguration of its 50th store in the bustling neighborhood of Malviya Nagar, New Delhi. This significant milestone underscores NBC's commitment to delivering exceptional coffee experiences to patrons nationwide.

Established in 2017 by Akshay Kedia, Anand Jain, Ankesh Jain, and Shubham Bhandari, NBC has rapidly gained popularity by offering premium coffee selections and fostering inviting atmospheres. With a vision to become the go-to coffee destination in Tier 1 & Tier 2 cities across India, NBC is dedicated to providing convenient and delightful coffee experiences.

“The launch of our 50th outlet is not just a numerical achievement; it’s a testament to our commitment to crafting exceptional coffee experiences,” remarks Akshay Kedia, Founder & CMO of Nothing Before Coffee. “Our vision is to become the household name for coffee and beverage cafes in Tier 1 & Tier 2 cities of India and beyond, offering a convenient and delicious coffee experience,” he adds.

image

Spanning 550-600 sq. ft., the Malviya Nagar store offers a welcoming ambiance for patrons to unwind, work, or socialize while indulging in a diverse menu of over 100 meticulously crafted beverages. Notable highlights include the signature 'Shrappe,' a fusion of frappe and shake, showcasing NBC's commitment to innovation and quality.

With the addition of 25 outlets in the fiscal year 2023-24 alone, NBC boasts the highest-ever store expansion rate, indicating a robust growth trajectory. The brand's expansion endeavors are further fortified by a strategic collaboration with Building Brands for Tomorrow (BBFT), a renowned leader in restaurant franchising and startup consultancy.

image

"Our 50th store opening symbolizes our unwavering dedication to crafting unparalleled coffee experiences," says Kedia. “We believe in the power of coffee to bring people together, and we're excited to share that with our customers." 

As NBC embarks on its ambitious expansion journey, the brand remains poised to leave an indelible mark on India's coffee culture, uniting communities one cup at a time. With a steadfast commitment to vegetarian options, competitive pricing, and unparalleled customer service, Nothing Before Coffee continues to redefine the QSR landscape, promising an unparalleled coffee experience with every visit.


Arabian Delites Opens Its 6th Outlet in Delhi with a New Cloud Kitchen in Vasant Kunj

Arabian Delites Opens Its 6th Outlet in Delhi with a New Cloud Kitchen in Vasant Kunj

By Hariharan U

Published on December 4, 2025

Arabian Delites has wrapped up 2025 with a major milestone as the brand opens its newest cloud kitchen in Vasant Kunj, marking its 6th outlet and 3rd cloud kitchen in Delhi. The launch strengthens the brand’s delivery network and brings its well-loved Middle Eastern flavours to yet another neighbourhood in the capital.

Founded in 1994 by K.D. Singh, Arabian Delites has spent over three decades building a strong reputation for flavour-forward, wholesome, and authentic Lebanese food. From shawarmas and doners to hummus bowls and falafels, the brand has remained consistent in offering meals that balance taste with a clean, health-first approach, a key reason behind its loyal customer base across Delhi-NCR.

image

The year 2025 proved transformational for the brand. Arabian Delites doubled its team size, upgraded tech systems for smoother operations, and expanded its store count, laying a strong foundation for efficient national growth. The menu also expanded with new offerings, including traditional Middle Eastern desserts like Baklavas, giving customers more reasons to indulge.

The new Vasant Kunj kitchen continues this momentum. Designed to serve high delivery demand without compromising quality, the outlet will offer the full menu across major food delivery platforms. Customers can enjoy signature dishes such as doners, shawarmas, rice bowls, hummus, falafels, and desserts prepared fresh in a modern cloud-kitchen format.

Speaking about the expansion, Mandeep Singh, Director, Arabian Delites, said, “We are excited to continue expanding our reach across Delhi-NCR with this launch. With a solid foundation built in 2025, we are now well-prepared to scale responsibly across India as sustainable growth is more important to us than overnight expansion.”

Looking ahead, Arabian Delites has ambitious plans. The brand aims to reach 100 outlets by 2028 and is set to double its store count in 2026, moving steadily towards a pan-India presence


Daysie MG Road Unveils a Classic British Christmas Menu for the Festive Season

Daysie MG Road Unveils a Classic British Christmas Menu for the Festive Season

By Hariharan U

Published on December 4, 2025

Bengaluru is set for a cosy and classic Christmas this year as Daysie MG Road rolls out its British-inspired festive menu. With warm flavours, indulgent plates, and handcrafted holiday cocktails, the menu brings together comfort, nostalgia, and a little festive sparkle — just right for December gatherings in the city.

The menu opens with the Truffle Parsnip Velouté, a silky, earthy soup finished with chive oil and hazelnut crumble, a simple, elegant start to the meal.

Small plates bring comforting favourites with a gourmet twist. The Spinach & Ricotta Croquettes come crisp and creamy, paired with a light touch of honey and cranberry. The Duck Carpaccio adds a fresh, bright note with pickled pear and orange gel, while the Moroccan Lamb Cigars deliver bold, spiced warmth with a smoky harissa mayo.

For mains, the kitchen keeps the mood festive and hearty. The Spinach, Mushroom & Citrus Ricotta Cannelloni packs soft, clean, herb-forward flavours. Meat lovers can choose the Five-Spice Roast Duck, glazed with rosemary-plum and served with mushroom ragout and sautéed spinach. The Pork Chop with Mustard–Maple Glaze brings a sweet-savory balance with red cabbage and roasted Brussels sprouts.

Desserts stay true to the season. The Roasted Fig & Honey-Thyme Tart blends warm figs, mascarpone, and pistachio, while the Christmas Spiced Pavlova comes chai-kissed with bourbon-vanilla cream and winter fruits.

Alongside the food, Daysie presents a festive cocktail lineup. Classics like Eggnog and Mulled Wine bring familiar holiday warmth, while signatures such as Santa’s Little Secret, North Pole Adas, and the spiced Christmas Fashioned add playful indulgence to the celebrations.

With cosy flavours, festive drinks, and a warm Christmas mood, Daysie MG Road sets the perfect table for the season.


CYK Hospitalities Launches LANY, a Fresh and Modern Dessert QSR in Gurugram

CYK Hospitalities Launches LANY, a Fresh and Modern Dessert QSR in Gurugram

By Manu Vardhan Kannan

Published on December 4, 2025

CYK Hospitalities, one of India’s well-known F&B consultancies, has launched its newest dessert QSR creation, LANY, at Ambience Mall in Gurugram. The brand brings a fresh, youthful, global-inspired take to India’s dessert scene and highlights CYK Hospitalities’ ability to build innovative models within this category.

LANY takes its name and personality from the cultural energy shared between Los Angeles and New York. The founders, Sanchita Sarin and Harsh Sarin, drew from their travels and mutual love for desserts to shape the brand’s identity, visuals and overall vibe. Their idea was to blend global inspiration with flavours and formats that feel instantly lovable in India.

image

The menu brings together soft-serve desserts, stick waffles and its standout offering Taiyaki Cones. By positioning Taiyaki as its hero product, LANY steps into a niche space that connects familiar international formats with a modern appeal for Indian consumers.

Throughout the brand-building journey, CYK Hospitalities worked closely with the founders, offering support in conceptualization, menu planning, hiring, training, location selection and complete design direction. The aim was to create a seamless brand story that carries LANY’s multicultural inspiration effortlessly.

Sanchita Sarin shares, “LANY is built on a feeling that desserts should lift you instantly. We wanted to create something that has a global soul but is deeply lovable in India, simple, joyful, and instantly repeatable. CYK Hospitalities helped us convert this emotion into a brand that truly speaks to what we dreamt. CYK Hospitalities has been with us in forming this from the inner core to the outer covering, every minute detail, layer, and decision. We together have an entity that is globally connected yet India-specific.”

Speaking about the collaboration, Pulkit Arora, Director and Culinary Expert, CYK Hospitalities says, “The desserts category requires very clear, quick, and pleasant communication. With LANY, we aimed at making it large, sharp, and emotionally sticky. The whole conception was to form a dessert personality that consumers will very easily recall and very naturally come back to.”

Simran Jeet Singh, Director, CYK Hospitalities adds, "The choice of location is the point where the brand story starts. Ambience Mall is enabling LANY to reach out directly to the people who already like experiential global formats, thus making this concept very favourable for high conversions and repeat takes. This is the kind of placement that starts to lend brand equity right from day one, and at the same time, prepares the ground for the whole country to expand."

Stay up-to-date with the latest Hospitality news and trends in the Hospitality industry!

Subscribe to Hospitality news e-magazine for free and never miss an issue.

By clicking subscribe for free you agree to the Terms & Conditions and acknowledge our Privacy Policy.

Advertise With Us

We have various options to advertise with us including Events, Advertorials, Banners, Mailers, etc.