Preferred Hotels & Resorts Adds 30 New Member Properties in Q2 2024

Preferred Hotels & Resorts Adds 30 New Member Properties in Q2 2024

By Nithyakala Neelakandan

Published on July 27, 2024

Preferred Hotels & Resorts has announced the addition of 30 new member properties to its global portfolio from April 1 to June 30, 2024. These properties, which include an adults-only all-inclusive resort and a historic villa, offer unique and personalized guest experiences in destinations such as South Africa, Portugal, Saudi Arabia, and the Dominican Republic.

Lindsey Ueberroth, CEO of Preferred Hotels & Resorts, expressed excitement about the new additions: “We’re thrilled to welcome these 30 stunning properties to our global portfolio of luxury independent hotels. In addition to representing our largest announcement of new members since 2018, each one exemplifies our commitment to transformational travel experiences. In particular, our eight new prestigious Legend Collection members demonstrate the highest levels of luxury in some of the most inspiring destinations across the globe.”

Properties joining the Preferred Hotels & Resorts portfolio include:

Casa Velas Puerto Vallarta (Puerto Vallarta, Mexico) – Lifestyle Collection: An adults-only boutique resort on Mexico's Pacific Riviera with 80 suites, private immersion pools, and scenic garden and golf course views.

Forth Hotel & Club (Atlanta, Georgia) – L.V.X Collection: Urban resort with 196 rooms, four dining concepts, an outdoor pool, fitness center, and members-only social club.

The Marker Union Square (San Francisco, California) – Lifestyle Collection: Renovated historic hotel with Beaux-arts architecture, 208 guestrooms, and a blend of historic charm and modern comfort.

Boutique Hotel Stresa (Stresa, Italy) – L.V.X Collection: Luxurious retreat in a 250-year-old villa, known as "Casa d’Oro," in the town of Stresa, often called the Pearl of Lake Maggiore.

Only YOU Hotel Sevilla (Seville, Spain) – L.V.X Collection: Modern hotel in Seville, blending Mediterranean and Arabic influences with Andalusian elegance.

The RuMa Hotel & Residences (Kuala Lumpur, Malaysia) – Lifestyle Collection: Urban sanctuary in Kuala Lumpur’s Golden Triangle with 253 luxurious rooms, combining tradition and modernity.

Mahali Mzuri (Masai Mara, Kenya) – Legend Collection: Luxury tented camp in the Masai Mara, offering an exclusive safari experience.

Kasbah Tamadot (Asni, Morocco) – Legend Collection: Prestigious luxury property in Morocco.

Mont Rochelle (Franschhoek, South Africa) – Legend Collection: Luxurious hotel located in South Africa’s wine country.

Necker Island (The Valley, British Virgin Islands) – Legend Collection: Exclusive private island resort in the British Virgin Islands.

Son Bunyola (Mallorca, Spain) – Legend Collection: Elegant estate in Mallorca, Spain, offering a luxurious retreat.

Ulusaba (Sabi Sands, South Africa) – Legend Collection: Luxury safari lodge in Sabi Sands, South Africa.

Bluesun Hotel Maestral (Brela, Croatia) – Lifestyle Collection: Upscale hotel in Brela, Croatia, known for its stunning coastal views.

HOTEL EXCELSIOR SPA & LIDO (Pesaro, Italy) – Lifestyle Collection: Luxurious spa hotel in Pesaro, Italy.

Galeria Plaza Leon (Leon, Mexico) – Lifestyle Collection: Modern hotel in Leon, Mexico, offering stylish accommodations.

Leiro Residences (Málaga, Spain) – Preferred Residences: Exclusive residential property in Málaga, Spain.

MacArthur Place Hotel & Spa (Sonoma, California) – L.V.X Collection: Elegant hotel and spa in Sonoma, California.

Ocean El Faro (Punta Cana, Dominican Republic) – Lifestyle Collection: Beachfront resort in Punta Cana, Dominican Republic.

Preidlhof Luxury Dolce Vita Resort (Naturno, Italy) – Lifestyle Collection: Luxury wellness resort in Naturno, Italy.

Sesimbra Oceanfront Hotel (Sesimbra, Portugal) – Lifestyle Collection: Oceanfront hotel in Sesimbra, Portugal.

Silverado Resort (Napa, California) – Lifestyle Collection: Iconic resort in Napa, California, known for its wine country charm.

The Branson Beach Estate (Spanish Town, British Virgin Islands) – Legend Collection: Luxury beach estate in the British Virgin Islands.

The Lodge (Verbier, Switzerland) – Legend Collection: High-end alpine lodge in Verbier, Switzerland.

Ventana Canyon Club and Lodge (Tucson, Arizona) – Lifestyle and Preferred Residences Collection: Scenic resort and club in Tucson, Arizona.

Vivienda Al Hada (Riyadh, Saudi Arabia) – L.V.X Collection: Luxurious residential property in Riyadh, Saudi Arabia.

Vivienda Al Hada Residences (Riyadh, Saudi Arabia) – L.V.X Collection: Exclusive residences in Riyadh, Saudi Arabia.

Vivienda DQ (Riyadh, Saudi Arabia) – L.V.X Collection: Prestigious residential property in Riyadh, Saudi Arabia.

Vivienda Granada (Riyadh, Saudi Arabia) – L.V.X Collection: Elegant residential property in Riyadh, Saudi Arabia.

Vivienda Jeddah (Jeddah, Saudi Arabia) – L.V.X Collection: Upscale residential property in Jeddah, Saudi Arabia.

Vivienda Turki Al Awal (Riyadh, Saudi Arabia) – L.V.X Collection: Luxurious residential property in Riyadh, Saudi Arabia.

These properties are part of the I Prefer Hotel Rewards program, which includes over 600 participating hotels and resorts worldwide. The loyalty program allows members to earn points redeemable for cash-value reward certificates, Titanium status, and other exclusive benefits.


Novotel Mumbai Juhu Beach Welcomes Festive Season with Joyful Cake-Mixing Ceremony

Novotel Mumbai Juhu Beach Welcomes Festive Season with Joyful Cake-Mixing Ceremony

By Manu Vardhan Kannan

Published on November 18, 2025

Novotel Mumbai Juhu Beach opened its festive season with its much-awaited annual cake-mixing ceremony, creating a lively afternoon filled with joy, high tea, and seaside celebrations. Held by the poolside, the event brought together guests, families, and culinary enthusiasts for a cherished pre-Christmas ritual that leads into the upcoming Tree Lighting Ceremony and New Year’s Eve festivities.

Set against the scenic backdrop of the sea, the celebration reflected the warm spirit of the season, showcased through the hotel’s popular F&B outlets, The Square, Gadda Da Vida, Sampan, Bageecha, and Péché Mignon. Guests joined hands with the hotel’s culinary team for the traditional cake-mixing ritual, symbolising community, togetherness, and the joy of giving.

The afternoon continued with an elegant seaside high tea featuring a curated selection of savoury bites, sweet treats, and refreshing beverages. The atmosphere carried the perfect blend of warmth and celebration, truly capturing the festive essence of Novotel Mumbai Juhu Beach.

Kunal Shanker, General Manager, Novotel Mumbai Juhu Beach, shared, “Our annual cake-mixing ceremony is a celebration of togetherness and marks the beginning of our festive preparations. It is always heartening to see families, friends, and even first-time participants join hands in this joyous ritual, sharing laughter and creating memories. As these ingredients mature over the coming weeks, they will carry with them the warmth, camaraderie, and festive spirit that define this special time of the year.”

As the ceremony progressed, guests donned chef’s caps, aprons, and gloves, preparing to mix an aromatic blend of premium ingredients such as sultanas, candied ginger, macerated dates, crystallised fruit, and hand-picked nuts. These ingredients were combined with fine spirits to begin the months-long maturation process essential for the hotel’s signature Christmas offerings.

The lively ambience, enhanced by festive melodies and the soothing seaside backdrop, created a memorable experience for every participant. Families and friends came together to enjoy this unique tradition, marking the joyful beginning of the holiday season at Novotel Mumbai Juhu Beach.


Hilton Mumbai International Airport Opens Festive Season with Cake-Mixing Ceremony and Sunday Brunch

Hilton Mumbai International Airport Opens Festive Season with Cake-Mixing Ceremony and Sunday Brunch

By Manu Vardhan Kannan

Published on November 18, 2025

Hilton Mumbai International Airport welcomed the festive season with a lively Cake-Mixing Ceremony followed by the hotel’s signature Sunday Brunch. The celebration marked the beginning of the hotel’s festive calendar and brought together media, influencers, key clients, and Hilton Honors members.

Guests took part in the traditional cake-mixing ritual, blending dry fruits, spices, and festive flavours that set the tone for the hotel’s Christmas preparations. The afternoon continued with an indulgent brunch featuring global cuisines, live stations, festive-inspired dishes, and artisanal desserts.

The hotel announced that this was only the start of its festive offerings. Guests can look forward to exclusive staycation and holiday packages, Nikkei Table, a Peruvian culinary experience hosted by Chef Vishag, and a special showcase celebrating the culture of Bengal curated by Chef Ananya Banerjee. The season will also include a Christmas Eve Dinner with classic holiday favourites, a grand Christmas Day Brunch for families, and the Big Bang New Year’s Eve Celebration featuring music, gourmet food, and memorable experiences.

Hilton Mumbai International Airport is set to create a festive season filled with culture, creativity, and unique culinary journeys, bringing a blend of tradition and innovation to its guests. More festive experiences will be announced through December and into the New Year.


Clarks Exotica Rings in the Festive Season with a Joyous Cake Mixing Celebration

Clarks Exotica Rings in the Festive Season with a Joyous Cake Mixing Celebration

By Manu Vardhan Kannan

Published on November 13, 2025

Clarks Exotica Convention Resort & Spa welcomed the festive season with its much-awaited annual Cake Mixing Ceremony, held at the scenic poolside of the Clubhouse. The cherished tradition brought together guests, residents from Swiss Town, Hollywood Town, and Serene Garden, along with the senior management and resort team, for an evening filled with laughter, warmth, and community joy.

The event began on a grand note with the reveal of specially designed cake-mixing logos, offering a creative glimpse into the resort’s evolving story and setting an air of anticipation for its upcoming chapter. This thoughtful addition added excitement to the evening and reflected the brand’s commitment to innovation and storytelling.

As the music played and festive aromas filled the air, guests joined hands with the Clarks team to mix a rich medley of dry fruits, nuts, and spices, a symbolic gesture of joy, togetherness, and prosperity for the season ahead. The ceremony concluded with a sumptuous poolside spread of snacks and beverages, creating the perfect prelude to the holiday celebrations.

Sharing his thoughts on the occasion, Mr. Balaji M, CEO, Clarks Exotica, said, “At Clarks Exotica, we believe every celebration is an opportunity to create lasting memories. The annual cake mixing reflects the values we hold close, community, warmth, and connection. Seeing our guests, residents, and team members come together in such high spirits reminds us that hospitality is ultimately about people, not places. This event marks not just the start of the festive season, but also a renewed chapter in our brand’s story.”

As the resort prepares to unveil its new brand identity, this year’s cake mixing stood as a symbolic celebration of blending tradition with innovation. With the festive cheer in full swing and an exciting future ahead, Clarks Exotica continues to redefine hospitality through experiences that celebrate togetherness and timeless joy.

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