Radico Khaitan Introduces Magic Moments Remix Pink Vodka: A Splash of Flavors

Radico Khaitan Introduces Magic Moments Remix Pink Vodka: A Splash of Flavors

By Author

Published on November 27, 2023

Radico Khaitan Limited, a key player in India's alcoholic beverage industry, unveils its latest offering – Magic Moments Remix Pink Vodka. Positioned as a premium addition to the Magic Moments Vodka portfolio, this vibrant creation caters to the rising demand for flavored and colorful alcoholic beverages.

Initially introduced in the markets of UP and Assam, Magic Moments Remix Pink Vodka aims to capture the growing interest in colored vodka. The strategic plan includes a nationwide expansion within the next 2-3 quarters, bringing this innovative spirit to a broader audience.

Magic Moments Vodka, featuring the Remix series, Verve line, Dazzle, and Vodka Cocktails, proudly serves as Radico Khaitan's flagship brand. With a market share of 60% across both domestic and international vodka brands, the portfolio has achieved a remarkable milestone, selling over five million cases in FY2023.

Crafted with natural flavors extracted from black mulberry, elderflower, and raspberry, Magic Moments Remix Pink Vodka promises a distinctive taste experience. This addition reflects Radico Khaitan's commitment to innovation and meeting consumer preferences for exciting and diverse flavors.

Magic Moments has earned its place as the 7th largest vodka globally, a testament to its pioneering role in India's premium vodka market. The brand's success lies not only in maintaining quality standards but also in delivering enchanting taste experiences.

Mr. Amar Sinha, Chief Operating Officer at Radico Khaitan, shared his excitement about the launch, stating, "The addition of Magic Moments Remix Pink Vodka is a direct response to the positive reception of Magic Moments Verve Cranberry Tease vodka, reflecting our commitment to offering innovative flavors."

Magic Moments Remix Pink Vodka doesn't just distinguish itself through taste but also through packaging. Encased in an elegant, transparent bottle showcasing its vibrant pink hue, it adds a touch of sophistication to both grand and intimate celebrations. Available in three sizes (750 ml, 375 ml, and 180 ml), this versatile spirit is designed to elevate various occasions.

With the introduction of Magic Moments Remix Pink Vodka, Radico Khaitan aims to fortify its market leadership by providing consumers with a sophisticated yet accessible product. This addition to the Remix Series is poised to redefine the vodka experience, making a lasting impact in the competitive spirits industry. Cheers to innovation and a splash of vibrant flavors!


Aakhol Brings Authentic Assamese Home-Style Cuisine to Hyderabad

Aakhol Brings Authentic Assamese Home-Style Cuisine to Hyderabad

By Hariharan U

Published on July 25, 2026

Hyderabad’s evolving culinary landscape has welcomed a new destination celebrating the flavours and traditions of Northeast India with the launch of Aakhol – An Assamese Restaurant in Kokapet. The restaurant brings an authentic home-style Assamese dining experience to the city, showcasing the simplicity, warmth, and rich culinary heritage of Assam.

Founded by Dr. Alpaxee Kashyap and her husband Akhil, Aakhol is inspired by a family legacy deeply connected with food and hospitality. Dr. Alpaxee’s maternal grandfather established Laxmi Cabin in Guwahati’s Fancy Bazar in 1942, one of the city’s oldest and most loved sweet shops, known for its iconic samosas. Continuing the family’s passion for hospitality, her parents later founded Aarian Woods, one of Guwahati’s pioneering boutique resorts.

After moving to Hyderabad in 2019, Dr. Alpaxee found herself missing the familiar flavours and comfort of Assamese home cooking. Unable to find authentic Assamese cuisine in the city, she started Aakhol in 2025 as a small home kitchen offering pre-order meals. The concept quickly gained popularity among the Assamese community and food enthusiasts in Hyderabad, leading to the opening of the full-fledged restaurant.

Speaking about the journey, Dr. Alpaxee Kashyap, Founder, Aakhol, said:

"When I moved to Hyderabad, I realised I missed more than just the food—I missed the feeling of home. Aakhol is our way of sharing that feeling with the city while giving fellow Assamese a place they can call their own. We hope every guest leaves with a deeper appreciation of Assam's cuisine, culture and hospitality."

Staying true to its roots, Aakhol does not modify its recipes to suit local preferences. Instead, the restaurant celebrates the authentic character of Assamese cuisine, where fresh ingredients, subtle spices, and traditional cooking techniques create balanced and flavourful dishes.

The menu features signature Assamese preparations including Bamboo Shoot Fish, traditional pork and chicken dishes, Assamese vegetarian and non-vegetarian thalis, dali bota, fish chutney, sesame chutney, and the famous bhoot jolokia achaar for guests seeking a spicy experience. Key ingredients such as bamboo shoots, xoru aloo, and kaji nemu, Assam’s iconic citrus fruit, are sourced directly from Guwahati to preserve authenticity.

The culinary journey extends to desserts with traditional favourites such as White Payokh, Black Payokh, and Pati-Sapta Pitha, reflecting the cuisine’s philosophy of simplicity and balance.

Beyond food, Aakhol offers guests an immersive cultural experience inspired by Assamese homes. The restaurant’s interiors draw inspiration from Dr. Alpaxee’s grandmother’s house in Bharalu, Guwahati, featuring handcrafted décor elements, a legacy wall narrating the family’s hospitality journey, and a curated library celebrating Assamese literature, food, and culture.

With its launch, Aakhol aims to introduce Hyderabad not just to Assamese cuisine but also to the stories, traditions, and hospitality of Assam, creating a space where every meal becomes a cultural experience.

Restaurant Details:

Restaurant: Aakhol – An Assamese Restaurant
Location: H.1-1/476, Gandipet Main Road, Power Welfare Society, Manchirevula, Kokapet, Hyderabad, Telangana 500075
Timings:
Lunch: 12:30 PM – 03:30 PM
Dinner: 07:00 PM – 10:30 PM


Mogu Mogu Expands in India with Sugar-Free Candy and Chewy Iced Tea

Mogu Mogu Expands in India with Sugar-Free Candy and Chewy Iced Tea

By Manu Vardhan Kannan

Published on July 25, 2026

Mogu Mogu, the brand known for its signature nata de coco "sip and chew" beverages, is expanding its portfolio in India with the launch of Sugar-Free Candy and the upcoming Chewy Iced Tea. The move marks the brand's entry into the snacking category while strengthening its presence beyond beverages in one of its fastest-growing global markets.

After introducing Mogu Mogu Candy earlier this year, the brand is now preparing to launch Mogu Mogu Iced Tea in August, taking its popular "sip and chew" experience into the ready-to-drink tea segment.

Both products build on Mogu Mogu's success in international markets, where the brand has expanded beyond its flagship beverage. The India rollout reflects the strong consumer response the brand has received locally and reinforces the country's importance in its global growth strategy.

The Mogu Mogu Sugar-Free Candy offers a better-for-you alternative to traditional confectionery. It is sugar-free, enriched with Vitamin C and infused with sorbitol to provide a refreshing cooling sensation. The candy is available in Lychee, Peach, Mango and Strawberry flavours and is shaped like the brand's mascot, with packaging inspired by Mogu Mogu's iconic bottle.

The upcoming Mogu Mogu Iced Tea brings a new twist to the ready-to-drink tea category by combining fruit tea with the brand's signature nata de coco, delivering its well-known "sip and chew" experience. The drink will initially be available in Lemon and Peach flavours.

Commenting on the expansion, Vikash Singhal, Founder & Director, Sunbeam Mercantile Ventures, said:

"Mogu Mogu has always been about a refreshing, fun drink with a unique texture. With the launch of the candy and iced tea, we're extending that same signature taste and feeling of nata de coco into categories that people enjoy every day. As we expand across 300+ cities, with a strong push into Tier II and Tier III markets, these launches mark a defining step in building Mogu Mogu into a multi-category brand in India. We're especially encouraged that over 60% of consumers who experience our in-store activations return as repeat buyers - a strong signal for Mogu Mogu's long-term growth in India."

As part of its expansion strategy, the company is strengthening its presence across 300+ cities, with a particular focus on Tier II and Tier III markets. The new launches are aimed at creating a broader brand ecosystem that connects with Gen Z and millennial consumers across multiple consumption occasions.

The Mogu Mogu Candy is available in a 19.5g pack across India, while the 300ml Mogu Mogu Iced Tea will first launch in South India before expanding nationwide. Both products will also be available through quick-commerce platforms, including Blinkit and Zepto.


GOAT Brew Opens in Mumbai with Fresh Brews, Food and Community Experiences

GOAT Brew Opens in Mumbai with Fresh Brews, Food and Community Experiences

By Manu Vardhan Kannan

Published on July 25, 2026

Mumbai has welcomed a new all-day destination with the opening of GOAT Brew, a café, restaurant and bar that brings together food, craft brews, music and community experiences under one roof. Created as a space where guests can relax, socialise and spend time throughout the day, the venue aims to offer more than just a dining experience.

Whether it's starting the morning with a coffee meeting, enjoying lunch, catching up with friends over drinks or winding down with live music in the evening, GOAT Brew has been designed to suit different occasions. The venue also welcomes pets, making it one of the few pet-friendly destinations in the city.

GOAT Brew is the vision of founders Lizaa Malik and Saurabh Pathak, who wanted to create a space that reflects the way people connect today. While Mumbai has a vibrant dining and nightlife scene, the founders saw an opportunity to build a venue that blends hospitality, entertainment and creativity in a warm and welcoming setting.

For Lizaa Malik, the launch marks another chapter in her hospitality journey. An entrepreneur, actor, singer and interior designer, she is also the founder of The Pump Room, one of Mumbai's early microbreweries. Together with entrepreneur and technology innovator Saurabh Pathak, she has created a venue where guests can gather, collaborate and celebrate over good food and drinks.

The interiors feature a contemporary design with comfortable seating, artistic elements and ambient lighting, creating a relaxed atmosphere from day to night. Whether guests are visiting for a quick coffee, a casual meal or an evening out, the space has been designed to feel inviting throughout the day.

The culinary experience is led by Chef Allen Gomes, whose menu focuses on comfort food made with quality ingredients. Signature dishes include Gochujang Glazed Chicken, Citrus-Grilled Salmon, Velvet Forest Medley, and Veg Thai Green Curry with Jasmine Rice.

The beverage menu features signature cocktails such as Spice Elite, Garden of Goat and Eastern Bloom, along with mocktails including Berry Blast and Citrus Glow. Guests can also explore an extensive range of craft beers, catering to both seasoned beer lovers and those looking to discover new brews.

Adding to the experience, GOAT Brew plans to host live music performances, DJ nights, open mic sessions, artist showcases, workshops and community events, creating a lively space that encourages people to come together. The venue's pet-friendly approach also includes specially curated food and beverage options for furry companions.

With its doors now open, GOAT Brew adds a fresh dimension to Mumbai's café and nightlife scene by combining great food, craft brews, entertainment and a welcoming community atmosphere.

Stay up-to-date with the latest Hospitality news and trends in the Hospitality industry!

Subscribe to Hospitality news e-magazine for free and never miss an issue.

By clicking subscribe for free you agree to the Terms & Conditions and acknowledge our Privacy Policy.

Advertise With Us

We have various options to advertise with us including Events, Advertorials, Banners, Mailers, etc.