Puratos India Launches Millet-based Baking Marvels for Health-Conscious Consumers

Puratos India Launches Millet-based Baking Marvels for Health-Conscious Consumers

By Author

Published on August 23, 2023

Puratos India is setting the stage for a health-conscious culinary revolution with its latest offerings – the Easy Puravita Millet Bread Mix and Tegral Satin Millet Cake Mix. These groundbreaking mixes are designed to cater to the evolving preferences of health-conscious consumers, while also promoting sustainability through the use of millets.

The Easy Puravita Millet Bread Mix combines five different millets with Dutch-origin sourdough, resulting in a fiber-rich blend that maintains the authentic flavors of traditional Indian millet-based bread. This versatile mix empowers bakers to create a range of bread options, using either whole wheat flour or refined wheat flour, without compromising on taste or texture.

For dessert enthusiasts, the Tegral Satin Millet Cake Mix is a game-changer. As consumers increasingly lean towards healthier choices, this mix provides a guilt-free solution, devoid of refined sugar, maida, and gluten. The result is a selection of delectable cakes that boast exceptional texture and volume, promising a delightful sensory experience.

Millets, known for their health benefits and environmentally friendly cultivation, are at the heart of these innovative products. In line with this ethos, Puratos India's commitment to health, sustainability, and innovation shines through its millets-based product range. With the United Nations declaring 2023 as the International Year of Millets, this initiative aligns perfectly with the global push for sustainable food practices.

Mr. Ashish Seth, Managing Director of Puratos Food Ingredients India Pvt. Ltd., shared his enthusiasm for these new creations, stating, "Our products exemplify our firm resolve to not only tantalize taste buds but also champion the well-being of consumers and the planet we share." Puratos India's dedication to crafting a sustainable and flavorful future is evident in every aspect of these millet-based mixes.

The Tegral Satin Millet Cake Mix and Easy Puravita Millet Bread Mix empower bakers to explore their creativity while embracing the benefits of millets. From layer cakes to muffins, these mixes offer an array of possibilities, all while celebrating the balance of nutrition and flavor.

With "Taste Tomorrow" surveys revealing a growing global trend toward plant-based options that align with health goals, Puratos India's millets-based products are not just a response to current preferences, but a glimpse into a future where wellness and sustainability go hand in hand.

As Puratos India introduces these innovative millets-based bakery and patisserie mixes, it paves the way for a culinary experience that celebrates health, flavor, and the planet. With a nod to tradition and a focus on the future, these offerings are poised to reshape how we approach indulgence and well-being in our food choices.


Rakul Preet Singh Launches Millet-Based Restaurant 'Arambam' in Hyderabad

Rakul Preet Singh Launches Millet-Based Restaurant 'Arambam' in Hyderabad

By Nishang Narayan

Published on April 20, 2024

Rakul Preet Singh, renowned Bollywood actress and fitness enthusiast, has ventured into the culinary world with the launch of her first restaurant, 'Arambam – Millet Beginnings,' located in Madhapur, Hyderabad. This new dining establishment is introduced in partnership with Curefoods, a notable player in the food and beverage and cloud kitchen industry in India.

Arambam is not just any restaurant; it is a millet-centric eatery that embodies Singh’s passion for fitness and nutrition. "I’m thrilled to open my first restaurant focused on nutritious food that tastes great. Hyderabad holds a special place in my heart, starting from my acting career to now my F&B venture," Rakul Preet Singh stated during the inauguration.

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The restaurant’s mission is to highlight the nutritional benefits of millets—an ancient grain integral to Indian cuisine—through a unique culinary experience. Millets are known for their rich content in complex carbohydrates, proteins, and fibers, making them an excellent dietary choice. The Government of India has been promoting millets due to their health benefits and minimal environmental footprint.

Ankit Nagori, Founder of Curefoods, expressed enthusiasm about the collaboration, "Arambam is a testament to our commitment to promoting a healthy lifestyle and mindful eating. We are excited about this venture and plan to expand with more restaurants in Bangalore and Chennai, as well as ten cloud kitchens this year."

Arambam’s menu features a variety of millet-based dishes that promise a delightful balance of health and flavor, catering to a growing demographic of health-conscious diners in the city. This launch marks a significant step towards popularizing sustainable and nutritious eating practices in urban India, resonating with contemporary dietary trends that favor both wellness and environmental consciousness.


Experience the Bold Flavors of Punk Gin, A Nao Spirits’ Innovative Gin Creation

Experience the Bold Flavors of Punk Gin, A Nao Spirits’ Innovative Gin Creation

By Nithyakala Neelakandan

Published on April 20, 2024

Joining the vibrant lineup of Nao Spirits' innovative gin creations is Punk Gin, a rebellious take on the classic pink gin. Crafted with a blend of fresh strawberries and hibiscus flowers, Punk Gin challenges the norms of traditional gin-making with its bold flavors and anti-establishment attitude.

Unlike conventional pink gins laden with artificial additives and sugars, Punk Gin stays true to its craft by using only the freshest ingredients. Handpicked strawberries from Mahabaleshwar, renowned for their exquisite flavor, are meticulously macerated with Nao Spirits' classic London Dry Gin for 48 hours. A hint of dried hibiscus flowers adds a touch of brightness and acidity, resulting in a champagne-pink gin bursting with freshness.

Punk Gin offers a sensory journey with every sip. Fresh and vibrant strawberry notes greet the palate, followed by hints of lemon peel, black pepper, and juniper on the finish. This delightful combination makes Punk Gin the perfect companion for warm summer days and balmy evenings.

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Anand Virmani, Co-founder and CEO of Nao Spirits, says “Pink Gins are all the rage, but most pink gins have artificial flavouring, colour and lots of sugar, bearing little semblance to a real gin. As the pioneering craft gin brand in India, we use every opportunity to guide the category forward and set the right example for what it means to be ‘craft’. That is exactly what we did with Punk Gin – stuck to our principles in a fast-growing and competitive landscape by using fresh ingredients and taking Pink Gin back to its origins and showcasing what it was really intended to be.”

Punk Gin is currently available in Goa and Karnataka, with plans for expansion to Haryana. To fully appreciate its flavors, enjoy Punk Gin with tonic water and garnish with a slice of fresh strawberry, accompanied by a basil leaf or sprig of rosemary. Remember to refrigerate Punk Gin to preserve its freshness and vibrant taste.

As the Indian gin scene continues to evolve, Nao Spirits remains at the forefront of innovation and excellence. With Punk Gin, they invite gin enthusiasts to embrace the spirit of rebellion and indulge in a truly refreshing experience. Join the revolution and discover the bold flavors of Punk Gin today.


Zomato Launches India’s First 'Large Order Fleet' for Group Events

Zomato Launches India’s First 'Large Order Fleet' for Group Events

By Nishang Narayan

Published on April 19, 2024

Zomato, a leading food delivery service, has announced a significant innovation in its delivery operations with the introduction of India's first 'Large Order Fleet.' This announcement was made by Deepinder Goyal, CEO and Founder of Zomato, emphasizing the company's commitment to enhancing customer experiences for group and event catering.

The 'Large Order Fleet' is specifically designed to manage food deliveries for group events and parties involving up to 50 people. One of the fleet's distinguishing features is its all-electric composition, aligning with environmentally sustainable practices. This initiative not only addresses the logistical challenges associated with large order deliveries but also marks a significant step towards reducing carbon emissions.

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Previously, Zomato managed large orders through multiple delivery partners, which sometimes compromised the quality of the customer experience. The introduction of specialized vehicles equipped with cooling compartments and temperature-controlled hot boxes ensures that food is delivered in optimal condition, reflecting Zomato’s dedication to customer satisfaction.

"These new vehicles are a work in progress, and we are continuously enhancing their features to ensure everything arrives just the way you like," said Goyal. He also expressed his enthusiasm for developing products and services that better serve the community.

This strategic move by Zomato is expected to set a new standard in the food delivery industry, particularly for large gatherings, and underscores the company’s innovative approach to business and customer service. As these electric vehicles roll out, Zomato looks forward to providing a more reliable and efficient service for large orders, ensuring that every meal is delivered with care and precision.

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