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By Author
Published on November 1, 2023
The Montana Group, a prominent name in the food and beverage industry, has announced a significant partnership with Kiscon Hospitality to revolutionize the Indian fast-food landscape. This joint venture, investing a substantial $10 million, is set to launch over 50 Carl's Jr. restaurants across India. Known for its Californian flair in premium burgers, Carl's Jr. is poised to make a substantial impact in the Indian market with this strategic expansion.
A Culinary Wave from California to India
This collaboration is not just about expanding a business; it's about bringing a slice of Californian culinary expertise to the Indian palate. Carl's Jr., a brand celebrated for its chargrilled burgers since 1941, holds a revered place in the global food scene with more than 3,800 outlets in 39 countries. The joint venture aims to replicate this success in India, offering a unique dining experience that combines global flavors with local tastes.
Revitalizing and Relaunching Carl's Jr. in India
The move signifies a strong commitment to revitalize and relaunch the Carl's Jr. brand in the Indian market. This relaunch is not just a business strategy but a nod to the evolving tastes and preferences of Indian consumers, who are increasingly inclined towards diverse and international cuisines. The plan to open more than 50 new Carl's Jr. restaurants within three years reflects a confident and calculated approach to capture the Indian market.Economic Impact and Job Creation
Beyond introducing Californian burgers to India, this venture stands as a testament to the commitment of the Montana Group and Kiscon Hospitality towards economic development and job creation. With an expected creation of 5,000 direct and indirect jobs, this project is poised to contribute significantly to the local economies where these restaurants will be established.
Leaders’ Perspectives
Monty Singh, founder and Chairman of the Montana Group, emphasized their dedication to uphold the legacy of Carl's Jr. while making it relevant for the new generation of Indian consumers. Jappreet Singh, founder and Chairman of Kiscon Hospitality Pvt Ltd, expressed excitement about introducing the iconic brand to Indian consumers, noting the partnership’s commitment to delivering authentic Californian tastes.
Conclusion
As Carl's Jr. prepares to sizzle on the Indian food scene, it represents more than just a culinary addition; it's a fusion of cultures, a boost to the economy, and a new chapter in the Indian fast-food industry. With the combined expertise and vision of the Montana Group and Kiscon Hospitality, Carl's Jr. is set to become a significant player in India's vibrant culinary tapestry.
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By Nithyakala Neelakandan
Published on October 18, 2024
At Reservoire, cocktail-making is transformed into an art form, combining creativity, precision, and high-quality ingredients. The bar is known for its unique cocktail categories, offering a memorable experience with each drink. Their menu features Avengers-themed cocktails, inspired by characters like Iron Man, Black Widow, and the Hulk, alongside Hollywood-inspired drinks such as "Pirates of the Caribbean" and "Treasure Island."
For those seeking innovative options, clarified cocktails provide a silky texture and crystal-clear look, while reimagined classics get modern updates. Their experiential cocktails take guests on a flavor journey, ensuring that every sip is an adventure.
What sets Reservoire apart is its attention to detail and customization. Each cocktail is tailored to individual tastes, making the drinking experience personalized and memorable. With a diverse selection of over 150-180 cocktails, there is something for everyone, from casual drinkers to cocktail enthusiasts.
In addition to regular offerings, Reservoire introduces seasonal and limited-edition cocktails every month, highlighting fresh ingredients and festive themes. Whether a guest prefers a classic martini or a bold tequila-based drink, Reservoire’s philosophy ensures that each cocktail tells a story, integrating pop culture references with refined mixology.
Guests can enhance their drinks by pairing them with thoughtfully curated dishes from the menu, where food and cocktails complement each other perfectly. The vibrant ambiance blends art and nature, creating a stunning garden oasis in the heart of Bangalore, making Reservoire the ideal spot to relax with an exceptional drink in hand.
Crowne Plaza Ahmedabad is bringing the rich flavors of Indian street food to its all-day dining venue, Essence, with “The Great Indian Street Food Festival.” This exciting event will run from October 17 to October 26, 2024, offering a vibrant showcase of street food specialties from across India’s four regions: North, South, East, and West.
The festival will feature live food stations serving iconic dishes like spicy dosas from the South, tangy chaats from the North, flavorful puchkas from the East, and the popular vada pav from the West. Guests can indulge in these street delicacies without leaving the comfort of the city.
Commenting on the festival, Suraj Kumar Jha, General Manager of Crowne Plaza Ahmedabad, said, "The Great Indian Street Food Festival is an invitation to our guests to experience the spirit of Indian streets through food. We’ve curated a menu that reflects the heart of India’s culinary heritage and brought it to our restaurant to create an unforgettable dining experience for everyone."
Executive Chef Daksh Sirwani shared his passion behind the festival: "Our team has worked passionately to bring the authentic flavors of India’s bustling streets to the plates of our guests. We’ve carefully crafted each dish, ensuring that it remains true to its roots while delivering the signature quality of Crowne Plaza. This festival is not just about food; it’s about culture, tradition, and the stories behind every bite."
The festival will be open daily from 7:00 PM to 11:00 PM, priced at INR 1799 plus taxes. Visitors can make reservations by contacting the hotel directly. This event offers a unique opportunity to explore India's culinary diversity under one roof in the heart of Ahmedabad.
Brush Creek Distillery has launched a special-release Straight Bourbon Whiskey in collaboration with the Purdue for Life Foundation, celebrating the shared legacy of the university and alumni Bruce and Beth White, founders of Brush Creek Ranch. The bourbon reflects Purdue’s values and history, with each bottle priced at $74.18, representing Purdue’s founding year, 1874. It is available online through Bourbon Outfitters and at the Brush Creek Distillery in Saratoga, Wyoming.
Managing Director Andrew Wason expressed the distillery’s excitement about the partnership, stating, “We are thrilled to unveil this special-release whiskey with Purdue for Life and to support the organization’s ongoing efforts to engage alumni and strengthen the community.” The limited-edition bourbon showcases Wyoming’s rugged spirit and Purdue’s innovative legacy, aged for seven years—symbolizing the seven degrees offered at Purdue’s White Lodging – J.W. Marriott, Jr. School of Hospitality and Tourism Management, which honors Bruce White's contributions to the hospitality industry.
The bourbon offers a rich tasting experience, with aromas of spiced honey, mint, citrus zest, and baking spices. The palate reveals layers of vanilla custard, caramel, dark chocolate, and spearmint, leading to a smooth, lingering finish with hints of pipe smoke and spice.
Founded in 2019, Brush Creek Distillery focuses on small-batch spirits, including bourbon, rye, gin, and vodka. The distillery’s commitment to craftsmanship is evident through this release, blending Wyoming's natural elements with Purdue’s spirit of innovation.
The Purdue for Life Foundation, established in 2020, helps alumni stay connected, supports lifelong learning, and encourages engagement with the university. The bourbon serves as a tribute to Purdue’s past while also supporting ongoing alumni initiatives.
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