Punjabi By Nature Appoints Manish Srivastava as Corporate Head of Sales & Marketing

Punjabi By Nature Appoints Manish Srivastava as Corporate Head of Sales & Marketing

By Nishang Narayan

Published on September 5, 2024

Punjabi By Nature, India's iconic restaurant chain known for delivering the finest North Indian cuisine for over 26 years, is proud to announce the appointment of Manish Srivastava as the new Corporate Head of Sales & Marketing. With an impressive career spanning over 13 years in the hospitality industry, Manish is set to bring his strategic vision and deep industry expertise to further elevate the brand.

A proud alumnus of NSHM Durgapur, Manish has held successful roles at renowned establishments like Clarks, ITC, Radisson, Chancery, Qla Restaurant, and Pind Balluchi. His extensive experience in hotel and restaurant operations, business planning, and people development, combined with his achievements in event planning, marketing, and sales growth, make him an ideal fit for Punjabi By Nature.

Commenting on the appointment, Chef Manoj Rai, CEO of Punjabi By Nature, said, "We are thrilled to welcome Manish Srivastava to our leadership team. His deep understanding of the hospitality industry and proven ability to drive sales and brand growth are exactly what we need as we enter our next phase of expansion."

Expressing his excitement about joining Punjabi By Nature, Manish Srivastava stated, "I am honored to be part of a brand with such a rich history and dedication to excellence. My goal is to build on this legacy by implementing innovative marketing strategies, expanding our customer base, and enhancing our guests' experiences. Together, we will ensure that Punjabi By Nature continues to set the standard for authentic Punjabi cuisine and exceptional service."

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In his new role, Manish will lead initiatives in branding, social media marketing, influencer collaborations, and menu engineering. His immediate focus will be on strengthening the brand's market positioning and enhancing customer engagement. Under his leadership, Punjabi By Nature plans to expand locations, innovate menu offerings, enhance customer experiences, and pursue sustainable practices.

Manish is expected to boost the brand's market presence by driving geographic growth, enhancing brand identity, and leveraging digital marketing and strategic partnerships. His upcoming strategies include influencer collaborations, a stronger digital presence, interactive social media campaigns, and localized marketing efforts. On the sales front, he will focus on dynamic pricing, improving customer experience, expanding catering and events, and exploring franchise opportunities.

Punjabi By Nature is confident that Manish Srivastava's expertise will elevate the brand, continuing its legacy as India's leading Indian restaurant chain for over 26 years.


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