Radico Khaitan Introduces Magic Moments Remix Pink Vodka: A Splash of Flavors

Radico Khaitan Introduces Magic Moments Remix Pink Vodka: A Splash of Flavors

By Author

Published on November 27, 2023

Radico Khaitan Limited, a key player in India's alcoholic beverage industry, unveils its latest offering – Magic Moments Remix Pink Vodka. Positioned as a premium addition to the Magic Moments Vodka portfolio, this vibrant creation caters to the rising demand for flavored and colorful alcoholic beverages.

Initially introduced in the markets of UP and Assam, Magic Moments Remix Pink Vodka aims to capture the growing interest in colored vodka. The strategic plan includes a nationwide expansion within the next 2-3 quarters, bringing this innovative spirit to a broader audience.

Magic Moments Vodka, featuring the Remix series, Verve line, Dazzle, and Vodka Cocktails, proudly serves as Radico Khaitan's flagship brand. With a market share of 60% across both domestic and international vodka brands, the portfolio has achieved a remarkable milestone, selling over five million cases in FY2023.

Crafted with natural flavors extracted from black mulberry, elderflower, and raspberry, Magic Moments Remix Pink Vodka promises a distinctive taste experience. This addition reflects Radico Khaitan's commitment to innovation and meeting consumer preferences for exciting and diverse flavors.

Magic Moments has earned its place as the 7th largest vodka globally, a testament to its pioneering role in India's premium vodka market. The brand's success lies not only in maintaining quality standards but also in delivering enchanting taste experiences.

Mr. Amar Sinha, Chief Operating Officer at Radico Khaitan, shared his excitement about the launch, stating, "The addition of Magic Moments Remix Pink Vodka is a direct response to the positive reception of Magic Moments Verve Cranberry Tease vodka, reflecting our commitment to offering innovative flavors."

Magic Moments Remix Pink Vodka doesn't just distinguish itself through taste but also through packaging. Encased in an elegant, transparent bottle showcasing its vibrant pink hue, it adds a touch of sophistication to both grand and intimate celebrations. Available in three sizes (750 ml, 375 ml, and 180 ml), this versatile spirit is designed to elevate various occasions.

With the introduction of Magic Moments Remix Pink Vodka, Radico Khaitan aims to fortify its market leadership by providing consumers with a sophisticated yet accessible product. This addition to the Remix Series is poised to redefine the vodka experience, making a lasting impact in the competitive spirits industry. Cheers to innovation and a splash of vibrant flavors!


PIXI Opens on Bengaluru’s Church Street with Food, Craft Beer and Social Experiences

PIXI Opens on Bengaluru’s Church Street with Food, Craft Beer and Social Experiences

By Manu Vardhan Kannan

Published on June 1, 2026

Bengaluru’s Church Street has welcomed a new addition to its dining and nightlife scene with the launch of PIXI, a restaurant, bar and taproom designed to bring people together through food, drinks and shared experiences.

Spread across approximately 13,500 square feet, PIXI can accommodate up to 250 guests. The venue has been created to evolve throughout the day, offering everything from relaxed lunches and casual meetups to after-work drinks and lively evenings. The concept combines the comfort of a neighbourhood gathering spot with the appeal of a destination venue.

The culinary programme has been developed by Chef Kartikeya Ratan, whose cooking philosophy focuses on bold flavours, technical precision and familiar tastes. The menu features a wide variety of dishes designed for sharing, making the venue suitable for intimate dinners, group celebrations and spontaneous visits.

Alongside its food offerings, PIXI features a cocktail programme that balances creativity and accessibility. Guests can also explore an extensive taproom selection, catering to both craft beer enthusiasts and cocktail lovers.

The interiors have been designed by WDA, the award-winning architecture and interior design studio behind several notable hospitality destinations in Bengaluru. Warm earthy tones, circular forms and expressive design elements create a welcoming and energetic atmosphere. Every aspect of the space has been thoughtfully planned to encourage conversation, connection and memorable experiences.

Commenting on the launch, Ratan said, “PIXI was envisioned as a place where people can come together over good food and thoughtfully crafted drinks in a setting that feels both relaxed and exciting. Whether someone is stopping by for a craft beer, exploring the cocktail menu or settling in for dinner with friends, we wanted to create a space that feels approachable, memorable and rooted in the spirit of the neighbourhood.”

With its blend of restaurant, bar and taproom experiences, PIXI adds a fresh dimension to Church Street’s hospitality landscape, offering guests a versatile destination where a visit can begin with a coffee and end with a memorable evening.


THE Park New Delhi Launches Tyde, an Art-Driven All-Day Dining Destination

THE Park New Delhi Launches Tyde, an Art-Driven All-Day Dining Destination

By Hariharan U

Published on May 31, 2026

THE Park New Delhi has introduced Tyde, a new all-day dining destination that blends contemporary design, culinary creativity, and cultural inspiration into a single immersive experience. Positioned in the heart of Connaught Place, the restaurant is designed to evolve seamlessly through the day, offering distinct moods and dining experiences from morning to late night.

From vibrant breakfasts and business lunches to relaxed afternoon conversations, cocktail-led evenings, intimate dinners, and after-dark gatherings, Tyde has been conceptualised as a fluid space that adapts to the rhythm of its guests. The menu reflects this versatility, featuring artisanal coffee, wood-fired pizzas, Asian-inspired dishes, small plates, and a refined à la carte selection suited for both casual dining and special occasions.

The interiors draw inspiration from the geometric precision of Jantar Mantar and India’s deep cultural connection with water as a symbol of movement and transformation. Sculptural design elements, layered textures, deep indigo tones, and warm brass finishes come together to create an atmosphere that is both expressive and sophisticated.

A key highlight of the space is the installation titled “Dar Badar,” a sculptural brass artwork that introduces movement and visual rhythm into the restaurant’s design language. Complementing this are textile artworks inspired by oceanic textures, incorporating embroidery, zari, beads, mirrors, and metallic detailing to reinforce the theme of fluidity and depth.

Speaking on the launch, Priya Paul, Chairperson, highlighted that the restaurant reflects the group’s philosophy of creating spaces where art, design, music, culture, and cuisine converge to deliver distinctive hospitality experiences. She emphasised that Tyde continues the brand’s vision of offering experiences that go beyond traditional dining.

Parag Sahwney, General Manager of THE Park New Delhi, added that "Tyde is designed as a dynamic gathering space for both discerning diners and global travellers, with a strong focus on curated menus and thoughtful execution across every detail of the experience."

With Tyde, THE Park New Delhi strengthens its position as a pioneer in boutique hospitality, bringing together design-led storytelling and modern culinary expression in a vibrant urban setting.


Sri Narasu’s Coffee Expands Across South India with New Growth Push

Sri Narasu’s Coffee Expands Across South India with New Growth Push

By Hariharan U

Published on May 30, 2026

Sri Narasu’s Coffee Company Pvt. Ltd. is accelerating its expansion plans across South India, strengthening its retail and distribution presence in Karnataka, Kerala, and Andhra Pradesh after building a strong foothold in Tamil Nadu.

The century-old coffee brand has opened its first store in Bengaluru and is preparing to launch another outlet in Amaravati within the next two to three months. The move marks the beginning of a larger strategic expansion aimed at growing the company’s footprint across key coffee-consuming markets in southern India.

Currently, the company operates 78 company-owned stores and offers more than 180 SKUs across coffee, tea, and FMCG categories. Its stores feature a range of products including premium coffee blends, instant coffee, and freeze-dried variants.

As part of the expansion strategy, Narasu’s Coffee is also strengthening its distribution network, with plans to increase its distributor base from 42 to 150 by the end of the current fiscal year.

The company believes the southern market presents strong growth opportunities due to increasing coffee consumption trends across Karnataka, Kerala, and Andhra Pradesh. Salem’s strategic location is also expected to support efficient supply chain and distribution operations across these neighbouring states.

P Sivanantham said the company’s long-standing growth has been built on values such as quality, reliability, and consumer trust. He added that while the company continues to expand, maintaining consistent standards and delivering value to consumers remain central to the brand’s identity.

Meanwhile, Srudheep S highlighted that the company sees significant potential in the southern Indian coffee market and aims to bring authentic South Indian coffee experiences to modern households across India.

According to the company, its expansion roadmap over the next three years includes strengthening retail visibility and supply chain operations across the country. The Bengaluru and Amaravati stores are expected to play an important role in driving this larger growth strategy.

Narasu’s Coffee also sees its instant coffee range as a major growth driver. Its portfolio includes products such as Pure Instant Coffee, Master’s Extra Strong, Insta Strong Coffee, and freeze-dried coffee variants catering to different consumer segments and price points.

The company added that its focus on maintaining blend consistency, operational efficiency, and quick product dispatch systems has helped strengthen consumer trust over the decades.

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